Other
V4 Agricultural Chambers: united action to protect farmers
The agricultural chambers of the Visegrad countries – the National Council of Agricultural Chambers of Poland (KRIR), the Hungarian National Chamber of Agriculture (NAK), the Agricultural Chamber of the Czech...
Read more
Penny’s ‘Markthalle’ discount concept in Germany
Penny’s marketplace concept in Germany is an evolutionary step towards the supermarket segment. The Rewe discounter differentiates from Lidl and Aldi by emphasizing its convenience proposition. A large food-to-go offer...
Read more
The majority of Hungarians spend less than 50 thousand forints on Christmas gifts, sustainability is an important aspect, but not the primary one
Gift-giving is an essential holiday tradition, but what really matters to customers when buying Christmas presents? Costa Coffee and market researcher Opinio surveyed gift-giving habits this year, and were also...
Read more
This year, Trade magazine is asking its readers for their opinions on Christmas TV commercials! Vote for yourself!
The audience voting takes place between December 12 and 19, 2024. 🎁 The owner of the brand whose advertisement receives the most votes (whether manufacturer, retailer, or service provider) will...
Read more
Rossmann ended the year with charity
This year, Rossmann Hungary also provided support to many needy communities and institutions to make the holidays more beautiful. From Sályi Kindergarten to the ÁGOTA Foundation, many organizations received product...
Read more
FRUIT LOGISTICA 2025: The exhibition awaits visitors with numerous innovations
Representatives of the international fruit and vegetable trade will meet again in Berlin in 2025. Exhibitors will offer solutions to key issues such as energy shortages, climate change and the...
Read more
Manpower: labor market feedback shows improving economic outlook
Labor market feedback shows improving economic prospects, with 35 percent of domestic employers expected to expand their workforce in the first quarter of 2025, Manpower Hungary told MTI on Wednesday....
Read more
EuroCIS 2025: Serious interest in the retail technology trade fair
Amazon and TikTok recently signed an agreement that will allow users to buy Amazon products directly within the app. The collaboration is expected to boost the “social shopping” market and...
Read more
Tapolca – 2024
Since Trade magazin has been organising the Business Day conference – the story began more than 20 years ago – I have attended almost all of them and I hope...
Read more
On self-acceptance, self-liberation and the gift of everyday life – We were learning together (Business Days 2024 Part 2)
On Friday at the Business Days conference it was all about winding down after a week of intense focus, in preparation for the upcoming weekend: the final day was about...
Read more
Personal factor
Nowadays it often comes to my mind what certain experts say: university students have to acquire skills for jobs that don’t even exist yet. This article is available for reading...
Read more
The renewed ProWein is making everyone excited
ProWein 2025 is presenting itself with the motto “Discover the flavours of tomorrow”, a fresh and modern look and a new hall layout. The entire world of wines and spirits...
Read more
Fruit and vegetables in the spotlight
Spring 2025 isn’t only important for the fruit and vegetable sector because everyone is looking forward to fresh – and preferably Hungarian – vegetables being available in shops once again....
Read more
How Edeka-discounter Netto Marken-Discount differentiates against Lidl and Aldi
Leveraging the brand sourcing expertise of its parent company and German market leader Edeka Group, Netto Marken-Discount offers a “value with choice” discount experience without sacrificing brand choice. Thanks to...
Read more
CSR Hungary: Awards for the best
In 2024, the 17th edition of the Hungarian Business Responsibility Award, the CSR Hungary Award, was ceremoniously presented on November 15, 2024, at the Gundel Palace. The winners included large...
Read more
The “Green Personality of the Year 2024” award was presented at the GREEN BRANDS regional Sustainability Gala!
Outstanding efforts for sustainability and environmental protection were recognized as companies, prominent brands, and individuals were awarded at the GREEN BRANDS® Regional Gala in Vienna on December 3, held at...
Read more
This year, Trade magazine is asking its readers for their opinions on Christmas TV commercials! Vote for yourself!
The public vote will take place between December 12 and 19, 2024. The owner of the advertising brand that receives the most votes (whether it is a manufacturer, retailer or...
Read more
EU and Mercosur countries reach political agreement on planned free trade agreement
The European Commission and representatives of the Mercosur countries have concluded negotiations on a free trade agreement, reaching a political agreement on its conclusion, the Brussels-based executive body announced on...
Read more
Stopping and looking back – Remind celebrated in the spirit of slow celebration
Remind bookazine, which exploded onto the Hungarian magazine market in 2022, is celebrating its second birthday, focusing on awareness. Two years ago, the founders planned a quarterly publication that could...
Read more
The Hungarian Red Cross is organizing a Christmas fundraiser in Auchan stores
The Hungarian Red Cross is collecting donations at Auchan over the two weekends of December during their joint campaign called “A Package of Love”. They primarily need non-perishable food products,...
Read more
Soccer Takes It All
POPAI and the Trade Marketing Club organized their end year event with a ceremonial award ceremony at the fancy location, in the Kupolaterem of MOMKult, hosted by PICK and Mizo....
Read more
Agroloop’s 13,000 square meter automated factory is a milestone in the insect protein manufacturing industry
European protein exposure is an increasingly pressing problem in the agricultural sector: a quarter of the world’s meat production is used to feed livestock, while 75 percent of global arable...
Read more
Munch organized a sustainability event – Top Hungarian brands in one place!
Munch organized a press event titled “Why is food saving cool?”, which focused on the publication “Hungarian Food Waste Overview” prepared by the company. In addition, two roundtable discussions examined...
Read more
(HU) Az egykori elméleti matematikus ma már biogazda
Sorry, this entry is only available in HU....
Read more
The world’s best FMCG ads
Gábor Tolnai, head of marketing insight division at Kantar Hoffmann introduced the world’s best performing FMCG advertisements at the Business Days conference. This article is available for reading in Trade magazin...
Read more
Campaign to encourage pork consumption launched
Red meats occupy a prominent place in a balanced diet, as they contain many minerals that are difficult to absorb from other foods – this is what the “Celebrate with...
Read more
Brand footprint – or what do Coca-Cola, Kinder and Riska have in common?
The results of the Brand Footprint research coordinated by CPS-YouGov were presented at this year’s Business Days conference – for the first time together with an awards ceremony. This article...
Read more
We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
Read more