Customers of the Bónusz Brigád like modern technology

While half of the online purchases in Hungary are still paid in cash at the time of receipt, buyers of the Bónusz Brigád are much more similar to the more conscious and modern consumers in the Western European countries – Világgazdaság Online quotes from the joint research of Bónusz Brigád and GKI Digital.

Young people decide on the basis of price, the elderly decide on the basis of discount

The most important consideration when purchasing is of course the price of the offer. 74 percent of the respondents decide on this basis. According to the survey, the proportion of young people (between 18 and 29 years of age) is even higher, with 85 percent. (vg.hu)