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(HU) Detki Keksz – Business Days 2018

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Dynamic directions

Media planning and buying specialist New Land Media Kft. – a member of the Lounge group – has been present in the Hungarian market since 2013. The company formed a consortium with...

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(HU) Coca Cola – Business Days 2018

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(HU) Alfa Romeo – Business Days 2018

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Magazine: The great Hungarian POS/POP tool overview

Shoppers come across innumerable POS/POP tools while shopping, all of which are fighting for their attention. Some of them are noticed, while others remain invisible. What POS/POP tool manufacturers and their customers...

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The number of visitors at the Oktoberfest in Munich is over six million

The number of visitors rose over six million (to the usual level) at the world’s largest beer festival, the Oktoberfest in Munich on Tuesday evening. According to the organizers’ preliminary...

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Hungarians will also compete at the WorldChefs Chef Championship in Prague

Three Hungarian contestants will compete at the continent finals of the World Association of Chefs’ Societies (WACS, WorldChefs) tournament in Prague on Friday and Sunday. Adamek Balázs (Székesfehérvár) will represent...

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Chio was the host of the POPAI meeting in September

On 7 September 2017 POPAI members met at the Intersnack/Chio headquarters. Discussions focused on the discount supermarket channel: GfK’s client service director Rita Csillag-Vella spoke about the latest trends and challenges...

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Cake Festival in Budapest

The IV. Sütnicake, Cake Festival awaits its guests with lectures, workshops and children’s programs on 7 and 8 October to the Gellért Hotel in Budapest. The theme of this year’s...

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A record number of wineries and nearly 50 programs await the guests of the Red Wine Festival in Villány

A record number of more than 30 wineries and about 50 cultural and music programs await the guests of the Villány Red Wine Festival, which will be held on 5-6...

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More than a ton of food was collected for charity on OMÉK

The charitable call of the Agricultural Marketing Center (AMC) had a great success at the National Agricultural and Food Exhibition and Fair (OMÉK). At the end of the event, the...

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Harvest open cellars to be held during the weekends in Palkonya

Almost twenty cultural and gastronomic programs, including several concerts are waiting for the participants on Fridays and Saturday at the Palkonya Harvest Open Cellars event series – Rechnitzer Szilvia told...

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Jazz and wine festival will be held in Szentendre this weekend

Wine and jazz will play the main role on the last weekend of September in Szentendre. On Friday, local winegrowers, wineries and wine shops are waiting the visitors to the...

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Junibor and Gastro Feast at St. Stephen’s Square

The wines of thirty-three young producers can be sampled from almost every wine regions of Hungary at the 5th Junibor and Gastronomic Festival that lasts from Friday to Sunday in...

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55 billion forints for dairy farmers

The Rural Development Programme had earmarked HUF 36.5 billion in subsidies for the well-being of cows. Since applications for funding were sent in for a value of HUF 55.4 billion, the...

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The sausage festival in Békéscsaba will be held on a bigger area this year

The 21st Csabai Sausage Festival will be held this year in two large tents and two stages, in addition to the Sports Hall in Békéscsaba, from 19 to 22 October,...

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Magazine: Comprehensive survey on shopping habits

In 2014 POPAI Hungary Association conducted a representative shopping habits survey, with the involvement of 23,000 shoppers in 6 hypermarkets. The study’s objective was to give relevant information on consumer decision...

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Sustainable motivation

Today sustainability is a real buzzword and it can also be used when talking about the labour market. Just a few days ago I heard a job seeker asking the question...

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Media multiplier research in Hungary

In 2010 Sanoma Media and GfK cooperated within the framework of a Media Multiplier research in Hungary, which proved that the efficiency of monomedia (usually television) campaigns is smaller than...

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Live music and special beers

This year’s DreherFest was organised on 15,000m² and those who came on 2 September had the chance to taste special beers (6 of them can’t be found in shops) and...

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New wheat opened at 42,800 forints in July

According to data from the Central Statistical Office (KSH), in July 2017 agricultural production prices were 3 percent higher than in the same period of 2016. This rise was the...

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Excellent Hungarian Food trade marks were handed over at the OMÉK

The Minister of Agriculture handed over Excellent Hungarian Food trade marks, OMÉK Food Awards, OMÉK Local Product Awards and Ministerial Special Prizes on Friday at the 78th National Agricultural Exhibition...

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Ministerial Commissioner: Local co-operations are needed in the wine sector

The Ministerial Commissioner of the Ministry of Agriculture drew attention to strenghten the local co-operations in the wine sector on Saturday. According to Kiss Eliza, the producers in each wine...

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Magazine: Changing attitude in the laundry detergent market

Liquid detergents and capsules are more and more popular in the laundry detergent market; at the same time the powder format is becoming less important. As for retail channels, sales are...

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5th. JUNIBOR and Gastro Feast with a new generation of winemakers

33 families, 40 winemakers and nearly all wine regions in the country. Fresh, young, energetic, world-traveled. They are the Junibor Association, who occupy the St. Stephen’s Square before the Basilica...

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Pumpkin Festival in the Őrség during the weekend

The 14th Pumpkin Festival in the Őrség will be organized this weekend in Őriszentpéter, Szalafő, Nagyrákos and Magyarszombatfa, Vas county – the organizers told MTI. Őr Zoltán, Mayor of Őriszentpéter...

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Three thousand kilograms of Debrecen pair at this year’s Zamat festival

In three days, a total of three thousand kilograms of Debrecen pairs of sausages will be awaiting the visitors to the 7th Zamat Festival to the Grand Forest – the...

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Fifteen thousand portions of food will be prepared at the Tirpák Festival

A total of 18,000 dishes will be prepared at the 5th Tirpák Festival and Pálinkanap during the weekend, and at the 2nd Nyíregyháza Grill Championships. On Saturday and Sunday, more...

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FAO: Wheat and meat push FAO Food Price Index higher in June

Global food commodity prices rose in June, led by wheat and meat prices. The FAO Food Price Index, a monthly trade-weighted index tracking international market prices of five major food...

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