News and articles

New products in the top 10

A top 10 of the best selling FMCG categories is compiled by Nielsen at the end of each two month period. Processed meat, beer, cheese, carbonated soft drinks and mineral...

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Jamie Oliver assortment in Spar stores

Products by Jamie Oliver will appear exclusively in stores of the Spar Hungary chain. This assortment includes food and non-food items, like “Jamie at home” kitchen equipment. The latter will...

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Fruit Logistica focusing on innovations

Innovations in the fruit and vegetable category will be presented at the Fruit Logistica exhibition to be held in Berlin between 4-6. February. Special attention will be devoted to innovations...

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Wide gap in frankfurter prices

The market of frankfurters serves as a good example of complex and often incoherent consumer behaviour. Though consumers are increasingly concerned about the healthiness of ingredients, private labels show expansion....

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Superbrands – for brand-conscious consumer

The main objective of the Superbrands program is to increase awareness of the best brands and to promote brand-conscious shopping decisions. Superbrands are selected from the PIPACS data base of...

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Merry digital Christmas!

As the end of the year is here, we’ll take a look at the future. Today, we see digital solutions wherever we look, because electronic media is highly flexible and...

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Containers with pre-set temperature

Messer Hungarogáz Kft. presented its latest innovation in refrigerated transport. The Siber System allows a single vehicle to carry containers with different pre-set temperatures. Siber System containers are equipped with...

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New industrial computer from Intermec

The new CK3 industrial mobile computer by Intermec was launched in Hungary in November. The CK3 intended primarily for logistic applications uses the most advanced wireless communication and bar code...

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Gas from Tesco

A joint sales campaign has been launched by gas.hu and Tesco-Global Áruházak Zrt. During the campaign ending on 28. February 2009, gas contracts can be signed with preferential conditions at...

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Anuga FoodTec – Budapest press conference

Anuga FoodTec, the international food and beverage technology fair will be held between 10-13. March 2009, in Cologne. 1,200 exhibitors from over 40 countries are expected to attend the even....

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Private labels generating growth in market of frankfurters made from poultry

Sales of frankfurters were up by 4 percent in the first nine months of 2008, compared to 2007. According to data from the ConsumerScan of GfK Hungária, this was the...

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Sales stagnating

Retail sales were down by 1.4 percent in August 2008, compared to August 2007. Sales showed stagnation compared to July. Food retail units generated 0.7 percent lower revenues in August...

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Norbi baking something new for us!

Following the Update system, Norbert Schobert has come up with another project: bakery products which don’t make us fat. His objective for 2009 is to open at least 300 Norbi...

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CSB seminar about newest technologies

A seminar was held by CSB-SYSTEM Hungary Kft about new IT solutions intended for optimising decision making processes in the food industry during the IFE Foodapest exhibition. Tracing integrated into...

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drogerie markt surpassing HUF 60 billion

drogerie markt has achieved revenues of HUF 60,4 billion in Hungary this fiscal year, which is 18,4 percent more then in the previous year. The dm Austria Group has also...

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Bonduelle producing growth

In spite of the unfavourable economic environment, the Bonduelle Group has boosted revenues by 19 percent this fiscal year. With revenues amounting to HUF 1,490 million, operating profit has increased...

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Uniform standards needed

The position of vice chairman has been established in the Global Food Safety workgroup of CIES – The Food Business organisation in order to promote further global harmonisation of food...

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Sweet white champagne enjoying outstanding popularity

Sales of champagne totalled HUF 11,5 billion in the October 2007–September 2008 period, showing year on year growth of 5 percent. Modern store types account for the largest part of...

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Meat prices to drop by end of the year

Trends in the world market of meat and poultry are monitored by Agricultural Business Research Institute (AKI). Data from the Market and Price Information system operated by AKI and KSH...

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Thorough preparations – half way to success

We have asked a number of display manufacturers what in their opinion ideal trade marketing or marketing professionals are like. The answer was: those who know their job, know what...

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Successful joint exhibition

A large number of innovations were presented at the Signexpo and Digitalexpo exhibitions held simultaneously on 27-29. November, in Budapest. There were over 100 exhibitors, while the number of visitors...

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Davidoff speciality for Christmas

Javanese Blue is a limited edition speciality by Davidoff for Christmas. This super premium product is a „Grande Cuvée” composed of selected coffee beans, providing a combination of over 800...

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Silver EFFIE for Invitel

Invitel has received a silver EFFIE award for its autumn ADSL campaign designed and implemented by Neo Interactive. A total of 30 awards were handed over at the EFFIE ceremony...

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Everything in one place at Grüne Woche

The Grüne Woche exhibition is to be held between 16-25. January in Berlin. The exhibition space reserved for the Agricultural Marketing Centre is nearly twice the size it was last...

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Glasses to be clinked this year as well

The market of champagne is a stable and predictable one. Demand for cheap imported products is up as a result of the recession. The minimal decline seen in recent years...

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Economy in recession, Euro coming

According to a forecast made by GKI Gazdaságkutató Zrt. with Erste Bank, the Hungarian economy will be forced to change course as a result of radical changes in the world...

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What briefs should contain

What is our target group? What kind of stores is the display intended for? How long do we intend to use the display? What kind of display do we want?...

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Five beers – each offering a different experience

According to Ingo Nassau, chairman of the German POS Marketing Association, “emotionalisation” of brands and creating an experience linked to the product are the two main current trends in POS...

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Decreasing prices in agriculture

In October 2008 the producer price level of agricultural products was 16.5% lower than in the corresponding period of the previous year – said the Hungarian Statistic Office.  More specifically,...

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Electrolux cut jobs

The company will fire 5% of the total employees, till now there is no information about from which region.  Electrolux, the world's second-biggest home appliances maker, warned its 2008 results...

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