News and articles
The strawberry season started with three Hungarian varieties on Kifli.hu
Strawberries are one of the most popular seasonal fruits every year – last year, more than 22 tons of them were sold on Kifli.hu. This season, customers can choose from...
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A new chapter in the premium food market: Chef Market acquires Culinaris wholesale and retail business units
A major transformation is taking place in Hungary’s premium food sector: Chef Market Zrt., a leading HoReCa wholesaler, has acquired the wholesale business of Culinaris Wholesale Kft. along with Culinaris’...
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Hungary faces historic cherry crop failure due to spring frosts
Hungary’s cherry sector is experiencing its worst year in 25 years, with spring frosts wiping out 70–80% of the expected harvest, according to Pénzcentrum. Farmers anticipate just 2,000–3,000 tons of...
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Despite the rainy weather, there were many people at the Hungarian Ice Cream Day
On May 8th, snaking lines and happy guests across the country indicated that the love for Hungarian artisanal ice cream is unbroken – even in gloomy weather. On May 8th,...
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Coca-Cola invites consumers to an unforgettable party with the slogan Share a Coke, Share the Music
Coca-Cola is celebrating the return of its “Share the Magic of Coca-Cola” campaign with an unforgettable party. We all remember the “named” bottles, when we could find our own or...
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The best conference and wellness hotels were awarded again this year
Six Hungarian conference and wellness hotels and event venues have received the Golden Day Award for their outstanding services based on their performance in 2024; the award, which evaluates the...
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Experiences and indulgence at this year’s Grüne Woche
Grüne Woche, a top event of the agricultural and food industry, took place in Berlin at the beginning of the year. This article is available for reading in Trade magazin...
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More than a thousand toiletries and drugstore products will be cheaper at Auchan
From Monday (May 19, 2025) you will have to pay 5-20% less for the price of more than a thousand chemical products and drugstore products from Auchan’s huge range. However,...
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This year, the police are giving priority to the Balaton and Lake Velence regions
During the tourist season, the Balaton Public Safety Coordination Committee (BKKB) will coordinate the activities of the police headquarters in Somogy, Zala, Veszprém and Fejér counties, as well as the...
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Trump attacks Walmart: debate over US tariffs and inflation flares up
The former president took to Truth Social to criticize the retail giant for warning about rising prices, saying that consumers would ultimately pay for tariffs, economists say. Former US President...
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Think Calmly! – the GVH helps with information materials
The digital world, including influencers, has an increasing impact on consumers’ everyday lives. The Hungarian Competition Authority (GVH) is therefore paying special attention to the advertising activities of opinion leaders...
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Péter Szijjártó spoke out against Ukrainian imported GMO foods
Hungary will vote against the European Union’s extension of unlimited, full duty-free access to Ukrainian agricultural products, as it would cause serious damage to member states, Foreign Minister Péter Szijjártó...
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K&H: Hungarians traveling abroad consider healthcare to be the most important thing
The vast majority of middle-aged people traveling abroad take out some kind of travel insurance, and within this, they consider assistance in the event of an accident or illness to...
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FAO’s Food and Agriculture Strategy Meeting to be held in Budapest
The two-day informal consultation organized by the Food and Agriculture Organization of the United Nations (FAO) began today, once again in Budapest. The meeting aims to develop FAO’s priorities for...
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HiPP 100% plant-based baby food
HiPP is introducing a baby food product line made exclusively from plant-based ingredients. The new products are available to babies from the ages of 6 and 8 months. Contact: HiPP Termelő...
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Make-up and what is behind it
The decorative cosmetics segment is evolving quickly – this is a trend confirmed by manufacturers, distributors and sales channel representatives alike. This article is available for reading in Trade magazin...
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Dramatic frost damage hits Hungarian fruit production – A paradigm shift is needed
The year 2025 will go down in history as one of the most serious crises in Hungarian fruit production. Dr. Ferenc Apáti, president of FruitVeB – Hungarian Fruit and Vegetable...
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Sustainability has fallen behind, emissions are back – the climate impact of European aviation is rising again
Although European airlines promised to put their operations on a greener path after the first wave of the coronavirus pandemic, the reality now shows otherwise. According to a recent report...
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AM: Hungarian-Bavarian agricultural relations at the threshold of a new beginning
It is very instructive that we were able to agree on almost all issues. We must seek cooperation and how we can jointly provide effective answers to the emerging challenges...
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Visit Hungary: municipalities can still apply for one of the country’s most popular environmental beautification competitions
Until May 30, settlements can still apply for one of Hungary’s most successful and longest-running environmental beautification competitions, the Flowering Hungary competition, Visit Hungary informed MTI. They highlight that the...
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“Bite-sized Stories: Tales Without a Leftover” – Nébih announces a story writing competition
The National Food Chain Safety Office (Nébih) has announced its first national story writing competition, the Maradék bez szélkül program, to draw attention to the problem of food waste through...
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Revolution in animal feed: olive-fed larvae and insect protein from the future
Insect protein production is becoming increasingly important in sustainable agriculture, but economical production remains a serious challenge. One of the most promising solutions has now been presented by a Spanish...
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Zsolt V. Németh: water management directorates must also deal with flood protection and water retention
Although water retention tasks and drought protection have become more important due to climate change, water management directorates must also deal with the management of excess water and flood protection...
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Heineken curbs global water use by 11%
Heineken reduced its water use by 11% globally last year compared to 2018. This article is available for reading in Trade magazin 2025/5. The brewing company implemented its water efficiency...
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The Hungarian Water Tourism Association is preparing for a big launch
With the support of Active Hungary, the Hungarian Water Tour Association (MAVITUSZ) is launching a national water tour series called Water Ring, which aims to build on the success of...
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The Chamber of Agriculture is organizing career orientation camps for primary school students this year as well
In order to popularize agricultural professions, the National Chamber of Agriculture (NAK) is organizing free career orientation camps for primary school students in grades 5-6-7 at 19 locations across the...
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Festivals tempt with cheap beer: the goal is to keep young people
This summer, several major Hungarian music festivals are countering inflation by slashing beer prices—because affordability is key when it comes to Generation Z. In 2025, Hungarian music festival organizers are...
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Balaton gastronomy is being raised to a new level: the Balaton Culinary Workshop can provide a solution to seasonality and labor shortages
The region’s restaurants, wineries and vocational training institutions have jointly developed a system that has become a national model – with local ingredients, modern education and real market experience. The...
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Ministry of Agriculture: China would develop its wine sector with Hungarian experts
China would develop its wine sector with Hungarian experts – the Ministry of Agriculture announced in a statement sent to MTI on Tuesday. According to the ministry, Deputy State Secretary...
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Hungarian Leasing Association: Many are waiting in the leasing market, state-supported schemes remain vital
The domestic leasing market has seemingly performed stably in the first months of 2025, but subtle shifts are emerging beneath the surface. While the amount of new financing has barely...
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