All private label yogurts are now organic at Plus

By: Trademagazin Date: 2021. 10. 06. 17:51

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Dutch retail chain Plus has changed its entire private label yogurt range to organic. To expand its organic offering, the retailer introduced its private label Biologisch PLUS and enlarged its organic product selection considerably. The per litre price of the now organic yogurt is the same as before and Plus pays the difference to the organic farmers who supply the milk.