News and articles
New OBI store in Kecskemet
Date: 2008-12-18 00:00:00
It is the DIY store chain's 23th unit in Hungary. The warehouse has 8,200 sqm retail area and wide range of goods. „We hope that our retail and communication system...
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Alimentaria Lisboa 2009
Date: 2008-12-18 00:00:00
The exhibition promotes the food and hospitality channel to its offerings and presents the Intervin show for the first time. Alimentaria Lisboa, which is shaping up to be the most...
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Lidl UK buy British pork
Date: 2008-12-17 00:00:00
Schwarz Group-owned Lidl in the UK plans to switch all of its fresh pork supplies to British by the end of next month, and 40% of its bacon by February....
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ALDI offers compostable bags in Germany
Date: 2008-12-17 00:00:00
The bag features Aldi's Bio organic logo and the claim 'Give a smile to nature!' Discount retailerhas started offering 100% compostable plastic bags made from renewable raw materials in Germany....
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Rewe to open Selgros cash & carry in Russia
Date: 2008-12-17 00:00:00
The first store operates in Kotelniki, around 20 km southeast of Moscow. Further the launch of first Selgros cash & carry store was scheduled for the second quarter of 2008,...
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New market opportunities at GIDA 2009
Date: 2008-12-17 00:00:00
Organized by ITF – Istanbul Trade Fairs Co., the 17th International Food Products and Processing Technologies Exhibition – GIDA 2009 will be held between 28 – 31 October 2009 in...
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Profitable year for Hungarian Agriculture
Date: 2008-12-17 00:00:00
This year the profitability grow by 5-6%, the value is HUF 150-152 billion. The value of agricultural export till September was 4.2 billion euros. Last year it was 4.6 billion...
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(HU) Történelmi mélyponton a GKI – Microsoft üzleti környezeti indexe
Date: 2008-12-17 00:00:00
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Modell and Hoppy toys at Pető Institute
Date: 2008-12-17 00:00:00
120 children in need of developing and 30 conductors participited at Pető Institute's Christmas party on 12th December. Event organiser Inspirations made gingerbread baking for them. From Minimax chanel well...
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Hungarians drik champagne first of all at the year's end
Date: 2008-12-17 00:00:00
According to GfK ConsumerScan research consumers buy 50% of the yearly champagne in 12th month. Eight time more households buy this category in December as in an average month. Hungarians...
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More Shoppers Continue To Go on-line
Date: 2008-12-17 00:00:00
According to the latest figures from IMRG (Interactive Media in Retail Group) and Capgemini show that online sales in UK were up 16% in November on last year as consumers...
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Hidden camera
Date: 2008-12-16 08:00:00
In the summer, the Dairy Product Council had begun preparing for demonstrations against multinational chains blamed for the market difficulties which milk producing and processing enterprises are facing. They want...
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New CEO for BAT Hungary
Date: 2008-12-16 08:00:00
A new CEO has been appointed to lead British American Tobacco Hungary. Emil Moskofian (43) will take over the position from David Waterfield. He has been working for BAT for...
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Trendy music from Mood Media
Date: 2008-12-16 08:00:00
Mood Media has been contracted by the lingerie chain Konkurencia to provide music in its 12 stores. Adidas, another client of Mood Media, has held a “retro” promotional campaign in...
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We think differently and we do it differently (Business Days 2008, part 2.)
Date: 2008-12-16 08:00:00
Participants in the “Without taboos” discussion held in the afternoon of the second day had to answer provocative and sometimes disturbing questions. Géza Miklósvári, CEO of FÁÜ-Pepsi Zrt received a...
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Innovations for ageless skin
Date: 2008-12-16 08:00:00
Although the effects of the financial crisis can be felt in the market of personal hygiene products, average sales are doubled during the Christmas season. Manufacturers have a large number...
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Brief period of happiness after three difficult years
Date: 2008-12-16 08:00:00
2008 has been a good year for agriculture as production has grown by 20 percent, following three years of decline. At the same time, the domestic market has shrunk, with...
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Davidoff Café Suprême Reserve Javanese Blue
Date: 2008-12-16 08:00:00
Davidoff Café Suprême Reserve is a limited edition coffee composition available for a limited period for the genuine coffee conoisseurs....
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Stores opening
Date: 2008-12-16 08:00:00
Spar, Pomáz Open: 6 November Chain: Spar Store space: 922 m2 SKU: több ezer Spar, Debrecen Open: 13 November Chain: Spar Store space: 777 m2 SKU: több ezer Aldi, Dunaújváros...
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Brazilian CEO for Borsodi
Date: 2008-12-16 08:00:00
Mário Medeiros Nettó from Brazil has been appointed the new CEO of Borsodi Sörgyár Zrt. He graduated at Berkeley University in 1990. His previous position has been sales director of...
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Record number of participants at the Nutrikid Olympics
Date: 2008-12-16 08:00:00
458 primary schools, 656 teams and over 6,500 kids have registered for the Nestlé Nutrikid Olympics. Competitors can win various prizes each month in addition to HUF 100,000. The Olympic...
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Shopping programmed genetically?
Date: 2008-12-16 08:00:00
We asked professor Csányi if our passion for shopping is “programmed” in our genes. In his opinion, the colourful world of stores has an effect on us like coloured glass...
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Hand cream targeted primarily at the 60+ age group
Date: 2008-12-16 08:00:00
According to data from GfK Hungária ConsumerScan, 28 percent of households purchased some kind of body care lotion in the January-September 2008 period. Sales were down by 5 percent in...
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Effect of price rise on sales
Date: 2008-12-16 08:00:00
The majority of FMCG companies have been forced to increase their prices. However, the effects of price increases can only be assessed subsequently. “Does an optimal strategy exist?” and ”...
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RYN lábbeli
Date: 2008-12-16 08:00:00
The RYN technology represents a new approach to protection and therapy of the motorial system. RYN footwear requires increased muscle activity which means that legs are not kept in unnatural...
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Vitalade becoming superbrand
Date: 2008-12-16 08:00:00
In recognition of eight years of work, the Vitalade sports drink has been awarded the superbrand 2008 title by an independent jury. Vitalade containing L-carnitine and marketed by Gramex 2000...
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Walking the rope like no other
Date: 2008-12-16 08:00:00
The Golden Dove awards of the direct marketing business have been handed over in nine categories this year. The Rope Walker agency received an award in both the lifestyle and...
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Sales in addition to marketing
Date: 2008-12-16 08:00:00
Márta Galácz, originally appointed as marketing director of Ceres Zrt. in the spring, will also be responsible for sales activities in the future. In the past, she had worked for...
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Thought can overcome background noise
Date: 2008-12-16 08:00:00
According to Péter Geszti, thought is the most important thing in advertising which needs to be conveyed through the right medium. Though Hungarians are afraid of change, they are also...
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