News and articles

The Wonderduck Agency carries out the autumn prize winning game of the Camping brand

The Wonderduck Agency carries out the autumn prize winning game of ERU Hungaria’s Camping product family. The Wonderduck Agency won the contract in a two-round tender. The complex campaign, that...

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The best brand-identity

Being confronted with the actual location, a self-serve formula is realized to best fit the product. low cost wooden boxes are constructed for service, concentrating all the consumer experience. a...

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The poultry processing plant in Pacsa will be restarted in one and a half months

The sales of the Zalai poultry processing plant ended with a valid agreement. The Puten Invest Kft. after the signing of the contract will restart the plant in mid-November and...

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Water Parade in the House of Drops

On the occasion of the 9th birthday of the Cseppek Háza Gyermek-rehabilitációs Központ (House of Drops Children's Rehabilitation Centre) the staff of the foundation organized a sportive integrated family program,...

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The Döbröközi Mezőgazdasági Zrt. is building a new pig farm

The Döbröközi Mezőgazdasági Zrt. (Döbröközi Agricultural Plc.) is building a new pig farm for 3,600 pigs in a value of more than one billion HUF – Jakab Gábor, the technical...

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Dynamically developing domestic enterprise in the sports sector

We can find a company in the SME service sector in 2013, that has survived the economic crisis with an unbroken success and is growing rapidly. The Sportkártya tripled its...

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New progressive economic perspectives in the Central and Eastern European member states of EU

The objective of this report is to analyse the effects of the global financial and economic crisis on eleven Central and Eastern European (CEE11) EU member states as well as...

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Their life is the restaurant – Video of the day

Spinning Plates is a documentary about three extraordinary restaurants and the incredible people who make them what they are. A cutting-edge restaurant named the seventh-best in the world whose chef...

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They have a machine and they like to use it

Coffee’s retail sales develop in a strange fashion. Those rather narrow segments are able to expand which form part of a higher-level, premium form of coffee drinking: capsule and whole...

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GfK: consumer confidence is close to the 2010 September levels

In September 2013 all components of the GfK Hungária’s Consumer Confidence Index turned to growth, so the complex index is also higher than in the second quarter. In June, the...

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EuroShop is preparing with the most exciting trade innovations of all times

At the world muster of commercial investments, the EuroShop, 92 countries will exhibit their wares at more than one hundred thousand square meters between 16 and 20 February 2014 in...

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MNB: the number and value of credit card purchases increased in the first half of the year

In the first half of 2013, 146 million purchases occurred with domestically issued payment cards, the number of transactions were 14 percent higher, than in the same period of the...

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A significant turnover increase at award-winning products

In April 2012, based on the votes of consumers, products in 17 categories could receive the Product of the Year recognition. The GfK market research company’s Household Panel Survey compared...

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A catalog will present the Csabai Sausage

A catalog will be created for the Csabai Sausage, which became a Hungaricum a week ago. The publication was presented by Fazekas Sándor Rural Development Minister and Vantara Gyula, mayor...

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Intersnack compensates the effects of the public health product tax with development and exports expansion

Intersnack, which is the manufacturer of Chio Snack products compensates the effects of the public health product tax (neta) with development and exports expansion, Merkler Róbert, executive director of Intersnack...

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Family car and wellness weekend can be won at Auchan

All 19 stores of Auchan welcome the visitors during the Auchan month, which this time will be dedicated to families. Between 4 October and 7 November, a car, wellness weekend...

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Gamay is already harvested in Sopron, the main harvest begins in mid October in Tokaj-Hegyalja

Gamay grape harvest started at the end of the week in the Sopron wine region. The crop’s quality is good, but the amount is about thirty percent less than usual...

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Coca-Cola does not delivers high sugar content soft drinks to school canteens anymore

From Tuesday, the Hungarian network of Coca-Cola does not deliver high sugar content soft drinks to school canteens – Napi.hu writes. Accordinmg to the web page, the company wants to...

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White or red, narrow or wide

We drink the most, if white wine is filled in wide glass in our hand – the experiment of the Iowa State University shows. The researchers of the university requested...

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Stable market shares for various store types

Retail sales of coffee were worth HUF 34 billion between December 2012 and July 2013. Value sales plummeted by 3 percent and volume sales fell by 4 percent – reported...

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Even breweries are building hotels for their visitors

Here at Dogfish Head, we have places to eat, places to drink and places to play. The missing link? A place to stay. We're fixin' to change that. In late...

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There is always something new from Milford

Milford is a brand with great prestige in the tea market which has always been leading the way when it came to innovating. Last year a new segment started expanding,...

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Restructuring spirits market

Combined retail sales of the nine spirits categories audited by Nielsen in the December 2012-July 2013 period amounted to HUF 43 billion in a restructuring market. Four years ago pálinka...

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An old-new success story

– We had a rather easy task relaunching the product as practically everyone above the age of 40 knows Ararat brandy. Still, serious replanning work had to be done in...

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In a bad patch

Hungary’s spirits market has changed dramatically in the last five years, but some say it all started back in 2003 when excise duties were abolished before Hungary’s accession to the...

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The joy of giving

The trend in the field of promotional gifts distributed in large numbers hardly changes: Hungarian gift companies offer the promotional gifts featured in most catalogues and manufactured in the Far...

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Bonbonetti sets out to conquer Europe

Bonbonetti group CEO Sándor Sánta told our magazine that the cooperation agreement they signed with the Roshen Confectionery Corporation last spring guarantees significant investments that would make Bonbonetti more competitive...

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Mobile Wallet: payment and points collection at the same time

The Super Shop is preparing for the launch of the Mobile Wallet System with a full swing. In addition to payments in the shops, the point collection will also be...

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OKSZ: domestic food trade needs a VAT cut

According to the Central Statistical Office, inflation in August was 1.3 percent, which is a very low rate. The price of many products has fallen since last year, but the...

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Apple, Google, Coca-Cola – the ranking of the most valuable brands

Interbrand has published the ranking of the world's most valuable brands again. In the first place we can find Apple with a value of more than 98 billion USD. Google...

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