Market News

New pace in market research

Times are changing in market research. It is no longer enough to have campaign leaflets scanned and processed according to product, period and retail chain, but more data and details...

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Pet food manufacturers think like pet lovers

Domestically manufactured pet foods maintain their strong position in the rapidly developing domestic market. Sales of private label products are dynamic, pet keepers are mesmerised by low prices. According to...

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Less sugar, less calories

Consumption of wholesome non-alcoholic beverages (mineral water, carbonated soft-drinks and fruit juices) has been steadily growing in the past decade in Hungary; it almost doubled, thus reaching a standard European...

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Small stores in a strong position

The value of retail sales of spirits grew by 8 per cent, while the quantity of sales grew by 4 per cent in the October 2005–September 2006 period compared to...

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Favourable domestic trends for wine

The year 2004/2005 does not count among the best years of wine production in Hungary. The purchase price of wine dropped by 25% due to overproduction, export fell by 180...

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Palinka reborn

Palinka has definitely benefited from EU rules regarding protection of origin. New flavours and designs keep appearing in the market, helping to boost sales. Since Hungary became the sole country...

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Return of the beer bottle

In Hungary the beer market is rather static, the yearly turnover is 7.5 million hectoliters (6.9 domestic and 5-600 thousand foreign production). The low-price segment (at present with 15% market...

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Why is headache more expensive on a Sunday?

Gyorgy Vamos of National Trade Association was arguing very strongly for the opening of the drug-market on the pages of Népszabadság. In his article published in mid-October he was reasoning,...

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Larger size shower gels are more popular

Shower gel sales continue to expand: retail sales in excess of HUF 10 billion showed an increase of 8 per cent in terms of value and 14 per cent in...

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Consumption growing after lifting of duties

The legal market of liquors in Hungary has risen by 1-1.5 % in 2005, and has reached the amount of 47 million liters, first of all due to the growing...

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Faked washing powder brands

More than 33 tons of faked washing powder was confiscated in a XI. district warehouse. The names of two well known brands were used for the washing powder-imitations which contained...

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Natural is the trend in shower gels

According to surveys, shower gels are more popular in Hungary compared to neighbouring countries, though consumption has not reached the Western European level yet. Why is this? Private labels account...

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Export rates growing, import growth figures slowing down

Hungary’s export rates of agrarian products have been on the rise since our EU accession, and this tendency is continuing. Although the forecast for the growth of export rates was...

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EU testing rice from the US

Food safety experts of EU member countries have decided to begin testing rice shipments from the US to stop deliveries of genetically engineered products. The costs of testing in European...

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Low profitability in swine breeding

In Hungary more than 400 businesses are carrying out meat-processing activities. Since 2004 the number of such businesses has halved, and the production is highly concentrated (less than 50 companies...

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Real perks in cafes and restaurants only

According to ACNielsen, HoReCa coffee sales show some decline. Outlets with a large turnover, like buffets and mixed profile stores are selling more coffee, their market share in terms of...

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BIT and BUD are not the same

According to a ruling by the Court of the EU, the trademark „BIT” cannot be mistaken for „BUD”. The Court has dismissed a suit filed by Bitburger Brauerei for banning...

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Getting well after the flu

The poultry sector had to face difficulties during the past years in Hungary due to the problems caused by the bird-flu in Europe. According to the Central Statistics Office the...

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Quality is the new trend

A substantial part of total coffee sales take place in the HoReCa sector: over 2 thousand tons of coffee equalling HUF 7.4 billion in revenues is sold here. Quality seems...

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Expanding trade between India and the EU

The volume of trade between India and the EU will reach EUR 70 billion in the next two years, while only EUR 48.5 billion is expected for 2006. If the...

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Reaching 4 kilos

Fish production in Hungary continued to grow in 2005. A total of 28 633 tons of fish was caught last year in domestic waters. The proportion of fish intended for...

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Number of quarters: declining number of nights

Compared to the 2005 figures, in the first eight months of 2006 commercial lodgings accounted for a 3% drop in the number of person nights spent. The national Statistics Office...

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Main trends in hyper markets and discount stores

Marked consolidation is taking place in FMCG retail trade, as over one third of total turnover is now shared by the three largest chains. The 98 hyper markets represent only...

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More vegetables and less fruits are sold

Unfavourable weather limited Hungarian production of vegetables and fruits in 2004 and 2005. EU subsidies were not available in the year of accession and only became available much later than...

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Quality and prices in EU markets

Market Price Information System will serve to provide an outline of main markets trends for a specific product group in each issue of the magazine. Information will be available about...

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Data from discount stores for special channel strategy

The market share of discount stores in retail sales of food and chemical categories reached 15 per cent, with expansion in both segments. Different channels and different chains give different...

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Hardest times seem to be over

Recession followed the turn of the millennium in the domestic refrigerating industry, but the crisis sems to be over now. The surviving enterprises have good prospects for the future.Not long...

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Growth of domestic demand slowing down

According to a forecast prepared by GKI with the help of Erste Bank and published on 30. October, the political situation will consolidate, corrections will be implemented, and reforms will...

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Not so bad…

ACNielsen has turned to the consumers to find out what they expect to be the effects of the restrictive government measures. Well, consumers who believe quality is more important than...

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End of market reshuffle

Last year was a good and stable period for the Hungarian canned food industry which processes one million tons of fruits and vegetables annually. While 2004 brought losses for the...

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