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Small tigers

“100 small tigers” is the title of a fascinating publication by Coface Hungary and Üzlettárs magazine. The research data from independent researchers of Coface and Corvinus University is interesting reading...

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POS superlative

Salon POPAI is an exhibition for advertising and information, digital media, store furniture, merchandising and commercial architecture. The most popular and fascinating part of the exhibition was where innovations competing...

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No more superlatives

How can promotions be advertised? Should we emphasises superlatives, or is present Hungarian practice in line with EU guidelines at all? For answers, we turned to dr. Judit Firniksz, of...

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(HU) Konzervszavatosság orosz módra

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(HU) Veszélyben a sertéshús exportja?

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BioFach Nurnberg: Lot of Hungarian visitors

The BioFach fair to be held in Nurnberg Between 15-18. February 2007 is a good opportunity for Hungarian bio-food producers to do business. Over 30 Hungarian exhibitors will participate at...

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Larger size shower gels are more popular

Shower gel sales continue to expand: retail sales in excess of HUF 10 billion showed an increase of 8 per cent in terms of value and 14 per cent in...

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Less sugar, less calories

Consumption of wholesome non-alcoholic beverages (mineral water, carbonated soft-drinks and fruit juices) has been steadily growing in the past decade in Hungary; it almost doubled, thus reaching a standard European...

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Keep it simple…

In recent years, I have noticed that performing our duties mechanically, in accordance with internationally accepted “best practices” was often no longer enough to get the results expected from us....

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EU testing rice from the US

Food safety experts of EU member countries have decided to begin testing rice shipments from the US to stop deliveries of genetically engineered products. The costs of testing in European...

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Natural is the trend in shower gels

According to surveys, shower gels are more popular in Hungary compared to neighbouring countries, though consumption has not reached the Western European level yet. Why is this? Private labels account...

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Favourable domestic trends for wine

The year 2004/2005 does not count among the best years of wine production in Hungary. The purchase price of wine dropped by 25% due to overproduction, export fell by 180...

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Promotions to meet special needs

With international trade and international brands, the conscious and well-informed cosmopolitan has also appeared. European customers wish to see behind the wide assortment of products available to them. This is...

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BIT and BUD are not the same

According to a ruling by the Court of the EU, the trademark „BIT” cannot be mistaken for „BUD”. The Court has dismissed a suit filed by Bitburger Brauerei for banning...

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CONFERENCES

20th November, Monday Foodapest Workshop with AC Nielsen: The food market in the mirror of the figures Date: 3 p.m.-5 p.m. Venue: Pavilion B, Media Room 21th November, Tuesday Conference:...

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Return of the beer bottle

In Hungary the beer market is rather static, the yearly turnover is 7.5 million hectoliters (6.9 domestic and 5-600 thousand foreign production). The low-price segment (at present with 15% market...

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Sponsorship step by step

Based on the consequences drawn from Megasztár, TV2, at the launch of Megatánc, put an emphasis on the exclusive presence of the sponsors. As a new element TV2 integrated two...

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Expanding trade between India and the EU

The volume of trade between India and the EU will reach EUR 70 billion in the next two years, while only EUR 48.5 billion is expected for 2006. If the...

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New topics, many foreign exhibitors

The FOODAPEST expo has been an authentic forum of the Hungarian food industry since 1992. Half of all exhibitors will be foreign companies, representing 27 countries. The EU is attending...

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Consumption growing after lifting of duties

The legal market of liquors in Hungary has risen by 1-1.5 % in 2005, and has reached the amount of 47 million liters, first of all due to the growing...

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Answers to puzzles at Packforum®

This is the third year that Packforum®, the packaging technology demonstration centre of Sealed Air Cryovac has hosted a commercial press day on 21. September. The subject presented was the...

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Grune Woche: Hungarian food in Berlin

Hungarian food products will be exhibited on 440 square meters at the Grune Woche fair in Berlin between 19-28. January 2007. Sampling in the traditionally popular restaurant and shopping will...

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Useful Information

Trade sponsor: National Association of Food Manufacturers (ÉFOSZ) Open between: 21-24. November 2006 Every day between: 9,00-18,00 hours Trade exhibition only, with obligatory registration. Children under 14 are not allowed...

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Export rates growing, import growth figures slowing down

Hungary’s export rates of agrarian products have been on the rise since our EU accession, and this tendency is continuing. Although the forecast for the growth of export rates was...

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Sial: Food and science

Sial, held between 22-26 October, was referred to as the global review of the power of commerce by Peter Hazelzet, chairman of the board of the company organising the fair....

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Main trends in hyper markets and discount stores

Marked consolidation is taking place in FMCG retail trade, as over one third of total turnover is now shared by the three largest chains. The 98 hyper markets represent only...

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Low profitability in swine breeding

In Hungary more than 400 businesses are carrying out meat-processing activities. Since 2004 the number of such businesses has halved, and the production is highly concentrated (less than 50 companies...

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