Tag "MasterCard"
Card payments are now a basic requirement for merchants
“Card acceptance today is like a utility service: a basic expectation. Businesses that do not offer this are at a serious market disadvantage,” says Ferenc Szász, Business Development Director for...
Read more
Boots full of experiences: Favorite gifts of European Generation Z
While they wouldn’t say no to the latest AirPods or a designer bag, according to a Mastercard survey, for Gen Z, these gifts are more of a means to achieve...
Read more
Experience and mobility met in the joint promotion by MOL and Mastercard
On 1 December MOL and Mastercard concluded another joint prize game, focusing on the culinary offering of Fresh Corners and the MOL Move app. The cooperation with Mastercard is of...
Read more
Value-Creating Collaboration
The holiday season is a special time when brands can connect more closely with their customers. For the first time this year, PENNY and Mastercard are launching a joint holiday...
Read more
We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
Read more
Well-used artificial intelligence saves us time and money
The Christmas season can be joyful, but it can also be financially stressful. Spending on gifts, festive meals and travel can easily exceed your budget if you don’t plan carefully....
Read more
Mastercard’s Green Friday campaign encourages conscious shopping this year
Mastercard is launching the Green Friday campaign for the second time, which encourages conscious food shopping and nutrition this year. Several domestic banks joined the initiative. “The focus of this...
Read more
Supplier and buyer goals align, but challenges and plans vary by channel – We were learning together (Business Days 2024 Part 1)
From Tuesday the students of the FMCG Open University had the chance to dive into the science of retail trade. This article is available for reading in Trade magazin 2024/11...
Read more
Safe and convenient: the rise of mobile wallet payments in Hungary
Mobile payment is an increasingly popular solution, as it is fast, convenient, and you don’t even have to carry your wallet with you. However, many people still have doubts about...
Read more
Real-time Marketing in Focus at Mastercard’s Space4Commerce Conference
The Mastercard Space4Commerce conference will showcase how instant data, IoT, AI, and big data are transforming the commerce and marketing world. Held on November 14 at Millenáris, the event offers...
Read more
Kifli.hu, Mastercard and Élélmiszerbank are launching a fundraising campaign for children’s meals
The Magyar Élélmiszerbank Egyesület, with Mastercard and Kifli.hu are launching a fund-raising campaign to support the feeding of needy children and draw attention to the problem of food waste. Kifli.hu...
Read more
Trust and use of cashless payments have also increased, according to Mastercard’s Digital Payments Index
According to Mastercard’s latest Digital Payment Index (DFI) study, which evaluates the development of payment digitization, Hungary improved its overall score by 11 points. This reflects the digital transformation taking...
Read more
BinX issues a premium bank card in cooperation with Számlázz.hu and Mastercard
BinX issues a bank card! Hungary’s first corporate-focused neobank, in cooperation with Számlázz.hu and Mastercard, offers users two premium cards that are unique both in appearance and pricing, and which...
Read more
MOL and Mastercard are announcing a joint prize draw
MOL and Mastercard are announcing another joint prize draw in which participants can win an exclusive trip for two to Brazil. The purpose of the game is to enrich customers...
Read more
This is how the Hungarian fans spent at the venues of the national team’s matches
The cities of the European Football Championship in Germany devoted significant financial resources to provide stadium visitors and football fans with unforgettable experiences during the tournament. This is proven by...
Read more
Domestic slowdown vs. soaring Temu
NorbertAccording to GKID and Mastercard’s Digital Commerce Survey 2024 report, the Hungarian e-commerce market still showed growth in 2023 (8.5%), but this was a significant decline from the double-digit growth...
Read more
GKID eTOPLISTA 2023: Unchanged leading position, changing balance of power
Since 2015, GKID has been creating public rankings of online merchants in the Hungarian market, focusing on those with the highest revenues. In collaboration with Mastercard, this year they compiled...
Read more
Every third Hungarian cardholder regularly pays with their mobile
Mastercard published the results of its research entitled “Bank Card Usage Habits and Attitudes” at the end of March. This article is available for reading in Trade magazin 2024/5 With...
Read more
GKID-Mastercard: the momentum of domestic e-commerce seems to be running out, while Chinese webshops are also conquering Hungary
The GKID-Mastercard Digital Commerce Survey reveals a challenging landscape for domestic e-commerce in Hungary as global competition intensifies. The 2024 edition of the report underscores the slowing momentum in the...
Read more
Gergely Márkus became the director of Mastercard in Hungary and Slovenia
Mastercard announced that as of today, a new manager, Gergely Márkus, will be responsible for the strategic and operational management of the Hungarian and Slovenian markets. “It is a great...
Read more
Visa and Mastercard have reached a $30 billion deal
Visa and Mastercard have reached a $30 billion settlement in the U.S. to limit merchant credit and debit card fees. This is expected to reach consumers in part in the...
Read more
Complex payment terminal solution for electric vehicle charging stations in Europe
Mastercard and Last Mile Solutions have joined forces to revolutionise the payment process for charging electric vehicles. A cikk a Trade magazin 2024/4. lapszámában olvasható. Their new solution will enable...
Read more
Mobile payment is now a daily routine for Hungarian students
Mastercard has conducted a survey among young Hungarians about their financial habits, personal motivations and goals for the second time. This article is available for reading in Trade magazin 2024/4...
Read more
Mastercard and Nexi working on open banking payments
Europe’s leading PayTech company Nexi has chosen Mastercard as a strategic partner for its open banking programme in Europe. This article is available for reading in Trade magazin 2024/4 The...
Read more
Every third Hungarian card holder pays regularly with a mobile phone
Mastercard today published the results of its Bankcard Usage Habits and Attitudes research, in which it has been mapping and tracking the payment habits of the Hungarian urban population for...
Read more
Gránit Bank and OTP Bank shared the main prize of the Mastercard – Bank of the Year 2023 competition
Gránit Bank and OTP Bank shared the main prize of the Mastercard – Bank of the Year 2023 competition, this is the first time that the main prize was awarded...
Read more
MBH Bank and Mastercard supported the Hungarian Ecumenical Relief Organization with HUF 65 million
The joint fundraising campaign of MBH Bank and Mastercard has ended, as part of which the credit institution offered 50 million forints and Mastercard 15 million forints to the Hungarian...
Read more
Együtt hajóztunk (2. rész)
Szeptember 25–29. között Tapolcán, a Hotel Pelionban gyűlt össze a Trade Flotta közel 1100 fős hajóhada, hogy a Business Days konferencia keretében számba vegyék az elmúlt időszak viharait, zátonyait, és...
Read more
The charity campaign of MBH Bank and Mastercard invites bank card customers to make a joint donation
MBH Bank and Mastercard launched a joint donation program involving customers to support the Ecumenical Aid Organization. During the charity campaign, the amount donated to the aid organization by MBH...
Read more
Growing consumer interest in new payment technologies
Mastercard’s Digital Payments Index – launched in 2020 – continued to grow in 2022, scoring 61 out of 100. This article is available for reading in Trade magazin 2023/12-01 This...
Read more