Company and Personal News

Shaken, not stirred

After the increase in excise duty and VAT, spirit distributors spent most of 2009 with rethinking their price strategies. Although the number of spirit buyers is declining, the average price...

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Foreign trade balance improving

In January-August 2009, the volume of foreign trade was 17 percent lower in export and 23 percent lower in import than one year earlier. KSH’s quick report also states that...

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Six and a half million glasses of water for those in need

As a result of Procter&Gamble’s 3-month programme, more than 1.3 litres of clean, potable water was ”collected” by Hungarian consumers. Those who bought any product from the Aqua collection supported...

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The market of baking additives, dessert powders and fruit preserving agents expands

Powder product sales are on the increase, the market expanded by 17 percent in terms of value in August 2008-July 2009, to surpass the annual HUF 8 billion level. In...

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Temporary halt among non-alcoholic cold beverages

In the first six months, 10 percent less non-alcoholic cold beverages were bought in Hungary, reveals a joint survey by GfK Hungária and Agrár Európa Tanácsadó Kft. The world market...

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Together for a higher-level culture of wine

Zwack Izabella Borkereskedés and WSET (Wine and Spirit Education Trust) International Wine Academy signed an agreement of cooperation in November. WSET helps Zwack in shaping the company’s wine portfolio, offers...

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The rebirth of home baking

As a result of austerity measures, the positions of several food categories connected with home cooking/baking improved. Families do not buy as many ready-made cakes as before and spend less...

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Austrians trust their good old brands

According to Nielsen Austria, retail turnover growth in food products is losing speed in Austria. Last year food sales augmented by 4.8 percent, largely due to increased prices, but in...

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2009, the year of changes at Mary-Ker

All of Mary-Ker Kft.’s brand products were modernised and changed in the spirit of healthy eating, thanks to innovations in 2009. From October 2009, Mary-Ker Pasta Kft. produces and distributes...

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Kalifa now also offers Oriental flavours

– I am happy to say that our sales turnover in the cooking-baking segment in last October-December improved by more than 20 percent. Around Christmas, Kalifa ground poppy seed and...

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Price/value ratio and the brand value of products and retail chains put in the limelight

According to David Calhoun, Nielsen’s president/CEO consumers are getting used to changes caused by the crisis. They worry less and try to accommodate to the new situation. Spending habits changed...

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Trends in high turnover food products

Retail turnover growth of a few high turnover food products in October 2008-September 2009, compared to the previous such period (measured in value; in percentage)....

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The same number of people buy more baking products

Certain product categories are able to improve sales even in a negative consumer atmosphere, because at the time of crisis people spend more time at home. In January-July 2009, we...

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The first E-Mail Marketing Report was prepared

90 percent of active Internet users read approved commercial e-mail messages with an interesting subject, but an informal addressing is not always an advantage – reveals the E-Mail Marketing Report...

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Eckes-Granini’s management visited Hungary

SIÓ-ECKES Kft.’s headquarters in Siófok was the place where the shareholders, board members and executive directors of Eckes-Granini Group held their annual meeting. The aim of the visit was getting...

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Orange took back the lead from peach

Fruit juice sale are increasingly concentrated. The 401-2,500 m² channel improved its market share by 3 percentage points to 36 percent in October 2008-September 2009. In total, the market contracted...

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Among the last in Europe

According to a quick estimate by Eurostat, in August 2009, the volume of retail turnover kept falling, by 1.8 percent in the EU-27 and by 2.6 percent in the eurozone,...

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Decimating in the sties

There are fewer pigs in the sties than any time in the past 60 years, still their price fell by 15-16 percent in a week. Pig breeders are asking from...

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Strawberry Puppy and Honey Bunny

We are in the middle of celebrating the 20th birthday of Hungary’s oldest discount chain. After the Korda-Balázs celebrity duo in 2008, this year the campaign is built around the...

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A bit of vitamin for consumers and turnover

The juice category will surely not sleep the winter over, since these vitamin-providing beverages is about to enter the high season. According to Nielsen’s data, juice sales in September 2009...

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Hungary increased prices the most

In August 2009, consumer prices in the EU-27 were 0.6 percent higher than in August 2008, according to harmonised data. The biggest price increase was in Hungary with 5 percent,...

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Bonbonetti CEO awarded prize

On 16 October, CEO of the Bonbonetti group, Sándor Sánta was awarded the 2009 World Food Day prize by FAO. The Bonbonetti group has already participated in several charity campaigns...

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Riceland’s prize game continues

As part of Riceland’s loyalty programme, from 1 July to 31 December the company had a prize game the first part of which is now over. One lucky buyer took...

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The new trend – as nature planned it: fruit juice not from concentrate

More and more people follow the new trend all over the world: they love fresh pressed fruit juices. These juices do not contain preservatives, taste enhancers or additives. But first...

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Light at the end of the tunnel?

A regional study recently published by PricewaterhouseCoopers paints a slightly unexpectedly positive picture of the consumption markets of upcoming states. According to experts, most global companies realised before the crisis...

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Tchibo celebrates with planting trees

Tchibo celebrates its 60th birthday with planting 6 trees within the framework of its “Together for kindergartens” programme, making the environment more pleasant for the little ones. It is the...

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Fruit adventure in kindergartens with SIÓ VitaTigris

Think healthy! Foundation and SIÓ-ECKES Kft. launched a programme for the little ones. The programme itself fits into the daily skill-developing activities in kindergartens and teaches children about healthy eating...

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We remain loyal to fruit juices

The fruit juice market keeps shrinking, with the exception of 100% fruit juice’s volume sales, the segment’s market share improved by 2 percentage points in the first eight months of...

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Pickwick

Caffeine-free Pickwick rooibos teas give us a 5-minute break in the everyday rush while we enjoy the nice, fruity flavours. Now we can try the new strawberry-pomegranate flavoured Pickwick rooibos...

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Social responsibility awarded

Coca-Cola HBC Magyarország Kft. won the Social Responsibility prize at the Figyelő Top 200 Gala on 16 October. This year there were 24 applications for the prize. On behalf of...

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