Company and Personal News
Zwack Nemes Pálinka
Date: 2007-03-28 08:00:00
Based on the success of Zwack Nemes Pálinka, bottling begun in March of Zwack Nemes Kecskeméti Barack Liqueur developed under the personal supervision of Sándor Zwack. Zwack Nemes Barack Liqueur...
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From ice making to ice tea
Date: 2007-03-28 08:00:00
FÁÜ began production of Pepsi Cola in 1970. They no longer have sales reps travelling by tram, but other changes have also taken place since PepsiCo became the owner. The...
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Born to be the face
Date: 2007-03-28 08:00:00
As an authentic representative of the Pepsi philosophy, Gaby the sexy housewife from Desperate Housewifes, alias Eva Longoria is the face of the advertising campaign for the new Pepsi Max...
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More money for community marketing
Date: 2007-03-28 08:00:00
The possibilities for community agricultural marketing are enhanced by professional associations being able to utilise sources from their membership for their activities. Hungarian Community Agricultural Marketing Centre (AMC) has a...
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Railway carrying more weight
Date: 2007-03-28 08:00:00
According to KSH figures, the total volume of transported goods increased by 7,3 per cent in 2006. Total weight of transported goods was 337 million tons. The quantity transported by...
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Peak inflation in the first quarter
Date: 2007-03-28 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt., the new economic policy which begun in mid 2006 has led to tensions and is having a major effect on the economy....
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Cottage cheese from Montice
Date: 2007-03-28 08:00:00
The advantage of the new is no leackage, esthetical layout, and its good price/value ratio....
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From waist belts to weight control
Date: 2007-03-28 08:00:00
Nearly a hundred guests attended the fourth annual conference organised by the Trade Marketing Klub. Guests were greeted by Zsuzsanna Hermann, editor in chief of Trade Magazin. Krisztina Kovács, Consumer...
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Iglo prize game
Date: 2007-03-28 08:00:00
Iglo succeeded in activating 300 thousand consumers with its SMS prize game during the last four months of 2006. During the promotional campaign, with a Peugeot 207 as first prize,...
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Lekkerland: wholesale, logistics, service
Date: 2007-03-28 08:00:00
Lekkerland provides a full scope of services for the Hungarian convenience market, using numerous channels. Lekkerland has 1600 clients in Hungary, including petrol stations, industrial kitchens, retail outlets. Their assortment...
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Looking behind the figures
Date: 2007-03-28 08:00:00
Hyper markets took a high share – 38 per cent – from the overall sales of household chemical products last year. This percentage is 29 for food sales which means...
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Kylie Minogue
Date: 2007-03-28 08:00:00
Darling is a flowery, oriental fragrance for women with the sensuality, talent and uniqueness of Kylie Minogue....
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Mission, a view of the future, strategy, tactics
Date: 2007-03-28 08:00:00
According to Csíkné dr. Kovács Klára, managing director of the company organising the conference, the economic situation is catastrophic. Though present facts are not very promising, but if we know...
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LLP becoming an Infor partner
Date: 2007-03-28 08:00:00
LLP Group has become an official partner of Infor, the third largest business software supplier in the world. LLP Group is the official regional distributor of SunSystems, the business and...
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Aiming for 500 again
Date: 2007-03-28 08:00:00
Scania ended an excellent year in 2006. Revenues, income and cash-flow reached an all time record. Registered orders were 44 per cent up compared to the previous year. Production capacity...
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Consumer and retailer trends
Date: 2007-03-28 08:00:00
GfK Hungária examines the competition between sales channels in its “Kereskedelmi Analízisek 2006” study. Last year brought expansion for modern sales channels again. According to the comprehensive analysis by GfK,...
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Pierre Cardin Revelation Energy
Date: 2007-03-28 08:00:00
Pierre Cardin Revelation Energy with a fresh, spicy and woody fragrance is the limited edition version of Revelation for men....
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Bio-boom at BioFach
Date: 2007-03-28 08:00:00
A potential for growth is seen by markets players for bio foods primarily in large stores. An expanding selection of goods was represented at the BioFach exhibition held in Nurnberg....
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Törleys and art
Date: 2007-03-28 08:00:00
A joint exhibition by two members of the Törley family has opened in Budafok. The paintings of Magdolna Piukovics and the sculptures of her daughter, R. Mária Törley are displayed...
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New warehouse
Date: 2007-03-28 08:00:00
DHL Express Magyarország Kft. will establish a 3 hectare logistic centre in Budapest with an investment of HUF 4,5 billion. It will be completed in August or September 2007. A...
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No compromise!
Date: 2007-03-28 08:00:00
GfK also examined the strategies of retail chains which reflect changing consumer attitudes. While in previous years, consumers accepted the compromise of low price for low quality, today they expect...
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AXE Boost, Anti-hangover and Shock shower gel
Date: 2007-03-28 08:00:00
The body spray version of the highly successful AXE Boost, Anti-hangover and Shock shower gel is here to guarantee you success with the girls. . (In addition to new products,...
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Instant food in the focus
Date: 2007-03-28 08:00:00
The presentation centre of Sealed Air Cryovac near Paris hosted the Packforum® international seminar in November, last year. The event with over 80 participants from 20 countries focused on the...
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IMIGe getting stronger internationally
Date: 2007-03-28 08:00:00
IMIGe with Czech, Hungarian, Slovakian and Polish offices and Sales Activation Solutions (SAS) Lts. have established a new holding under the name POS Media Group. IMIGe used to be owned...
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Structure intact during growth
Date: 2007-03-28 08:00:00
The “price wave” generated by chocolate imports of recent years has not succeeded in changing the structure of the market or weakening the positions of strong brands. The dumping of...
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BILK changing its loading machinery
Date: 2007-03-28 08:00:00
BILK Kombiterminál Zrt. began to change its fleet of mobile loading machinery last year. They purchase two new machines for HUF 300 million. They also made improvements in the software...
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