Other
Shopping fast is practically unknown
Date: 2007-02-28 08:00:00
Few people have ever heard of it and even fewer believe in it – this is the result of a survey prepared about the “Don’t buy anything day” in Hungary...
Read more
Opposite trends in Germany
Date: 2007-02-28 08:00:00
According to an analysis by the German Nielsen Subsidiary, he German market of pharmaceutical products grew by 0,5 per cent between October 2005 and September 2006 compared to the preceding...
Read more
Small stores closing in the north-west
Date: 2007-02-28 08:00:00
According to data from ACNielsen, the total number of food stores shrunk by 5 per cent last year, with less than 22 thousand such stores operating at the end of...
Read more
New umbrella organisation lobbying in Brussel
Date: 2007-02-28 08:00:00
An organisation was established by manufacturers of basic foods, like Bunge, Nutrinveste and Lactalis, under the name EUBF (European Basic Foods), with the aim of helping the European Committee in...
Read more
Lack of information can slow down therapy
Date: 2007-02-28 08:00:00
As a result of the liberalisation of the pharmaceutical market and the reform of the health system, targeted and adequate communication is becoming more important. Medicine without information is practically...
Read more
Pessimistic as usual
Date: 2007-02-28 08:00:00
According to the latest survey about EU indexes by the Gfk Csoport, Hungarians are the least optimistic about their future prospects among citzens of new EU states. Two out of...
Read more
Opportunities in the Balkans
Date: 2007-02-28 08:00:00
Assisting Bulgaria and Romania in catching up with older EU states might be a promising opportunity for Hungarian enterprises in the food and retail business. At the moment, the 30...
Read more
Management for companies
Date: 2007-02-28 08:00:00
Companies which intend to reduce their costs and streamline their activities by introducing a management system do not have an easy task. There are a lot of products to choose...
Read more
Hyper markets less popular north of us
Date: 2007-02-28 08:00:00
The expansion of big retail chains is continuing in Eastern Europe. According to the latest survey by PWC, global players like Tesco and Auchan have taken over leading positions, but...
Read more
Obstacles for pork
Date: 2007-02-28 08:00:00
Romania and Bulgaria have been allowed to join the EU on condition that they prevent any livestock leaving their territory which may be infected with the virus causing swine fever....
Read more
The age of paper-free administration is near
Date: 2007-02-28 08:00:00
E-commerce in the case of FMCG companies means digitalisation of the activities which belong to the core business – says János Springel, leading consultant of T-Systems. In addition to old...
Read more
What will be on the blacklist?
Date: 2007-02-28 08:00:00
Hungarian legislation related to the adaptation of EU principles regarding unfair trade practices, will be published before 11. June this year. Some marketing campaigns will automatically result in a fine...
Read more
Delayed effect
Date: 2007-02-28 08:00:00
The accession of the two new EU member countries will probably have an effect on the retail trade of food in Hungary, but this effect is likely to be a...
Read more
Labelled chips
Date: 2007-02-28 08:00:00
Should we stick to the old magnetic code, or should we change to the smarter RFID? According to experts, we should wait. At the Football World Cup held in Germany,...
Read more
Misleading unless considered carefull
Date: 2007-02-28 08:00:00
Examples of trade practices regarded as unfair and misleading: – Claiming wrongfully, that the retailer is a signatory of the Code of Conduct. – Using a certificate of quality or...
Read more
Early birds are there
Date: 2007-02-28 08:00:00
Romania might not only be a market and a supplier of cheap products for Hungary. A number of Hungarian enterprises are already present in Romania. For example, ABO group have...
Read more
Virtual marketplaces
Date: 2007-02-28 08:00:00
Web sites which help businesses to make business electronically exist on the Internet. The operators of Agrágkapu introduced e-commerce into a field that is very remote from the IT scene....
Read more
It’s easier together
Date: 2007-02-28 08:00:00
Take two well known brands which complement each other. Mix sales and marketing experience with a shooting star from a developing category and you get the SIÓ-ECKES-Szentkirályi recipe. Take two...
Read more
Everybody is opening
Date: 2007-02-28 08:00:00
Competition for the Romanian food market is tough. Most of retail trade still takes place in traditional, small stores, but modern stores are spreading quickly. The volume of retail trade...
Read more
Shopping from the armchair
Date: 2007-02-28 08:00:00
According to an estimate by GKI Zrt., the volume of retail trade via Internet has reached HUF 12 billion in 2004, exceeded HUF 19 billion in 2005 and was between...
Read more
Tea- experience to let us know what we like!
Date: 2007-02-28 08:00:00
Some nice, tea sommelier ladies tried to catch my attention in mid-October, when we still believed that winter was coming. They succeeded and I was soon heading towards the cash...
Read more
Improving position for ham in an expanding market
Date: 2007-02-28 08:00:00
According to Nielsen, some growth was detectable in the retail trade of cooked/smoked meat. The combined market share of the three seasonal Easter product categories increased by half a per...
Read more
Civilised people like mineral water
Date: 2007-02-28 08:00:00
Practically all groups of Hungarian society drink mineral water. According to data from the joint Product Media Index of GfK Hungária and Szonda Ipsos, three-quarters of Hungarian households buy mineral...
Read more
Prices, strategies, consumers
Date: 2007-02-28 08:00:00
Several factors can effect the profitability of a brand. Pricing is in the focus of brand strategy, which means we should understand how consumers interpret prices. The Shopper Trends survey...
Read more