Company and Personal News

New farmers' markets in Szabolcs-Szatmár-Bereg County

The government considers to improve the farmers' access to markets in recent years – said Budai Gyula, Parliamentary Minister of State of the Ministry of Rural Development told in Újfehértó...

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Visa Europe: card use continues to grow in Hungary

Visa Europe announced today its results for Hungary in 2013. Despite the fact that 2013 was a challenging year for the Visa on the Hungarian market, the Visa card usage...

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Hungarian-Slovakian cooperation helps SMEs reach foreign markets

Economic cooperation between Hungary and Slovakia plays a key role in successfully enabling Hungarian small and medium-sized enterprises to reach international markets, State Secretary for Foreign Affairs and External Economic...

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The Syngenta has increased its sales revenue in Hungary

Syngenta's Hungarian sales in 2013 is expected to be close to 60 billion HUF, which represents a 13 to 15 percent increase over the previous year's sales – Czigány Tibor,...

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P&G Family Home

The moving and interesting commercials of the ‘Thank You, Mom’ campaign opened new dimension in the relationship between marketing and sport, putting athletes’ mothers and everyday life in the limelight....

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Another Hungarian innovation to increase food safety

From the middle of March AGRO.bio Hungary Kft. puts a numbered holographic tax seal on its products (BactoFil), to guarantee that they are original. AGRO.bio not only contributes to safe...

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Together for the Babies – dm’s charity program for small children and to help the families

The dm drogerie markt launched its campaign for the third time on 4 November, to support the families and children, who are living among difficult living conditions. The partners of...

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Traders can choose from almost one hundred licensed cash registers

Nearly one hundred online cash registers are already approved by the Hungarian Trade Licensing Office, so traders have the access to the right cash registers in all segments – the...

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Consumers in 2014 voted for the Soós pastas

The Product of the Year competition was organized for the third time. The most popular products were chosen, on the basis of GfK Hungária’s survey carried out with the participation...

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The XIXO ice teas were honored by Product of the Year 2014 award

Last night the Product of the Year awards were handed over for the third time, in the scope of an Awards gala ceremony. This year the producers and distributors could...

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The HAJDÚ grilled cheese is the Product of the Year

The winners of the Product of the Year 2014 Competition were announced. The evaluation of the competition is based on the consumer’ opinion. The Kőröstej group’s HAJDÚ grilled cheese became...

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The HELL ENERGY improved its plant with a 251 million HUF investment

The one hundred percent Hungarian owned energy drink producer and distributor, the HELL ENERGY Magyarország Kft. improved its Szikszó-based plant with an approximately 251 million HUF investment – the company...

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Klein Dávid will attack the summit with a marzipan

Although Klein Dávid will have a chef in the base camp of the Mount Everest, he can only consume such foods in the high-altitude camps that he acquired in the...

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The Fruitbonbon Kft. builds a confectionery factory in Beregsurány

The Fruitbonbon Kft. is building a confectionery manufacturing plant in Beregsurány, Szabolcs-Szatmár-Bereg county. The cornerstone ceremony of the of the 500 million HUF worth investment took place on Friday. At...

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Retail sales increased further in the Czech Republic

Retail sales increased by 0.3 percent in the Czech Republic in February, compared to January. The annual increase was 8.1 percent in February – the Czech Statistical Office (CSÚ) announced...

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Magazine: Life beyond the scent

Until the 1980s Hungarians preferred aerosol deodorants with exotic scents. From the early 1990s the trend shifted in the direction of more natural scents and moisturising stick deodorants. When Eau...

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Metro: passion and expertise

2014 is a special year for Metro, celebrating the 50th anniversary of forming the Metro Group and 20 years of Metro in Hungary. The anniversary year is made memorable with...

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Beef products from Poland

Polish company Biernaczki held a press conference at SIRHA to announce their entering the Hungarian market with Beef Master products. The family-owned company is 20 years old and specialises in...

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Insights into retail in South East Europe

FMCG retail trends are the most positive in the region in CROATIA. Croatia has been an EU member state since last July – and that was just the time when...

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Ups and downs in Turkish-Hungarian agricultural foreign trade

Hungary’s agricultural foreign trade with Turkey was like a rollercoaster ride in the last decade. For instance our agricultural export to Turkey was seven times bigger in 2010 than in...

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Turbulences

In Hungary the euro/forint exchange rate seems to have stuck above 310 – in perfect harmony of the interest of high politics. The government’s representatives said the weak forint isn’t...

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Erzsébet vouchers can now be used to pay in all Tesco stores

As of 7 March Tesco Express stores also accept Erzsébet vouchers. With the 39 stores now joining the system the vouchers can be used to pay in all 220 Hungarian...

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The first few years

In our previous issue, there was a special feature on the Branded Goods Association, recently celebrating its 18th anniversary – five full pages were merely not enough to present BGA’s...

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Support and recognition

There are many ways of supporting someone, a good cause we believe in or something we deem to be necessary. We can also show our recognition of someone’s work, perseverance,...

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Shoppers, trends

Google is about to open its first store at 131 Greene Street in New York. The 750m² retail unit’s opening is part of the trend called ‘reverse showrooming’ – shoppers...

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Seeing them and falling in love with them

Trade Marketing Club’s annual ‘Trade marketing, my love’ conference is traditionally held around Valentine’s Day. This year it took place on 13 February and the theme was visual merchandising in...

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Growth can be attained in hard times too (Part 1)

James Russo, Nielsen’s senior vice president responsible for global consumer insights states in his recent study that it isn’t easy to be a consumer these days. Although global consumer confidence...

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EuroShop breaks all former records

Düsseldorf hosted the EuroShop trade fair between 16 and 20 February: more than 109,000 visitors came from 110 countries to learn about the latest trends and innovations, and to establish...

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Cotton wool factory

Európa Partner Kft. set up a cotton wool factory in Bátor. The Budapest-seated family enterprise invested HUF 142 million to build the new plant and created 34 new jobs in...

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The goal is to double production capacity

Asia Food Kft. won HUF 57.4 million from the Ministry for National Economy to increase its production capacity and employ 25 more people – from which 8 are of Romani...

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