This is what happens when robots take our jobs
Republic Group pulled the lid off the results of its robot experiment at its first advertising party of the year. In the past month, the agency has been dealing with a topic that affects the entire profession, what’s more, concerns most of the world. With their experiment, they searched for the answer to whether artificial intelligence can replace creative professionals.
The agency’s staff documented the entire day, entrusting ChatGPT and MidJourney with the creation of creative materials, with their office manager overseeing the processes alone. In their experience video, they show the works created with the help of artificial intelligence, as well as how their customers reacted to them.
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