Company and Personal News
Nescafé Plan: for sustainable coffee growing
Date: 2010-09-22 08:00:00
At the end of August Nestlé’s Nescafé Plan programme started in Mexico City. Measures of the project show Nestlé’s committment on coffee farming, production and consumption. As part of the...
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Online sale at Praktiker
Date: 2010-09-22 08:00:00
Praktiker Hungary will use online auction sites Vatera and TeszVesz to sell some of its products in promotion. Several hundred seasonal products have been available since the last day of...
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Spider monkeys instead of gorillas
Date: 2010-09-22 08:00:00
In the past couple of years even the smallest sales details were decided in Wal-Mart’s headquarters. The recession changed everything, consumer demand has become much more diverse. As Doug Stephens...
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Food products are expensive, but they slow down inflation
Date: 2010-09-22 08:00:00
Inflation pressure eased a bit in July, as KSH reported a monthly consumer price increase of 0.1 percent. The price of cooking oil fell by 8.3 percent, but pork prices...
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Foreign markets – the Balkans States Volume sales are shrinking in many countries
Date: 2010-09-22 08:00:00
Nielsen Growthreporter, a trend report published quarterly, states that in FMCG retail the second quarter brought disappointment. Basically, Western Europe is still stronger than Eastern Europe. In the 21 developed...
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Special orange-cake Milli Mia Cream Curd for the autumn months
Date: 2010-09-22 08:00:00
From 1 September a special orange-cake Curd Cream version of the Milli Mia dessert range is available in shops for 10 weeks. Curd Cream is the most popular product in...
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New CEO at Tetra Pak Duna
Date: 2010-09-22 08:00:00
At the end of August Tetra Pak appointed a new CEO for its Duna Region (Hungary, Czech Republic, Austria and Slovakia). Eric Schmid will fill the position at the market...
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MasterCard in the shop window
Date: 2010-09-22 08:00:00
MasterCard appeared with interactive public space advertising surfaces for the first time, on the streets of New York, Chicago, Miami and Philadelphia. In busy retail zones they placed advertisements in...
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Csabahús Brand
Date: 2010-09-22 08:00:00
Debreceni Csoport Húsipari Kft. modernised its traditional Csabahús brand, in terms of both packaging and product portfolio....
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The summer was characterised by lowering pig prices
Date: 2010-09-22 08:00:00
The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and meat products. Their last report reveals that in the first half of 2010 10 percent...
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The 401-2,500 m² channel strengthened
Date: 2010-09-22 08:00:00
Coffee retail sales decreased by 5 percent in value and by 9 percent in volume in the December 2009-May 2010 period. The six-month coffee market neared HUF 24 billion. However,...
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Sweet with sour – healthy snacks
Date: 2010-09-22 08:00:00
nimm2 Soft candy is filled with thick fruit juice and lots of vitamins – from August the product is available in sour version too, in apple, lime, cherry and blackcurrant...
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Superbrands qualification to Magyar Cukor Zrt.
Date: 2010-09-22 08:00:00
As part of the Supebrands programme, Koronás Cukor received the Superbrands qualification and Magyar Cukor became one of the Business Superbrands. The independent jury honoured the hard work the company...
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Nagel is the main sponsor
Date: 2010-09-22 08:00:00
Nagel Hungária Kft. is the main sponsor of POPAI Awards Hungary POP competition. The prestigious logistics company is connected to the field of ‘marketing at retail’ on many levels. They...
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New Ultra Szavo Scrubbing Creams
Date: 2010-09-22 08:00:00
New Ultra Szavo scrubbing creams can be used for several purposes in the household....
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Export plays the main role
Date: 2010-09-22 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, mainly export-driven economic growth will be around 1 percent this year in Hungary. Industrial production in the first five...
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Coffee brands use prize games to win consumers
Date: 2010-09-22 08:00:00
Although coffee is still one of the most popular products, in the recent period the market contracted significantly. Despite this trend Beatrix Pálvölgyi, Sara Lee Hungary Zrt.’s PR manager is...
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Gérard Depardieu promoted his own wine at the Hogatec fair
Date: 2010-09-22 00:04:01
Gérard Depardieu, the world-famous actor appeared as a businessman at the Hogatec, the catering trade fair in Düsseldorf. He presented his own wine at the stand of Metro group. 403...
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We still love sweet wine
Date: 2010-09-22 00:02:55
Each year, an average of 30-32 liters of wine we drink, we love sweet wines more. The premium drinks are mainly purchased as a gift – it was found out...
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GfK: the steps towards Hungarian health economy have failed
Date: 2010-09-22 00:01:59
The researchers of the global trends, increasingly agree, that health economy will be the engine of the post-crisis growth and the new world order. Experiencing the difficulties of the system,...
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This year dynamic growth of world trade is expected
Date: 2010-09-22 00:01:08
The World Trade Organization (WTO) revised upwards its growth forecast of this year's world trade turnover: growth this year will be a 13.5 percent instead of the 10 percent forecasts...
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The Váci street is the 37th most expensive retail space
Date: 2010-09-22 00:01:00
The world's most prominent retail location has not changed over the past 12 months. The latest research of Cushman & Wakefield measured the highest rental growth in South America and...
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Targeted advertising messages from Twitter
Date: 2010-09-22 00:00:15
The Twitter will soon introduce the concept of “promoted” tweet, which is similar to Google’s advertising mechanism. Twitter has currently 160 million users, and about one-fifth of them follow brand-or...
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Tesco's strategy: web stores all over the world
Date: 2010-09-22 00:00:10
Tesco’s CEO candidate has announced that online retail sales will start next year in Poland, in the Czech Republic and then in Shanghai. Philip Clarke – who will take over...
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The 25th Jubilee SPAR Budapest International Marathon is ready to start
Date: 2010-09-22 00:00:08
The greatest domestic running event, the 25th Jubilee SPAR Budapest International Marathon will be held on the 26th of September 2010. The SPAR is the main sponsor of the event...
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Tesco sells Viagra in the UK
Date: 2010-09-22 00:00:01
The chain estimates that millions of men can live full sexual life with the nonprescription medicine, that will be available in the drugstores of the chain. According to the communication...
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The fresh food fair in Düsseldorf has ended
Date: 2010-09-21 00:06:29
The 760 exhibitors of 28 countries were focusing on retail sales promotion and on fresh food sales in Düsseldorf. The trio of InterCool, and InterMeat InterMopro finished last week. All...
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The majority of Hungarians considers healthy nutrition too expensive
Date: 2010-09-21 00:06:02
The majority of people are always trying to eat healther, but that is not always possible. The majority of Hungarians considers healthy nutrition too expensive. This differs from the international...
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More and more conscious costumers
Date: 2010-09-21 00:04:01
According to the most recent Conscious Consumer Index; the number of real conscious costumers is increasing. The Kirakat.hu and the Ipsos investigated the consumer awareness and consumer attitudes for the...
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