Market knowledge

By: Trademagazin Date: 2017. 12. 01. 10:50

In the past few years many US restaurant chains tried to sell their concepts to Hungarian franchise businesses, which failed due to their lack of market knowledge. The Fusion Group Zrt. operates the Burger King chain in Hungary, so they know the domestic market well. Having opened another classic fast food restaurant Bellozzo, the company now opens a new Bellozzo unit in the food court of Westend shopping mall. //

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