News and articles

The frozen food market contracted

According to GfK Hungária’s ConsumerScan, 67 percent of Hungarian households bought a frozen product (pizza, meat product, potato, vegetables) at least once in October 2008-September 2009, down 1 percentage point...

Read more

Inflation just above the 4-percent threshold in 2009

According to KSH, consumer prices in 2009 were 4.2 percent higher on average, compared with the previous year. Household energy prices augmented the most, by 8.2 percent, followed by alcoholic...

Read more

‘Many products are missing that Hungarians would appreciate’

Bartolomeo La Cava founded his food product import company a year ago. Delifood International Kft.’s most popular products in Hungary are Parma ham and Parmigiano Reggiano. Their main distribution channels...

Read more

hohes C

Care about our beloved ones the way as only we can really. With the 100% fruit, hohes C that is rich in vitamin C. Naturally. Healthy. Agency: ACG Reklámügynökség Kft....

Read more

Trade marketing toolbar – Display

What makes a display work? Why do some of them multiply sales while others remain practically invisible? Are their golden rules? What are the latest trends? To display means making...

Read more

Coca-Cola Magyarország won a prize at CSR Best Practice competition

The competition was organised by the Hungarian Public Relations Association (MPRSZ) and there were 17 entries. Coca-Cola entered with a rehabilitation programme of the Szabadság island near Mohács, as the...

Read more

The epaper solution wins

CBA was the first to introduce ZBD’s new generation epaper shelf label solution, in its new store in Mogyoród: the solution is a world premiere that came out in 2009...

Read more

Shampoo average prices develop steadily

Shampoo ranks ninth among the 60 household chemicals and cosmetics categories measured by Nielsen. The annual market is worth HUF 11 billion and value sales were up by 2 percent,...

Read more

Baking industry concentrates further

While last year’s grain harvest was good, low buying prices were a disappointment to farmers. The baking industry has been concentrating for years; the number of small companies is declining,...

Read more

Falling prices in the meat sector

The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and fruit/vegetable products. Their last report reveals that the production price of domestic pork fell by...

Read more

Creative yearend

The end of the year was all about the holidays: an arsenal of decorational accessories lured customers and the impulse zone was full of seasonal products. Small household appliances and...

Read more

Happy Day gyümölcslevek

Two delicious flavours from Happy Day! Happy Day Kajszibarack’s unique taste and silky thickness are the result the 40%-fruit content, which is the most perfect in the case of apricot....

Read more

The own branded products market is a 300 billion market

Almost every fourth forints that the costumers spent, went on the purchasing of own branded products last year. This is approx. 300 billion HUF – sets Nielsen market research company,...

Read more

Slowly the spring will come in the Hungarian economy

The tempo of the decline in retail turnover can slow down, decrease will stop in industrial production and sales – indicates the publication of Ecostat Economic Research, called Mikroszkóp. According...

Read more

Hungarian paprika in Japan

Hungarian peppers are grown in Szolnok’s Japanese twin town: in Yuza. The vicinity of the town became an important pepper-growing area within the country, so there is a chance that...

Read more

Danone closed a good year

French Danone, which is the world leader in the sale of dairy products, increased its profit to 1.41 billion euros last year. The price decrease of the raw materials, as...

Read more

McDonald's focuses on women and vegetarians

McDonald's German subsidiary will increasingly focus on women and vegetarians in the future, in order to increase turnover. The cause of the strategy change is that food sales decreased last...

Read more

Auchan became more expensive, but still leading the price competition

The January price increase continued: the basket price of Privátbankár rose by an average of 1 percent in all three tested hypermarkets (Tesco, Auchan, Cora) – but must pay at...

Read more

A new Tesco will be built in Miskolc

According to Hackl Mónika, Tesco spokeswoman; Tesco plans to build a new Tesco in Miskolc, near the DVTK-stadion. Hackl Mónika said that work will not begun this year. The new...

Read more

Third of the adult population in Hungary celebrates Valentine's Day

Some people think that Valentine's Day was invented by the lingerie, chocolate, balloons, and plush teddy bear manufacturers. Valentine's Day is a big business and the supermarket chains are eager...

Read more

The paper’s time has expired, the future belongs to electronic devices (x)

Those who interested, can become acquainted with Szintézis ZRt.’s two innovative solutions – the Electronic Shelf labels, and E-Rail at the Foodapest. Both solutions are practical and useful too. These...

Read more

The crisis and the bad weather worsened the performance of agriculture last year

The agricultural performance declined in 2009 to its one-third – said Gőgös Zoltán, the Secretary of the Ministry of Agriculture and Rural Development, on the event of the Pest County...

Read more

Less credit applications for greater amounts

According to the datas of the Hungarian Development Bank; the borrowing mood of the companies decreased, but the value of credit applications increased. The average of the previous loan applications...

Read more

Sustainable growth can cost tens of thousand billions

According to the report of the Business Council for Sustainable Development (WBCSD), consist of 29 large companies; The shift to sustainable development generates huge market demand and business opportunities worldwide....

Read more

Swiss chocolate manufacturers closed a bitter year

The crisis affected badly the turnover of Swiss chocolate manufacturers: according to the trade association of manufacturers; for the first time in six years, the sales volume and revenue also...

Read more

Men have better salary than women at all age of groups

In Hungary, men and those people have the highest salaries, who are facing with retirement. The average income for men in all age of groups is higher, than the salary...

Read more

Improving sentiment in the euro area

The business sentiment in the euro area improvemed further in January this year. According to the datas of the German IFO Institute for Economic Research; the comprehensive business sentiment indicator...

Read more

Organic food logo won on internet voting

The European Commission unveiled the new logo, which will mark the organic foods in the EU from July this year. The label was voted by the European citizens on the...

Read more

RAUCH works with a new creative agency

Rauch Hungária Ltd. has chosen a new creative agency. The Grey Advertising company won the thender among six competitors. According to the order; Grey Budapest will prepare and manage the...

Read more

Kraft will close a Cadbury factory

The new owner, Kraft announced that contrary to their earlier statements, Kraft will continue the closure of the British Cadbury’s Sommerdale plant, in accordance with the plans. Cadbury decided the...

Read more
Oldal