News and articles

Women and alcohol

From January, Dreher Sörgyárak Zrt.’s informative website www.alkohol.info.hu examines the relationship between women and alcohol. Because of biological reasons, women react to alcohol differently from men, but at the same...

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Hair dye is in the best position

According to the Nielsen Retail Index, in terms of both value and volume only hair dye sales trends were positive in November 2009-October 2009. Measured in Forint, 8 percent more...

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Pasta prices slightly reduced – turnover remains stable

Pasta is one of the most popular food products in Hungary. It ranks eleventh among the 90 categories measured by Nielsen, measured in value. Annual retail sales are above the...

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Most people would prefer free Internet content

80 percent of Internet users would like free access to Internet contents; one third want free content without advertisements, but the majority would tolerate advertisements if access was free. In...

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Kalinka Szamovár – mézzel és teafűvel

Delicate taste, easy to consume....

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It is rewarding to care about hair

Hair dye belongs to the smaller categories on the cosmetics market, but it is very important and it expands by 3-5 percent every year. No wonder, as many decide to...

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Caravan to Egypt

Pannontej Zrt. organised another successful promotion for its Karaván brand. Between 5 October 2009 and 8 November 2009 customers could send in stickers found in the packaging. Every week 100...

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New appointments at METRO

From 1 January 2010, György Óvári is the new operations director of METRO Kereskedelmi Kft. His predecessor, Tibor Zsombor will remain with the company as senior executive advisor for the...

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TESCO negotiates with partners on the spot

For the first time, TESCO Global Zrt. will be present at Foodapest as a cooperating partner. Judit Molnár, Hungexpo’s revenue development manager told us that TESCO would not be present...

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Improved position for the 401-2,500 m² channel in the sweets segment

According to Nielsen, the 401-2,500 m² channel’s position improved (from 30 percent to 32) in the highest-selling sweets’ category (cooled countline sweets, sweet biscuits and chocolate bars – with sales...

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Retail keeps shrinking

Retail sales continued to fall in October, informs KSH’s quick report. Volume sales of retail stores were down by 4.7 percent in the first t en months of 2009 and...

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Fütyülős Mézes Szamóca

Fütyülős Mézes Szamóca is the latest innovation by Fütyülős and is expected to be the biggest success in 2010!...

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Not enough brands

I am more and more concerned about the competitiveness of Hungarian agriculture and domestic-owned food processing companies. Recently I asked a few friends to name Hungarian-owned and developing food brands…The...

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Online chat customer service on METRO’s website

From the middle of January, METRO’s website returns at http://www.metro.hu with a new look and new services, for instance online promotion leaflets, catalogues and a customer service via live chat....

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Agreement between BKIK and Superbrands

Last December András Wiszkidenszky, director of Superbrands Magyarország and Kristóf Szatmáry, president of the Budapest Chamber of Commerce and Industry (BKIK) signed an agreement, stating that the chamber will provide...

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The Csányi-empire’s collective stand

Bonfarm group will be present at Foodapest with a collective stand, presenting its complete portfolio. Tamás Éder, told our magazine that market leader PICK SZEGED Zrt., SOLE-MIZO Zrt., Csányi Pincészet...

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Less snacks consumed than in 2009

In October 2008-September 2009, chocolate (- 6%), sweet biscuit, salty biscuit (-11%), salty snack (- 8%) and family-size ice cream (-15%) sales all fell in terms of volume – reveal...

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Fewer promotional leaflets and shorter promotional periods

According to GfK Hungária’s Leaflet Monitor, comparing the first nine months of the leaflet market in 2009 with the same period in 2008 shows that the number of leaflets published...

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Medve Óriás kocka 46,7 g ömlesztett sajt

MEDVE Óriás Kocka will be a popular offer for cheese lovers with its 46.7-g packaging and favourable price....

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Time travel at Christmas

The end of last year will not be remembered for an abundance of presents. Most families celebrated modestly with a smaller Christmas tree and fewer or cheaper presents. Traditionally, December...

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‘Love card’ from SPAR

SPAR Magyarország Kft. and the Hungarian Maltese Charity Service started its ‘Love card’ campaign: HUF 200 and HUF 500 cards with barcodes were placed at the cash desks of SPAR,...

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JÓFEJs can win valuable prizes

Last year the JÓFEJ (sober and responsible driver) campaign was expanded with a web 2.0 community. The different ‘JÓFEJ’ groups can grow further: since last summer gifts have been regularly...

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Visitor information

FOODAPEST International food, drink, food processing and hospitality trade fair • UKBA International trade fair for confectionery, bakery and gastronomy • 21-24 February 2010 • Venue: HUNGEXPO Budapesti Vásárközpont Budapest,...

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Mineral water and energy drinks strengthened their positions

Non-alcoholic thirst-quenching beverages are important parts of a store’s product selection. Among the 90 categories measured by Nielsen, in the top 10 carbonated soft drinks ranked 4th, mineral water was...

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Hungary on top of the inflation list

In November 2009, in the EU-27 consumer prices were 1 percent higher on average, compared to prices in November 2008. The biggest increase was measured in Hungary (5.2 percent) and...

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Ideal sütemény

Ideal biscuits represent a new category on the market with their composition and individual packaging....

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The own branded products market is a 300 billion market

Almost every fourth forints that the costumers spent, went on the purchasing of own branded products last year. This is approx. 300 billion HUF – sets Nielsen market research company,...

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Slowly the spring will come in the Hungarian economy

The tempo of the decline in retail turnover can slow down, decrease will stop in industrial production and sales – indicates the publication of Ecostat Economic Research, called Mikroszkóp. According...

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Hungarian paprika in Japan

Hungarian peppers are grown in Szolnok’s Japanese twin town: in Yuza. The vicinity of the town became an important pepper-growing area within the country, so there is a chance that...

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Danone closed a good year

French Danone, which is the world leader in the sale of dairy products, increased its profit to 1.41 billion euros last year. The price decrease of the raw materials, as...

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