News and articles
The wine of the Magistrate will be selected again in Eger
Date: 2012-12-03 10:58:15
Properly with the traditions, the wine of the Magistrate will be selected again in Eger. The local government will order 500 – 500 bottles from both Bull’s Blood and from...
Read more
3 new flavours by Jim Beamtől!
Date: 2012-12-03 01:44:09
3 new flavours from Jim Beam! Red Stag is the black cherry version of Jim Beam. Jim Beam Honey is made with 4-year-old Jim Beam, with the addition of a...
Read more
New Year’s Eve-period buyers rule the sparkling wine market
Date: 2012-12-01 22:11:51
In the 12-month period between September 2011 and August 2012 44 percent of Hungarian households purchased sparkling wine. This represents a small drop from the previous such period. Sparkling wine...
Read more
Business Days inventory
Date: 2012-12-01 22:03:31
Since 2007 I have been there at every Business Days conference, together with everyone who matters in the FMCG sector or is interested in the latest trends. Networking opportunities at...
Read more
Travels around FMCG – Business Days 2012 – part 2
Date: 2012-12-01 21:50:01
On Thursday the second section focused on the labour market and human resources. The moderator and first presenter was Randstad managing director Sándor Baja, who analysed challenges on the labour...
Read more
Changing demand is reshaping production as well
Date: 2012-12-01 21:49:55
Budapest was the host of the COPA and COGECA congress between 1 and 3 October in 2012. One of the topics discussed was better utilisation of opportunities in bioeconomics. Participants...
Read more
Tobacco products: the black market is growing again
Date: 2012-12-01 21:43:27
GfK Hungária’s latest study reveals that illegal tobacco product trade is becoming more and more widespread. According to official data, in 2011 total revenue from tobacco product sales was HUF...
Read more
There will be no Hungarian potato left by spring
Date: 2012-12-01 21:36:57
Data from the Agricultural Economics Research Institute (AKI) and KSH’s market price information system (PÁIR) reveal that the production price of potato in July-October 2012 was 28 percent higher than...
Read more
Their plan goes up in e-smoke
Date: 2012-12-01 21:34:54
In 2010 the state budget’s revenue from the excise duty and VAT on tobacco products amounted to HUF 360 billion. Hungary’s parliament passed the new ‘tobacco shop law’ in September....
Read more
Retail – the artery of the economy
Date: 2012-12-01 21:30:42
Tesco invited its media partners to a press meeting on 14 November, where the company shared with participants the results of the study conducted by Századvég Economic Research Institute, which...
Read more
Quo vadis Hungarian manager?
Date: 2012-12-01 21:26:12
After the summer break many are waiting for the job market to come to life. What are the current trends? Economic recession forced many companies to restructure themselves and to...
Read more
Trends, whys and answers – part 7
Date: 2012-12-01 21:22:37
As a qualitative market researcher, my experience is that about half of Hungarian consumers belong to the medi-level group (with an average level of price sensitivity). Their income is not...
Read more
POPAI Awards POP competition winners
Date: 2012-12-01 21:19:50
Display of the Year and ‘Non-durable’ category winner: Knoppers display – OSG Form Kft. • ‘Non-durable’ category second place: Pritt island – IS Innovative Solutions Kft. • ‘Non-durable’ category third...
Read more
USA: the highest holiday season turnover of the last 5 years is forecasted
Date: 2012-12-01 21:12:59
According to the International Business Times, retailers in North America expect the highest holiday sales since 2007. 100 retail marketing executives were interviewed and their answers revealed an expected growth...
Read more
Christmas came too early for some customers
Date: 2012-12-01 21:07:51
Canadian drugstore chain Shopper Drug Mart realised that the first week of November is too early to start the Christmas countdown and at midnight 5 November they stopped playing Christmas...
Read more
Fresh groceries attract customers
Date: 2012-12-01 20:58:37
For Hungarians high quality fresh groceries is the fifth most important factor (from twenty-two) in deciding where to go shopping – according to the latest ShopperTrends survey by Nielsen. Value...
Read more
(HU) Elég hatékonyak a promóciói? Megérkezett a Tesco Collaborative Promo Picker!
Date: 2012-12-01 19:39:42
Sorry, this entry is only available in HU....
Read more
Hungarian fish product won the SIAL d’Or Global
Date: 2012-12-01 19:27:09
Péter Palotás, managing director of PLP Hungary Kft. spoke to our magazine about the huge success of their Selfish product in France. He told that the average buyer does not...
Read more
The price of pork may rise significantly
Date: 2012-12-01 12:50:06
Pig farmers justify a twenty, or even thirty percent price increase, after the feed prices jumped because of the bad harvest. The purchase price of pork increased to 380-400 HUF...
Read more
KSH: increase in agricultural producer prices
Date: 2012-12-01 12:40:08
In July, the price of vegetable products increased by 5.3 percent after a decline of eight months, while the price of live animals and animal products increased by 9.3 percent...
Read more
GKI: Recession continues uninterrupted during economic adjustments
Date: 2012-12-01 12:02:05
GKI forecast slight GDP growth (0.8 per cent) for 2013 following a decline of 1.5 per cent in 2012. In the wake of the new restrictions announced lately, however, only...
Read more
Gustonette product family
Date: 2012-12-01 01:35:52
Tasty chicken delicacies that can be prepared in many ways, rapidly – even in the oven....
Read more
Szovjetszkoje Igrisztoje sparkling wine family
Date: 2012-12-01 01:28:37
The Sovetskoje Igristoje sparkling wine family welcomes two new members: an extra dry and an alcohol-free product....
Read more
This is what your shopper would like, too!
Date: 2012-12-01 01:20:50
Have you ever wondered why shoppers spend more time in stores where there is a shopping trolley than in shops where there is only basket? It’s simple: one can look...
Read more
State-of-the-art technology at Aquarius-Aqua Kft
Date: 2012-12-01 01:17:28
The new facility, the result of a EUR 10 million investment, was inaugurated in Albertirsa by Minister of Rural Development Sándor Fazekas on 31 October 2012. Aquarius-Aqua Kft. was established...
Read more
Point of sale music
Date: 2012-12-01 01:14:23
One of the tools stores can use to increase sales is background music. Point of sale background music does not mean playing the favourite hits of shop assistants very loud....
Read more