Company and Personal News
Heineken's digital campaign proved to be successful
Date: 2009-04-24 05:13:05
“Know the signs” is part of the succesful “Enjoy Heineken responsibly” marketing plan through which Heineken aims to provide comprehensive information about the effects of alcohol consumption. The campaign has...
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Women are more likely to try new products
Date: 2009-04-24 05:09:35
Special offers do not only attract female customers: in fact more than seventy-five percent of netsurfers above 18 prefer buying special offer products – VMR research by NRC Market Research...
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State Printing Company winning 66 million HUF for nanotechnological improvments
Date: 2009-04-24 05:06:52
The 66 million HUF won by the State Printing Company is going to be spent on nanotechnological devices to fight agains the black market by recognizing false prints. „This new...
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The biggest hypermarkets offer more jobs
Date: 2009-04-24 05:04:40
Even though most companies needed to decrease the number of their employees, Tesco has just announced that they are about to make 26 thousand new workplaces available worldwide, while Wal-Mart...
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Seminar about the marketing and packaging of pork
Date: 2009-04-24 03:10:12
Picturing the Future of Pork is a seminar taking place on 3rd and 4th June in Paris, with a major focus on pork production packaging and marketing. Specialists from across...
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The end of recession in Hungary is still far ahead
Date: 2009-04-23 03:54:02
The end of the recession is not to be seen in the near future, and weakening of forint may cause another wave of insolvence – a new analysis by the...
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People do more to preserve their health during the crisis
Date: 2009-04-23 03:51:12
Customers appear to be more health-conscious throught the recession: people pay more attention to strenghtening their immune-system and trying to stay fit – says a new GfK LHS HealthCare research...
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Praktiker's operating loss widened more than expected
Date: 2009-04-23 03:45:23
German home improvement chain Praktiker's first-quarter operating loss widened more than analysts' had expected, in Hungary the decrease is over 20 percent. Its first-quarter loss before interest and amortisation widened...
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Wal-Mart boosts rooftop solar
Date: 2009-04-23 03:40:27
Wal-Mart plans to double the amount of solar power generated from rooftop panels on its California stores. Solar panels already installed on 18 Wal-Mart stores produce about 16,000 megawatt-hours of...
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Americans drink more since the crisis
Date: 2009-04-23 03:36:36
People seem to drink more since the crisis: the USA sees a 1.4 percent increase in volume when it comes to alcoholic beverages – a new research by AC Nielsen...
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Coffee sells well, but roasters are not happy with the competition between retailers
Date: 2009-04-23 03:35:34
German coffee roasters are increasing sales as the coffee culture becomes fashionable but a retail price war puts them under huge cost pressure, the head of Germany's coffee industry association....
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Addel Webstore purchased by Habostorta Ltd.
Date: 2009-04-23 03:25:48
Habostorta Ltd. purchased the 100 percent ownership of Addel.hu which had a 170 billion HUF traffic per year. E-commerce is a cost-effective solution on the market. Using the page launched...
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auction site on the market with free uploads
Date: 2009-04-23 03:12:23
The seller doesn’t need to pay anything, there are no listing,-or commission payment costs – the operating manager of Eden-Design pointed out. According to operating manager Richárd Balogh, the portal ...
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Defining what is considered to be a Hungarian product is a shaky area
Date: 2009-04-22 04:55:54
Not even the recently introduced Food Codex defines properly what is considered to be a Hungarian product and whether items made of Hungarian ingedients fall into this category or not...
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Herz salami is part of the European elitclub now
Date: 2009-04-22 04:52:10
The official productname „téliszalámi from Budapest” has been listed on the protected, geographically indexed productlist of the European Comittee. According to an announcment by the European Comittee, the Hungarian product...
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Nestlé Nespresso's 2008 results surpassed their own expectations
Date: 2009-04-22 04:49:46
Nestlé Nespresso S.A., the premium quality coffee company reached 2.262 billion Swiss francs in sales in 2008, more than two times more than in 2006. The growth of the company...
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Coca-Cola reported a solid first quarter
Date: 2009-04-22 04:44:12
The Coca-Cola Company today reported solid first quarter 2009 results despite a challenging economic environment, with unit case volume increasing 2 percent, successfully cycling 6 percent growth in the prior...
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Interspar Road Show starting in mid-May
Date: 2009-04-22 04:33:04
„INTERSPAR Road Show” is the name of the project organized by Spar Hungary Ltd. and Just A Bit of Attention Foundation which is about to start on 16th May and...
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Children's taste is less sensitive to sweets, so they eat more chocolate
Date: 2009-04-22 04:29:55
Whilst the sense organs are fully functional from birth onwards, perception is a matter of practice. Sensory tests at TTZ Bremerhaven have shown that other benchmarks apply for children than...
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A crisis-resistant marketing tradeshow
Date: 2009-04-22 04:27:28
PROMOTION is a tradeshow organized by HUNGEXPO Ltd., introducing and promoting new, crisis-resistant and efficient marketing and communicational technologies and strategies. In spite of all doubts, recession may have a...
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Unilever reducing salt-content of its entire food-portfolio
Date: 2009-04-22 04:24:08
In the next few years, Unilever is going to undertake a worldwide effort to reduce the salt content of almost its entire food portfolio, covering 22,000 products. Unilever’s aim is to...
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Everyone in Europe consumes too much
Date: 2009-04-22 04:20:42
If people switched more of their consumption from animal to plant-based food there would be a smaller impact on the environment. A paper in the International Journal of Epidemiology by...
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Central-Europe loves Tesco
Date: 2009-04-21 07:58:23
Tesco has closed its worst year in 2008 as its profit has barely reached a 5 percent increase in the UK – however, the company is being amazingly successful in...
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Wine-producers afraid of changing rules of contribution fee
Date: 2009-04-21 07:24:56
Wine-producers strongly disagree with the new plans affecting wine-laws, bringing about changes in the field of circulation-contribution fee. The main goal of the contribution is to gather money for local...
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Univer opening new possibilities for the market og agricultural ingredients
Date: 2009-04-21 07:22:24
Food produced in the new, Kecskemét-based factory of Univer is going to be more up-to-date and a greater amount than before, which opens a new gate to the market of...
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A growing interest in social shops, a new store in Miskolc
Date: 2009-04-21 07:11:10
A new social shop has just opened in Miskolc, the nineteenth in the country already, where products come directly from the growers. Prices are lower than usual in these so...
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Pepsi buys bottlers for 6 billion dollars
Date: 2009-04-21 07:10:12
PepsiCo plans to buy about the shares it does not already own in its two largest bottlers, Pepsi Bottling Group and PepsiAmericas for about $6 billion, at the same time...
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Hungarian Agraracademy last weekend
Date: 2009-04-21 06:59:59
Representatives of Hungarian agriculture and food industry gathered for a two-day long program last week in Pápa. According to József Gráf agricultural and rural development minister, 2010 is going to...
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Aldi UK up 11 percent in customer numbers
Date: 2009-04-21 06:52:51
German discount grocer Aldi saw an 11 percent rise in shopper numbers in the UK and Ireland in the first quarter of this year – according to fresh data by...
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Exxon Mobil overtakes Wal-Mart to top Fortune 500
Date: 2009-04-20 03:47:54
Exxon Mobil Corp. unseated Wal-Mart Stores Inc. in the 2009 Fortune 500 list, shrugging off the oil price bubble and weathering what the magazine called the worst year ever for...
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