Invitel: SMEs are open for Internet marketing applications

The Hungarian small and medium-sized enterprises (SMEs) are open for Internet marketing applications, most of them already have their own website and a significant number of them would use other modern tools to promote their products and services – according to the research of Invitel.

In the survey, more than 1,500 decision makers were surveyed. 60 percent of the respondents are working at companies employing 1-4 people, and 8 percent of them are employing more than 50 workers.
Based on the responses, the majority still believes in good reputation spreading through personal relationships (53 percent), while 17 percent of them do not use any ad tools. (MTI)