The Snickers giant weighs two tons

By: Trademagazin editor Date: 2020. 01. 27. 11:12

One of the most well-known sweets brands has timed its latest big hit to the finals of the American Football Championship – origo wrote after Store Insider.

From the point of view of television advertising, the US Super Bowl is the most important event in the United States. As far as promotion is concerned, brands usually try to always schedule their biggest hits for this match. No wonder Snickers has just released a record-sized copy of its well-known sweet.

The ingredients of the bulky composition are not at all different from their normal size predecessors, but has larger volumes:

total mass: more than 2 tonnes;
540 kilograms of caramel, hazelnuts and nougat, which make up a gigantic candy, were coated with nearly 1590 kilograms of chocolate;
41,000 times heavier than a traditional Snickers;
its length is 3.6 meters and its height and width are 0.7 meters. (origo)

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