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A classic icy delicacy from Vienna
Date: 2013-04-16 18:50:46
What can be more pleasant on a hot summer day than a cup of coffee with milk, served ice cold? MARESI Vienna iced coffee with cream perfectly meets these expectations:...
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Stable place in the top 20 and two-digit growth
Date: 2013-04-16 18:47:32
Ice cream value sales were up 19 percent in February 2012-January 2013 if compared with the base period; in volume sales the Nielsen Retail Index registered plus 11 percent. The...
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Ice cream on a stick conquers, mainly because of its price
Date: 2013-04-16 18:42:41
The summer of 2012 was very hot, so ice cream sales were soaring. Dr Ildikó Murányi, business development manager with Nestlé & Mövenpick Ice Cream told our magazine that private...
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GlobalShop, the intruductory day – our collegue's report
Date: 2013-04-16 12:58:08
Seventeen countries' POPAI-district have been represented in the famous Tokio room of Sax Hotel, in order to discuss the current events of the organization, the various local challanges and express...
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95 products of 41 producers bear the HÍR trademark
Date: 2013-04-16 12:25:14
300 traditional agricultural products and food products of 7 regions of Hungary can be found in the Traditions-Tastes-Regions (HÍR) collection including various spices, plants and animals, beverages, fruits and vegetables....
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Budai Gyula: unlimited opportunities for the beef sector
Date: 2013-04-16 12:10:55
The beef sector has unlimited market potential practically if the sector produces high-quality products – Budai Gyula, Minister of State at the Ministry of Rural Development (VM) responsible for Parliamentary...
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The crisis has given impetus to the webstores
Date: 2013-04-16 12:02:43
Customers turned towards webstores after the crisis in 2008. Currently the number of webstores with Hungarian websites are around 5-6 thousand – Madar Norbert, consulting advisor of eNET Kft. said...
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The authorities banned unfair bakeries
Date: 2013-04-16 11:10:33
The staff of the Directorate-General of NAV and the staff of the Food Chain Safety Board of the County Government Offices carried out investigations in bakeries that are in the...
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British researchers created a disease resistance pig
Date: 2013-04-16 11:00:44
Scientists who created Dolly the sheep clone bring GM food a step closer by producing a pig that is immune to disease – The Daily Telegraph wrote. The piglet, known...
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Diminishing profit margin characterises the pasta market
Date: 2013-04-16 10:29:58
Volume sales didn’t decrease significantly on the domestic pasta market, but manufacturers’ experience is that sales have moved in the direction of cheaper varieties made with fewer or no eggs,...
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Airport ground-handling: EP adds staff safeguards to competition boost plan
Date: 2013-04-16 10:10:44
Plans to open up ground-handling services at major EU airports to more competition by increasing the minimum number of service providers were backed by Parliament in a vote on Tuesday....
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Spring barley and sunflower sowing has started
Date: 2013-04-15 11:18:54
Agricultural works started with full capacity in Vas county. The sowing of barley and sunflower has also begun – Lukács Zoltán, General for Agriculture inspector of theVas County Government Office...
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The construction industy worry of the new cash registers
Date: 2013-04-15 11:07:09
The group of construction material traders can become the biggest loosers of the online caahier system connected to the NAV. According to experts, only the sales without invoice or the...
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KSH: slowdown in the rise of agricultural producer prices
Date: 2013-04-12 13:35:09
The rise of agricultural producer prices slowed down slightly in February – the Central Statistics Office (KSH) reported on Friday. The agricultural producer prices rose yb 17.0 percent in February...
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Retail sales of oral care products are expanding
Date: 2013-04-12 13:20:34
Consumers spent nearly 20 billion HUF for toothpaste, toothbrush and mouth water between March 2012 and February 2013. Hungarian consumers are open to the novelties: Most of them tried at...
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Mystery Shopping survey: Mammut is the best
Date: 2013-04-12 13:00:41
According to the Mystery Shopping survey, Mammut is the best shopping center. The second best organized shopping center is Europark. The INTERNATIONAL SERVICE CHECK cattied out a Mystery Shopping survey...
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Eight out of ten cash registers were manipulated
Date: 2013-04-12 11:45:39
Therefore, in the future the AEE will indicate such illegal activities to the center of the Hungarian Tax and Customs Authority (NAV). Linczmayer Szilvia spokesperson of NAV told that all...
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The GVH has terminated the proceeding initiated in the melon case
Date: 2013-04-12 11:21:26
The Hungarian Competition Authority (GVH) has terminated the competition supervision proceeding initiated in the melon case on April 10, because the authority believes that with the continuation of the proceeding,...
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The detailed rules for the implementation of the hungaricum law were adopted
Date: 2013-04-12 11:20:18
The Government has approved the detailed rules for the implementation of the hungaricum law. Our national values will be recorded by the Hungarian National Depository, while the high performances of...
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The Hungarian sellers still not smile enough
Date: 2013-04-12 11:10:32
The Hungarian sellers’ performance in case of welcoming the customers and related sales is above the world average, but they smile rarely – shows a survey carried out in 57...
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The forgotten segment
Date: 2013-04-11 20:05:53
The forgotten segment, or rather channel, is the world of traditional or farmers’ markets. I was invited by the Agricultural Research Institute (AKI) to discover this uncharted territory with the...
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We go to specialist shops more often than the European average
Date: 2013-04-11 19:45:55
There is great demand for fresh groceries all over the world and Hungary is no different. According to a Nielsen study, Hungarians buy bread and other bakery products most often:...
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FruitVeB: increasing production of one million tons, 100 thousand new jobs by 2020
Date: 2013-04-11 13:55:27
The fruit and vegetable sector, is willing to increase its output with a total of approximately one million tons from the current 2.5 million tons between 2014-2020 and want to...
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Analysts expect a maximum of two and a half percent inflation, the OKSZ is confident that consumption will increase
Date: 2013-04-11 12:30:49
On the basis of the significantly lower than expected March inflation data, analysts lowered their annual average inflation forecasts for 2013. They expect a maximum of 2.5 percent price increase,...
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VM: it is unfounded to talk about rising food prices, beacuase of the flood
Date: 2013-04-11 12:22:17
According to the professional view of the Ministry of Rural Development (VM) it is unfounded to state that this year's flood will cause food price increase. There is no doubt...
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Varga: more than ten manufacturers would produce online cash registers
Date: 2013-04-11 12:00:13
More than ten companies, including Hungarian companies are also preparing to produce new online cash registers – Varga Árpád, the vice president NAV told. Varga Árpád is confident that the...
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A Dutch company exported 50 thousand tons of meat without certificate of origin
Date: 2013-04-11 11:59:55
Another meat scandal on the horizon: 50 thousand tons of meat without a certificate of origin were exported to European countries – including Germany too and the Netherlands. It is...
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The reputation of Hungarian Wines can be increased with adequate marketing support
Date: 2013-04-11 11:55:59
The reputation of Hungarian Wines can be increased further by using the renascent Eastern relations and with appropriate marketing support – Tóth Katalin, Deputy State Secretary of the Ministry of...
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Brand evolution on a higher level (part 2)
Date: 2013-04-11 10:50:09
Last time (Trade magazin 12/2012) we analysed people’s relationship with brands using the metaphor of basic human relations. The main question now is what kind of marketing activity we can...
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A growing number of Hungarians use their mobile phone for price comparison
Date: 2013-04-10 19:43:28
A recent study by Nielsen emphasises that the mobile phone is the most important communication device and medium for many people. Although mobile shopping is still in an early stage...
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