News and articles
Unilever to spin-off ice cream business
Alongside the spin-off, Unilever announced a “productivity programme”, which will hit 7,500 jobs. Unilever has announced plans to separate its ice cream business from the company. In a statement, the...
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The regulation concerning crop-enhancing substances has been amended
The relicensing procedure has ended, and the license has automatically become indefinite for all crop-enhancing substances that had a license document valid on January 1, 2024. Another significant change is that...
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At the top of product packaging – Picture of the day
Our subjective value judgment: 28 on a scale of 10!...
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The joint whiskey of Macallan and Bentley – Video of the day
Hearing the names of the two super-premium brands, no one is likely to be surprised that the fruit of their collaboration, which went on the market in March – whiskey...
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Italians no longer see ice cream as just a sweet
At the invitation of the Italian Foreign Trade Institute, Gian Luca Cavi, master pastry teacher of the ALMA School of Culinary Arts, came to Budapest and gave a lecture on...
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Important deadline in the SZÉP card case
The government decree draws the attention of SZÉP card users to new changes and important deadlines, based on which banks may charge a fee for unspent benefits. However, due to...
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Will there be drone food delivery in Hungary?
Foodora has reached a milestone, being the first to start delivering food with drones, in cooperation with the companies Tele2 and Aerit. The innovation will be implemented for the first...
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Are the many self-service checkouts problematic?
The spread of self-service cash registers is increasingly associated with an increase in shoplifting, which causes serious losses for retailers. According to a recent survey, nearly 14% of customers admitted...
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Domestic subscription e-commerce could explode
According to industry forecasts, the subscription model of global e-commerce expands by more than 50 percent annually, while in Hungary even greater growth is possible due to the low penetration....
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Easter price drop: holiday products are up to 30% cheaper than a year ago
The prices of the most popular and popular products on the festive table this Easter season are significantly lower than in 2023. The price drop primarily affects goods procured from...
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A new executive has arrived at the head of Magyarvíz Kft., the producer of Mizse
András Dunai has more than 28 years of experience in the field of FMCG and the last 21 years in the beverage industry, in commercial and export director and general...
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From now on, eMAG also delivers to parcel machines on Saturdays
In the case of orders placed by nine on Friday evening, you no longer have to wait until Monday for the products ordered from eMAG to arrive: from March 9,...
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GKI expects a 3.5% drop in purchased consumption in 2024
In its late December publication, GKI essentially confirmed its September forecast for 2023-2024. GKI lowered its inflation forecast from 18% to 17.7% in 2023 and from 7% to 6.5% in...
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The difference between the producer and consumer price of eggs is gross
After the end of the price cap, legislation came into effect that obliges supermarket chains with high turnover to sell eggs at the gross purchase price. As a result, the...
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There is also a pesto available for everyone
Although many people want to take high-quality products off the store shelves, fewer and fewer people can afford to buy premium foods. Due to the livelihood crisis affecting the whole...
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Inflation moderated in the euro zone and the EU in February
In February, inflation of 2.6 percent, which was lower than in January, corresponding to the preliminary value, emerged in the euro area, based on the final data published by Eurostat,...
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Business sentiment in German retail deteriorated in February
In February, the German retail industry business sentiment index of the ifo economic research institute of the University of Munich deteriorated. Based on the results published on the website of...
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The Bordeaux discount wines of Aldi and Lidl were tested by two sommeliers
Aldi and Lidl have always been famous for their high quality products and competitive prices. Now, however, they have entered a new dimension: the world of wine. The two discount...
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Electronic payment is becoming more and more important
The spread of electronic payments can be felt more and more clearly in Hungary, which shows an increasing trend every year. According to the professional article published by the MNB,...
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Borsodi Sörgyár chose agency partners
Borsodi Sörgyár’s tenders for agency tasks have closed. The creative agency “A Hatodik Szék” will be Borsodi’s partner in developing the company’s employer brand and related social media strategy, while...
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Deposit system is hard in the beginning
The employee of hvg.hu tested the deposit of the first HUF 50 bottle. It turns out that even the most routine cashiers need time to get used to and manage...
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Confectioneries and ice cream parlors are in a difficult situation
In a recent interview with Pénzcentrum, Balázs Erdélyi, the professional president of the Hungarian Confectionery Association, talks about the situation, prospects and future trends of confectioneries and ice cream parlors....
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Isn’t Wizz Air promoting Ryanair?
Wizz Air’s online platform operates with the solution of presenting the current flight offers in a sliding slideshow. But a recent case raises the question: do they really want to...
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The increase in the price of furniture has stopped
The increase in the price of furniture in the long term continues to paint a worrying picture in Hungary, although according to the latest data, the wave of inflation seems...
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Unicum products with new design
In 2024 Unicum products are undergoing a facelift. The renewal will primarily and visibly affect Unicum Plum: a premium claret colour will appear on the product label and the cross...
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Deposit return system from 1 January
Several new EU regulations have been introduced in recent years to limit the use of non-degradable materials, reduce the amount of waste generated, and encourage the use of recycled materials....
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Monster Energy rolls out alcoholic ice tea
In January Monster Energy launched a range of hard ice tea products called Nasty Beast. The products contain 6% alcohol and are available in three flavours. Nasty Beast follows the...
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What makes a successful Christmas television ad?
Trade magazin launched the first Christmas TV ad competition last December. The submitted commercials were voted on by the public between 5 and 20 December. Lidl’s ad was voted the...
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Our country supports Chad’s agriculture with seeds
It would help Chad’s agriculture and stability with an agricultural consulting program, a model farm, and higher education collaborations – declared Minister István Nagy, who held talks with Minister of...
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