Other
Shaken, not stirred
Date: 2010-08-29 08:00:00
The budget needs more money – there is less money to spend in people’s pocket: this is not the best scenario when you want to sell alcoholic beverages. In the...
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Lánchíd Club also urges companies to help flood victims
Date: 2010-08-29 08:00:00
Members of Lánchíd Club also decided to help the victims of flood. Their donations were transported to Felsőzsolca by trucks offered by Lekkerland. The two trucks transported nearly 60 pallets...
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Retail’s boat is still sailing on troubled waters
Date: 2010-08-29 08:00:00
According to KSH’s quick report, volume sales in retail were down by 4.7 percent in the first four months of 2010 and by 5 percent in April, compared to the...
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Family budgets reshaped for the umpteenth time
Date: 2010-08-29 08:00:00
While in the European Union retail turnover fell at the same rate as in November 2008, in Hungary it decreased by 4.7 percent in the first four months of 2010,...
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First book published about displays
Date: 2010-08-29 08:00:00
‘Inspire people to buy more!’ is the title of the first book about displays, published by Deutscher Fachverlag. The 300-page, English- and German-language work was introduced at the Deutscher Supermarktkongressen...
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Prices in agriculture continue to fall
Date: 2010-08-29 08:00:00
The production price level of agricultural products was down 0.6 percent in May 2010. In April the fall was 5.7 percent in comparison with the same month last year –...
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Electronic communication: an investment with rapid return
Date: 2010-08-29 08:00:00
Consumers remain the most important for a company even in the worst economic period, and a comprehensive, fast and accurate business management system with electronic devices creates advantages for them...
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Crowd trampling
Date: 2010-08-29 08:00:00
Wal-Mart, the world’s biggest retail chain has been fighting for months against paying a USD 7,000 fine, while they are spending millions of dollars to settle the case in the...
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Green message instead of a brand name
Date: 2010-08-29 08:00:00
A German businessman tries to grab the attention of consumers with the message ‘Stop The Water While Using Me!’, which is printed on toothpaste tubes, shower gel and shampoo bottles...
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Information updated daily
Date: 2010-08-29 08:00:00
Péter Csík, the managing director of Compton Informatikai ZRt. is of the opinion that in the dynamically changing competition only IT-supported flexible data processing can serve all the needs of...
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Restructuring, not restoration
Date: 2010-08-29 08:00:00
Market research company NPD asked the opinion of 71,000 consumers and found that shopping habits changed for good, there is no hope for restoring them. The cake has become smaller...
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With flower seeds for bees
Date: 2010-08-29 08:00:00
Bees are an endangered species that play a vital role in preserving the balance of our environment. UK drinks company Innocent, the National Trust and the Irish Beekeepers’ Association started...
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The background of the future
Date: 2010-08-29 08:00:00
‘Future Store’ is not only about the equipment on the shop floor: an integrated IT system also forms part of it. These days when retailers try to keep only a...
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Santa Claus in the summer
Date: 2010-08-29 08:00:00
More than 500 units of Sears, Toys R Us, Target and a few other American retail chains decided to push Christmas promotions as early as July. They give a 40...
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Garden stores flee forward
Date: 2010-08-29 08:00:00
No precise data is available on the size of the domestic garden plant market, but experts’ estimate is that there are about 100 wholesalers in the country. Most of them...
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Pricer shelf label in the Hungaricum Corner too
Date: 2010-08-29 08:00:00
CBA and Szintézis Informatika proved that they not only lead the way in innovation (CBA was the first food store to use electronic shelf labels), but also in promoting Hungarian...
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Growing media spending
Date: 2010-08-29 08:00:00
Zenith Optimedia (Publicis Group) increased its forecast for the growth of global media spending to 3.5 percent in the year 2010. Earlier 2.2-percent expectations were modified because of recent global...
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Turnover increased in the country of supermarkets this June
Date: 2010-08-29 08:00:00
In Austria food retail turnover grew by 1.5 percent in value in the June 2009-May 2010 period, compared with the same period a year earlier – informs Sigrid Göttlich, the...
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Packaged expectations
Date: 2010-08-29 08:00:00
According to data from the World Packaging Organisation (WPO), the global packaging material market represented a value of USD 564 billion in 2009, from which the consumer packaging market was...
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Gifts are ready to be given
Date: 2010-08-29 08:00:00
We are witnesses to a concentration process on the Hungarian promotional gift market. Economic recession left its mark on the segment: Győző Sauer, 3L Gift Kft.’s managing director told Trade...
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The Internet helps in buying medicine
Date: 2010-08-29 08:00:00
Hungarian medicine and medicinal product buyers use the Internet to gather information more often than other nationals. A Nielsen survey (conducted in 55 countries) found that 34 percent of Hungarian...
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The silent shop assistant
Date: 2010-08-29 08:00:00
Trends in the packaging of daily goods are influenced by global processes in world society and economy, creating new opportunities and demand, but posing new challenges as well. Experts have...
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Promotional gifts and prizes
Date: 2010-08-29 08:00:00
There are evergreens on the prize gift market, for example all kinds of technical devices and IT gadgets. Obviously these cannot be used in every segment of the market and...
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Shoppers who buy vodka are likely to put other drinks in the basket too
Date: 2010-08-29 08:00:00
Nielsen’s Retail Index reveals that discount stores realised 17 percent of value sales in the 90 food categories measured in the December 2009-May 2010 period. As for the 60 household...
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Ready to be transported and put on the shelf
Date: 2010-08-29 08:00:00
Global trends influence the Hungarian collective packaging market. One of the current trends is using lighter cardboard products, especially on developed markets. In Europe demand is constantly growing for below...
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The wine market is waiting for better times
Date: 2010-08-29 08:00:00
– Sales and buying occasions of consumers moved drastically towards products supported with promotions. It is promotion campaigns that drive consumers to sales channels and products – Gábor Soltész, president-director...
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Traditional shops increased their market share
Date: 2010-08-29 08:00:00
According to the Nielsen Retail Index, 8 percent less salami and 4 percent less sausage was sold in value by retailers in January-April, in comparison with the same period in...
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Wine has become cheaper in retail chains, while organised retail is consolidating
Date: 2010-08-29 08:00:00
According to the Nielsen Retail Index, wine value sales grew by 14 percent and volume sales were up 8 percent in the eight retail chains measured by Nielsen, in the...
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Long-established Hungarian meat brands stand firm
Date: 2010-08-29 08:00:00
Although meat is one of the essential food products, the market was unable to evade the effects of economic recession. Zoltán Nagygyörgy, PICK Szeged Zrt.’s product manager told us that...
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The Spritzer Bus has hit the road
Date: 2010-08-29 08:00:00
The idea came from the Community Wine Marketing Fund: promoting spritzer made from good Hungarian wines with a 2-month, nearly 2,000-km tour around the country. Early July ‘spritzer master’ András...
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