Once again Coca-Cola wins ‘Display of the Year’
At the year’s last Trade Marketing Club (TMK) meeting – which was held online – the winners of the 2020 POPAI Awards POP competition were announced. The entries were exhibited for 4 days at the Business Days conference in Tapolca, where 66 conference participants cast their votes on their favourites.
Ildikó Kátai, a TMK founder announced the winners: Coca-Cola won Display of the Year for the third time. Coca-Cola and Dion both won three trophies, while POS Services walked away with two. Category winners will represent Hungary at the ‘Oscars’ of the POP trade, the international Shop! Global Awards competition. //
The list of winners:
POPAI Awards Magyarország 2020
„Small size” category
1. Fuzetea display – Coca-Cola HBC Magyarország Kft.
Winner of “small size” category győztes: Fuzetea display
2. Félix mozgásérzékelő, nyávogó polczászló – POS Services Kft., Nestlé Hungária Kft.
„Durable” category
1. Vénusz spice oil display – Dion Hungary Kft., Bunge Zrt.
Winner of “durable” category: Vénusz spice oil display
2. WEBER NEON display – Art match Hungária Kft.
3. Maggi display – Dion Hungary Kft., Nestlé Hungária Kft.
„Non-durable” category
1. Illatfújó óriás Axe deo spray – dunnhumby Hungary Kft., Unilever Magyarország Kft.
Winner of „Non-durable” category: giant Axe deo spray
2. Tchibo Cafissimo display – Dion Hungary Kft., TCHIBO Budapest Kft.
3. Gadget tartós Oreo Thins ajándék totem – POS Services Kft., Mondelēz Hungária Kft.
„Non-durable installation” category
1. Év displaye és I. helyezett OLNB E3 szett – Coca-Cola HBC Magyarország Kft.
Winner of “Non-durable installation” category, Display of the Year: OLNB E3 szett
2. Monster truck – Coca-Cola HBC Magyarország Kft.
3. Valentin napi szív 3D korona – Mondelēz Hungária Kft., Total Marketing Support
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