Nielsen: we want a pleasant shopping experience when we choose a store

By: trademagazin Date: 2016. 04. 01. 11:55

When people generally select among four or five grocery stores the number one aspect is the pleasant purchasing experience.

nielsen

The second most important factor is to find easily and quickly on the shelves what they need.
The third most important factor is the stocks – the Nielsen consumer information and knowledge services company ireveals in its new study on purchasing habits. (Nielsen)

Related news