News and articles

Twinings gift pack

Earl Grey, the most popular black tea and Orange& Cinnamon black tea in gift box packaging, with a small wooden box inside, which is capable of storing 30 tea bags....

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Rauch frosty apple

An ice tea with special flavours, which can be consumed on cold winter days if reheated....

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Herz sliced salamis

Herz sliced salamis and sausages appeared in shops in September, now the time has come for whole moulded salamis to return....

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SIÓ pressed juices

Pressed juices are special because only the freshly pressed pure juice of the fruit can be found in the packaging, without any kind of additional ingredient....

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Pannon flours and semolina

PannonMill Zrt., which was awarded the Business Superbrands prize in 2010, gives a new look to its Pannon flours and semolina....

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Joya chocolate and vanilla dessert, UHT

Joya soy puddings sport a new packaging and they combine the popular chocolate and vanilla flavours with a soft and creamy, pudding-type texture....

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Cappuccino and almond-peanut Nestlé musli

We developed the unique cappuccino flavoured muesli for those who like exciting flavours and coffee. We offer our almond-peanut muesli to those who prefer traditional flavours....

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Playboy parfums

The Playboy brand has been expanded with a new women’s fragrance range, with which women also get a chance to play and seduce....

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Hangya Cooperative is reborn

On 6 October 2010 the New Hangya Association was formed by NGOs. The association initiated establishing the New Hangya Cooperative – announced Gyula Balogh, the president of both organisations. The...

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World retail congress in Berlin

In three days more than 130 presenters will give an overview of retail’s state after the crisis on 25-27 October in Berlin. How should retail react to the challenges of...

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Aluminium box return vending machines were set up

The test run of aluminium box return vending machines started, with support from the Association of Hungarian Brewers. This year 22 Hungarian-made return vending machines will be placed all over...

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Sales executive joins the Focus Hungary team

Focus Magyarország Kft.’s new sales executive came from SPAR Hungary: Tamás Baráthy’s task will be promoting, developing and selling the company’s products. He earned an economist degree specialising in marketing....

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Record volume of sugar is about to be produced in Kaposvár

The Kaposvár sugar factory started the processing of sugar beet in September. According to their plans, 120,000 tons of sugar will be made in the last operating sugar production plant...

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French-Hungarian business meeting in Budapest

Early July the fair of French and Hungarian regions was organised once again, together with a meeting for French and Hungarian businessmen. The event took place in Sofitel, where the...

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New managing director for Coface Hungary

The Coface Group appointed Gábor Kárpáti as managing director of Coface Hungary. Former head of the company Zoltán Dercze parted with the company from his own accord. The new managing...

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Tesco shoppers collected 25 million PET bottles and aluminium cans

Tesco Hungary’s joint campaign with ÖKO-Pannon Nonprofit Kft. lasted from 11 June until 29 August. Shoppers collected 6 million reusable PET bottles and 19 million aluminium cans, 64 and 57...

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New type of promotion at METRO

METRO Kereskedelmi Kft. implemented its first prize game in which both customers and employees could take part. The 2-week campaign focused on the company’s Fine Food range: those who bought...

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New project added to Alimentaria exhibitions

Alimentaria & Horexpo Lisboa retail show is the latest addition to Alimentaria exhibitions. Alimentaria Lisboa, Horexpo and Tecnoalimentaria will be organised jointly, but each exhibition will preserve its own profile....

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Zsolt Simon was appointed TV2’s new CEO

From 25 October 2010 Zsolt Simon is the new CEO of TV2. Mr Simon left the managing director’s seat at MEC media agency to fill the new position. He is...

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Kométa debuted with new television advertisement

Kométa ’99 Zrt. and its new advertising agency Creative Partners shot a new television ad, which appeared from 20 September until 17 October in the programme of the biggest television...

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Erste Bank is the new partner in the SuperShop programme

As an exclusive partner, Erste Bank Hungary Nyrt. joined the SuperShop loyalty programme. On 14 October the bank issued Erste SuperShop Credit Card and Erste SuperShop Debit Card – by...

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More than 80 new Hungarian products in Tesco stores of Western Hungary

(HU) Több mint 80 új magyar termék a nyugat-magyar-országi Tesco áruházakban...

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Mars’ new look website

Mars Hungary refreshed its website with new information, international and domestic company news in September 2010. Zsolt Mayer, the company’s corporate relations director told that they not only wanted to...

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The whole country gets going at the biggest running event

On 26 September 2010 the biggest domestic marathon event ever was organised within the framework of the 25th SPAR Budapest International Marathon and Running Festival. About 15,000 runners entered the...

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The panic is over, but consumers are still cautious

The consumer confidence index moderately improved in the past three quarters in Hungary, but is still in the negative zone (we can speak of a positive mood above 100). In...

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Henkel strengthened its leading position in the sustainability ranking

Henkel made it to the Dow Jones global sustainability index (DJSI World) and to the Dow Jones European sustainability index (DJSI Europe) for the fourth time, as the only representative...

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Szilasfood welcomes its new sales director

From 1 September 2010 János Szenográczky fills the position of sales director at Szilasfood Kft. Mr Szenográczky has been in the FMCG sector for 20 years, in the last couple...

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SIÓ-ECKES’ new agency selected in a tendering process

Four agencies participated in the tender of Hungary’s market leading fruit juice manufacturer and distributor, and finally DBB got the job. Dávid Aniot, SIÓ-ECKES’ marketing director told that the team,...

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Zoo visit for milk or juice carton boxes

Happy Box Days were organised by the Beverage Carton Environmental Association Foundation. 1,545 children visited the Budapest Zoo in exchange for 10 empty carton boxes per person. Nearly 20,000 boxes...

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New CEO leads Ipsos Zrt.

From 1 October 2010 Tamás Géczi is the new CEO of Ipsos Zrt. Since July 2009 he has been leading the Central and Eastern Europe, Near East and Africa regions...

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