PepsiCo rolls out healthier crisps

By: Trademagazin Date: 2022. 09. 05. 07:50

PepsiCo has launched its first ever high in fat, salt or sugar (HFSS) compliant range of “healthier” Walkers and Doritos crisps. Popular crisp brands Walkers Baked and Doritos Dippers have been reformulated, turning the full ranges non-HFSS. A new snack range called PopWorks has also been launched, offering three non-HFSS flavours. The changes form part of a GBP 35m investment.

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