Experience and mobility met in the joint promotion by MOL and Mastercard

The cooperation with Mastercard is of strategic importance for MOL.

Petra Nagy
retail consumer and digital marketing manager
MOL Magyarország

“Mastercard’s experience in digitalisation and its data-driven approach perfectly complements MOL’s focus on gastronomy and mobility, further strengthening our position in serving the on-the-road customer”,

explained Petra Nagy, retail consumer and digital marketing manager of MOL Magyarország.

Data so far clearly indicates the campaign’s success: in addition to increasing sales by MOL Fresh Corners, it also has the potential to contribute to long-term brand loyalty and active usage of the MOL Move app.

Innovation and mission

Péter Mondovics
marketing manager
Mastercard

With this promotion Mastercard also encouraged digital payments.

Tímea Mege
client service director
Rewart

Rewart Creative & Digital Agency harmonised the visual and communication concepts of MOL Group’s marketing with the objectives of Mastercard and MOL Fresh Corner.

“We were given the opportunity to dare and think outside of the box”,

told client service director Tímea Mege. (x)