The decline of TV advertising revenues slowed down in 2013

By: trademagazin Date: 2014. 02. 18. 12:01

The television advertising revenues continued to decline last year, compared to the previous year, but the decline has been less than a year earlier – Ernst and Young’s survey shows. The survey was made on behalf of the Association of Hungarian Electronic Broadcasters (MEME).

penz--The sector's total income last year was 45.6 billion HUF, 6 percent lower than a year earlier – Kovács Krisztián, Chairman of the MEME and Havas István, Chief Executive Officer of Ernst & Young told at a press conference on Tuesday in Budapest. The survey was carried out by using the datas of 56 television channels that are covering almost the entire Hungarian market. (MTI)

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