Company and Personal News
Stores opening
Date: 2009-05-27 08:00:00
Tesco, Tököl Open: 25 March Chain: Tesco Store space: 1000 m2 SKU: 20 000 Spar, Balassagyarmat Open: 30 April Chain: Spar Store space: 688* m2 SKU: 6000 Spar, Érd Open:...
Read more
Elite club
Date: 2009-05-27 08:00:00
The top list of the best restaurants in the world has again been published. Ferran Adria has been crowned once more. But just how is such a list compiled? Though...
Read more
Pawing Man, Crying Man and the rest
Date: 2009-05-27 08:00:00
The digital campaign conducted by Heineken to promote responsible alcohol consumption under the title “Know the signs” in 2008 was a success. Five archeotypes representing the most typical forms of...
Read more
Why ElBulli
Date: 2009-05-27 08:00:00
Adria is a believer in molecular gastronomy, like Blumenthal. He invests six months’ work into his annual offer. His menu is composed of 170-200 dishes, with some meals composed of...
Read more
BAT Hungary turning green
Date: 2009-05-27 08:00:00
The efforts made by British American Tobacco Hungary in this year’s Green Office Competition were recognised by the “best work environment” title awarded by KÖVET Egyesület. The objective of this...
Read more
Molecular Ice Cream Shop
Date: 2009-05-27 08:00:00
Molecular gastronomy has entered the world of ice cream, while a Turkish invention has made it possible to produce chewable ice cream. Cream Café in Chicago offers a unique experience...
Read more
Pál Dárdai and Arany Ászok supporting amateur football
Date: 2009-05-27 08:00:00
The 100th sponsorship package has been handed over by Arany Ászok Fociklub to Budapest Micro Club in the presence of Pál Dárdai, the popular midfielder of Hertha BSC. Nearly 1...
Read more
In-store communication and the web
Date: 2009-05-27 08:00:00
Forest Papír did not use ATL communication last year. Their main BTL tool for supporting product introduction was a large display. They also have a good web site but do...
Read more
On top at home
Date: 2009-05-27 08:00:00
You might not agree that Vári confectionery is the best place to have ice cream in the country, but it is certain that this is the place where the greatest...
Read more
Consistent expansion by Lekkerland
Date: 2009-05-27 08:00:00
Lekkerland AG & Co. KG convenience boosted its revenues by 3.5 percent to EUR 11.6 billion in 2008. EBITDA was up by 9.9 percent to EUR 136 million, while EDIT...
Read more
Tento modernised
Date: 2009-05-27 08:00:00
The logo of the Tento brand has been modernised by the manufacturer Metsä Tissue. The reason behind the change was a consumer survey which had found that consumers prefer products...
Read more
Double pleasure
Date: 2009-05-27 08:00:00
The MooBella ice cream vending machine makes ice cream for us, but its quite different from what we used to call “machine made” in the 70’. It takes only 45...
Read more
TUC biscuit manufactured in Székesfehérvár
Date: 2009-05-27 08:00:00
A new biscuit has been added to the assortment manufactured by the Székesfehérvár plant of Győri Keksz Kft. TUC is now manufactured with traditional products like Pilóta or Albert. The...
Read more
New player in the insurance market
Date: 2009-05-27 08:00:00
A new Hungarian insurance company, Wabard Biztosító Zrt. entered the vehicle insurance market upon receiving its license on 27. October 2008. The insurance company is owned by VKH Kft. and...
Read more
Is less more?
Date: 2009-05-27 08:00:00
Though super premium ice cream used to be the trend not long ago, simplicity has become the new message communicated by Haagen-Dazs. Their new product named “Five” is made from...
Read more
Univer supporting schools
Date: 2009-05-27 08:00:00
The names of the three schools which are to receive development funds from Univer were drawn in the presence of a public notary on 30. April, concluding a seven month...
Read more
Magyar Posta Logisztika expanding its portfolio
Date: 2009-05-27 08:00:00
Magyar Posta Logisztika (MPL) has been the leader in the Hungarian domestic CEP market for years, with a market share of nearly 30 percent in 2008. According to László Bereczki,...
Read more
Oh, Mr. Alcohol!
Date: 2009-05-27 08:00:00
In the past, alcohol didn’t have much to do with ice cream, but this has changed in recent years, with numerous forms of alcohol appearing in ice cream as a...
Read more
Solar energy cooling Budaörs Tesco in the summer
Date: 2009-05-27 08:00:00
A huge solar heat collector panel has been installed on the roof of the Budaörs Tesco store which will supply energy for air conditioning both in the summer and the...
Read more
Hold-O-Mat
Date: 2009-05-27 08:00:00
According to Heston Blumenthal, owner and chef of Fat Duck (with three Michelin stars), if a slice of meat is left to rest for ten minutes longer than necessary, then...
Read more
With Kinder to Paris
Date: 2009-05-27 08:00:00
The main prize in the second stage of the “As many prizes, as reasons to unwrap” prize game organised by Ferrero Magyarország to promote Kinder was drawn on 23. March....
Read more
(HU) Flora
Date: 2009-05-27 08:00:00
„Love your heart throughout your life because this is what drives you” – we want to encourage and inspire consumers to pay attention to cardiac health and also to adopt...
Read more
Big green disco
Date: 2009-05-27 08:00:00
Surya Club in London might as well be called an eco-disco where the Club4Climate concept helps to promote ecological consciousness. Their slogan is “Dance to save the world”. 60 percent...
Read more
Mecsek Füszért generating revenues of HUF 16 billion last year
Date: 2009-05-27 08:00:00
Revenues of Mecsek Füszért totalled HUF 16 billion last year, with 240 million spent on investment. The chain is present in 9 counties with 121 Coop stores, 14 C+C stores,...
Read more
Győri Édes keksz
Date: 2009-05-27 08:00:00
It is made for the first time in Hungary, from 100 percent natural ingredients, without artificial additives, so that families can enjoy the well known sweet flavours. New brand value...
Read more
Jam for gentlemen
Date: 2009-05-27 08:00:00
Duerr & Son’s in London has celebrated its 125th birthday by producing the most expensive jam in the world, made from Sevilla orange with whiskey, champagne and gold flakes and...
Read more