Dole establishes organic division and launches new consumer brand

By: Trademagazin editor Date: 2023. 11. 22. 08:06

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Dole Plc plans to start an organic division and launch a new consumer brand, as it seeks to focus on the category. The new division, Dole Organics, aims to bring the organic category into the mainstream, while the new GO Organic! brand complements the company’s existing range of organic bananas and pineapples.

This article is available for reading in Trade magazin 2023/11.