Coca-Cola strengthens reusable bottle strategy with new target for low-carbon circularity
Coca-Cola has announced a target to sell 25% of all beverages globally across its brands portfolio in refillable or returnable glass or plastic bottles, or refillable containers through traditional fountains or Coca-Cola Freestyle dispensers, by 2030.
The beverage giant calls this target “an industry-leading goal, significantly boosting its use of reusable packaging.” Its World Without Waste initiative focuses on three core pillars:
- Design: Making all of its primary consumer packaging recyclable by 2025 and using 50% recycled material in its packaging by 2030.
- Collect: Collecting and recycling a bottle or can for every one it sells by 2030.
- Partner: Bringing people together to support a healthy, debris-free environment.
Packaging Insights
Related news
Coca-Cola launches new 0.85 litre bottle in Germany
Coca-Cola is launching a new PET bottle size in Germany…
Read more >Is it worth switching to sustainable packaging?
Main packaging trends include easy-open solutions for the elderly, single-serve…
Read more >Intimacy, smiles, marketing – the best Christmas ads of 2024
For the second time in 2024, Trade magazin organised the…
Read more >Related news
OKSZ: margin is not profit!
The international food retailer member companies of the National Trade…
Read more >Viktor Orbán on Kossuth Radio: traders cannot add more than 10 percent to the purchase price
Traders cannot add more than 10 percent to the purchase…
Read more >GKI Analysis: Why are food prices constantly rising?
In recent times, the rise in the prices of basic…
Read more >