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Żabka plans to conquer urban Romania

Żabka’s Romanian offshoot, Froo, is targeting two hundred new stores by the end of the year. The retail map for urban convenience stores in larger Romanian cities is still largely...

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The award ceremony of the 11th National Pálinka and Törkölypálinka Competition took place

The 11th edition of the National Pálinka and Törkölypálinka Competition makes a significant contribution to the building of Hungarian pálinka culture, to the promotion of consumers’ information, and to the...

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Lidl wins through its ‘breadification’ strategy in the UK

British supermarkets are being criticised for allegedly misleading marketing in their bakery department, and German discounter Lidl’s bakery strategy may be indirectly to blame. The German discounters combines its bake-off...

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Outstanding successes in Badacsony at the Italian Riesling World Championship

Badacsony wines achieved outstanding results at the third GROW du Monde international competition, which was hosted by Hungary this year. 349 domestic and foreign wines competed at the World Championship...

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Anuga presents its new trade show Anuga Alternatives

Anuga, the No. 1 for Food & Beverage Business, is presenting its new trade show Anuga Alternatives. The trade show exclusively concentrates on a wide variety of products from the...

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(HU) A műtárgy középtávú befektetés

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National tobacco shops further increase their share in FMCG sales

FMCG sales by National Tobacco Shops exceeded HUF 187bn in April 2023-March 2024, growing by 13% compared to the previous period. This has put the tobacco shop sales channel in...

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Inflation – how consumers have adapted to constant changes

Andreas Christou, managing director of RetailZoom told at the Trade Marketing Club’s market research day: shoppers are no longer able or willing to spend more. This article is available for...

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Promotion of the Year awards presented at a trade conference

This year the “Promotion of the Year 2024” awards ceremony took place on 18 April, organised by Trade magazin and bringing together key players from the FMCG sector for the...

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The evolution of the FMCG market through the NIQ lens

Shoppers across the continent, including Hungary, continue to save in every possible way, Csilla Czikora, head of consulting and analytic insights at NIQ told when presenting their market research data...

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A master course in adaptation – how the inflationary environment has influenced the FMCG market

Krisztina Bakonyi-Kovács, senior consultant of GfK-CPS told at the April meeting of the Trade Marketing Club (TMK): the pressure on brands continues to grow. One of the first words that...

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SIAL Paris: the sale of early bird tickets ends

The SIAL Paris 2024 exhibition will take place at the Nord Villepinte exhibition center in Paris from October 19-23, 2024, where prominent players from the global food industry will meet....

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Vkusvill challenges Russian market leaders X5 and Magnit

Russian health food retailer Vkusvill is on its way to becoming a formidable force in Russian food retailing. Although market leaders X5 and Magnit dwarf the former niche player when...

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A whirlwind of new connections and innovations: this year’s Startup Safari Budapest ended successfully

The 2024 Startup Safari Budapest, which began on June 10, concluded on June 11 after a day and a half of intriguing events. This year, like every other, the goal...

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The latest newsletter of the National Association of Hungarian Dietitians is about fermentation

In its latest newsletter, the May edition of the “Nutrition Academy”, the National Association of Hungarian Dietitians (MDOSZ) guides us into the world of fermentation. The purpose of the newsletter...

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Anuga FoodTec 2024: a compass for the food industry

This year’s Anuga FoodTec trade fair attracted 1,307 companies from 133 countries and nearly 40,000 trade visitors, reaffirming the event’s leading position as a showcase for future-oriented solutions in food...

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They are looking for successful entrepreneurs and female business leaders of 2023

People love stories. They like to learn, be inspired, and draw strength from other people’s stories. That is why, as they have done since 2018, the SEED Small Business Development...

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(HU) A nap mondása

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The 17th CSR Hungary Award for the best ESG solutions is coming!

Continuing the tradition of announcing the CSR Hungary Award, in 2024 it will be possible to apply again for the Hungarian Business Responsibility Award for the 17th time, for the...

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The world’s largest industrial tomato processors are meeting in Budapest

The biggest players in the global industrial tomato processing and production sector have arrived in Budapest for the 15th World Congress and 17th Symposium of the World Industrial Tomato Council...

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TMK 2in1: workshop and meeting in one day

On June 6, the Trade Marketing Klub invited those interested to a meeting reminiscent of a barbecue party, in the event hall and terrace of the Anna Hotel Budapest. During...

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BIG: international award for the most innovative brands

ESM, which also runs the European Private Label Awards programme, has launched a competition for the most innovative brands in European supermarkets, in partnership with Trade magazin’s Inno d’Or –...

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The message of the Hungarian Spirit Industry Association and Product Council this summer: Fair play, responsible drinking

This summer holds a lot of excitement for sports fans and supporters. The events of both the 2024 European Football Championship and the 2024 Olympic Games create many opportunities for...

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Tesco leverages artificial intelligence for loyalty

The British market leader Tesco and German discount challenger Lidl have entered an intense battle about customer loyalty in Great Britain. A new Clubcard initiative supported by artificial intelligence aims...

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Kellanova opens largest logistical hub in Europe

Kellanova, which produces cereals for Kellogg’s and snacks for Pringles, has opened its largest logistical hub in Europe. The sheer scale of the project – 65,000 sqm – tells something...

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(HU) A klasszikus zenében óriási piaci potenciál rejlik – Hámori Máté

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Threat or opportunity?

Commissioned by Bizalmi Kör and RSM Tax Advisory and Financial Services, a survey has been conducted by the Equilibrium Institute and Impetus Research on the worries and expectations of business...

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More optimism

Perhaps this is what describes the past two months in the FMCG market the best. As I have learnt it recently, it is a good idea to watch the “champagne...

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The Excellence Awards of the Hungarian Logistics, Procurement and Inventory Society were presented

For years, the Hungarian Logistics, Procurement and Inventory Association (MLBKT) has been announcing the most prestigious awards in the Hungarian procurement and logistics profession in several categories. The aim of...

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Hungary was the most successful in the World Championship of Italian Rieslings

Hungary was the most successful in the World Championship of Italian Rieslings; Hungarian wines won 8 platinum, 48 gold, 54 silver and 47 bronze medals at the Grow du Monde...

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