PICK Snack kolbászok

PICK Snack kolbászok

Practical, aroma-sealed packaging which can be opened by hand. Product can be consumed any time of the day, as a meal or as a snack as well....

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Cherry Queen Marcipán

We like marzipan and we know countless forms of marzipan. Marzipan will now be able to take the place it deserves in the hearts of real gourmets: black chocolate bon-non...

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Dr. Oetker sütési hozzávalók

Questions from children related to the success of baking. Agency: BBDO Budapest Zrt. Customer: Dr. Oetker Magyarország Élelmiszer Kft. Product: Dr. Oetker sütési hozzávalók Apperance: RTL Klub, Viasat3, AXN, Hallmark,...

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Knorr Ínyencek levese – Krémlevesek

The objective has been to make a TV spot which helps consumers discover the special world of Knorr cream soups. Agency: JWT Eastern Europe Marketing Kft. Customer: Unilever Magyarország Kft....

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Momentum, rejuvenation, innovation, responsibility

Over 30 years of experience is reflected in the brand policy pursued by SIÓ-ECKES Kft., the market leader in fruit juice. SIÓ is the best known fruit juice brand, with...

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Trends and innovations from this year’s SIAL

This year’s SIAL was the biggest held so far, with 5,500 exhibitors from 140 countries and 145,000 visitors. Innovation and new trends were in the focus at the 23rd SIAL....

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Hungarian companies at SIAL

We asked József Pál, managing director of AMC about the collective stand operated at SIAL. – What were your impressions this year? – Everything was bigger than before and we...

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Eastern EU and Western EU

Eight Hungarian companies attended this year’s InterMeat, InterMopro and InterCool exhibitions held in Düsseldorf in September, while there were 46 exhibitors from Austria, but only one from Romania. A total...

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Premium quality and convenience from Kaiser Food

Kaiser Food attending InterMeat for the first time, presented its products at its own stand. As Szilvia Fésű, export director has told us, they intend to increase their sales in...

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Germans attached to the PICK brand

According to Gábor Ámann, sales and marketing director of PICK-Szeged, they are forced to boost export, in order to be able to produce premium products on an economic scale. At...

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Mini rolls – Marathon Foods

With its mini rolls, Marathon Foods also intends to take advantage of the boom in the German deep frozen market. According to Andrea Tuskán sales director, convenience products are increasingly...

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Ripp-Ropp worth exhibiting

Processed poultry, pork and beef was presented under the Ripp-Ropp brand, at the stand of Mar-Ne-Váll Kft. In the opinion of the owner László Markovits, they need to find export...

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Things learned by Metro-in Central and Eastern Europe

The first Metro stores in our region opened in Hungary and Poland in 1994. An account of the progress made since then has been given by Frans W. H. Muller,...

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A Dutchman in Düsseldorf

Frans W. H. Muller (37) graduated at the University of Rotterdam, also obtaining an MBA. He joined the Metro subsidiary in the Netherlands in 1997. In 2002, he was elected...

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Third in the world

Metro is the third largest retail company in the world after Wal-Mart and Carrefour, with 2,400 units world-wide in 31 countries and 270,000 employees....

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Wine from Lekkerlandnál

As supplier of the gas station Lekkerland has to refresh its sortiment continously. In this retail chanel the specilities, the unique products are better to shop as on other markets....

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Tesco-IBUSZ Common Chirstmas Game

The costumers, who buy something in value minium HUF 500 in the Tesco small shops, can take part at the competition, where the main prize is a travel from the...

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Jamie Oliver's products in Hungarian Spar units

From today the famous chef's food and non food products are buyable in Interspar and Kaiser’s shops.  Spar always combinates in its wide sortiment the high quality and the fastidiousness....

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Wal-Mart cut forecast

No. 1 retailer reported third-quarter profit grow by 9.8%, but said a stronger dollar would squeeze its full-year profit.  Wal-Mart logged operating income of $3.03 billion, or 77 cents a...

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GlaxoSmithKline Kft. is the best workplace in Hungary

According to the common research of business daily Vilaggazdasag and Hewit „Best Workplace in Hungary” the employees of GSK (in the BEs category) and of Qunitiles Magyarorszag (in the SMEs...

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Hungary is the 10th on the CBI rank list

Australia win the title of world's top country brand for the third consecutive year.  An annual country branding index (CBI) designed to track travel trends and pinpoint opportunities for tourism...

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Special outdoor campagne for Twinnings

According to mediainfo.hu a hughe coffee-cup drives trough Budapest. On the Podium car of Celcsoport Media stands a 2×2 m big Twinings tea-cup, rounded by real grass.  Maresi Foodbroker Kft....

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Kraft Foods to close Brasso chocolate plant

International giant Kraft Foods will shut down its chocolate factory in Romania and lay off its 440 employees next year, saying it can no longer expand at its current location....

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Prices jump up in Latvia

In the 27 member states of EU according to the harmonized data the annual inflation was 4.2% in September 2008 compared to September 2007.  The lowest annual rates were observed...

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Solid grow at the consumer prices

In October 2008 consumer prices increased by 0.2% compared to the previous month and rose by 5.1% compared to October 2007. In the first ten months of 2008 the average...

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Bent cucumbers can be sold by retailers from next July

End to minimum shapes and sizes for 26 fruits and vegetables, such as aubergines and apricots, cherries, garlic, leeks, peas, spinach and watermelons. But 10 standards will remain.  Misshapen fruit...

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Quality Food from Hungary gala in Budapest

On 18th in frame of the IFE Foodapest exhibition the Hungarian Agromarketing Center showes the awarded firms for the press.  Part of the gala is a public press conversation with...

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Two Spar supermarket in one week

Last week in Pomaz opened a new Spar supermarket, this week the number of Spar units in Debrecen grow with a brand new supermarket in the mall, called Debrecen Fórum....

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TV2 Television chanel fires 35 people

The broadcast company prepares itself for the effects of the financial crisis, so it reorganises its newsprograms and the producer company behind them.  The TV2 Hungary is a subsidary of...

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