Food trade’s TV spots reached the highest number of viewers in June among the product categories

By: trademagazin Date: 2016. 07. 19. 11:59

The longest average daily TV watching time was measured within the age group over 60, while the the 18-29 age group watched the TV the least.

nielsen

On list price, advertising spendings rose by 20 percent from a half year to another.

Food trade’s TV spots reached the highest number of viewers in the 18-49-year age group among the product categories in June this year. Food products are followed by other medical products, automobiles, credits-loans and a mobile subscription / package – the Nielsen Audience Measurement Ltd. reveals on the basis of the data of the channels.

(Source: Nielsen)

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