News and articles

Nielsen: medical products and food TV ads to get the most views

The TV spots of pharmaceutical compositions and food products, beauty products and TV ads of trade reached the most TV viewers of 18-49-year-old in February this year. The Nielsen Audience...

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Meat Industrial Professional Day on 7 April in Budapest: Economy and Quality in the Meat Industry

The Ministry of Agriculture (FM), the Szent István University and the Hungarian representation of IFS will organize a Meat Industrial Professional Day on 7 April 2016 in Budapest. Presenters will...

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Expansion is continuous at SPAR

Following modernization five stores of SPAR Magyarország was re-opened in March, while in Tököl, a brand new supermarket awaits the shoppers. The SPAR’s latest unit – handed over in Tököl...

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The Lipóti Bakery is expanding its plant in Tatabánya with state support

The Lipóti Bakery is expanding its 308 million HUF plant development in Tatabánya with a 108 million HUF government support under the enterprise investment program – Minister of National Economy...

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Prices reduced 0.1 percent last year

Compared with December 2014, consumer prices were 0.9 percent higher in December 2015. Grocery prices rose 2.2 percent and within the category seasonal product (potato, fresh vegetables and fruits) prices...

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Tokaj March Grand Tasting in Budapest

The Tokaj March Grand Tasting awaits its guests with the wines of sixty-seven wineries on Saturday to the Corinthia Hotel Budapest. Harsányi Dávid organizer told MTI that the Tokaj Grand...

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Nébih: contaminated Romanian sheep cheese has not arrived to Hungary

Contaminated Romanian sheep cheese has not transported to Hungary, on which a European food safety alert was issued on Friday – the National Food Chain Safety Office (NÉBIH) told MTI....

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CBRE: Budapest is the eighth most attractive European city among the property investors

Budapest became the eighth most attractive European city among real estate investors, ahead of Prague and Munich – according to the most recent research of the CBRE international property consultant....

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KSH: the number of employees increased by 110 thousand last year

The number of employees increased by 110 thousand last year to an annual average of 4 million 210 thousand, while the number of unemployed declined by 35.5 thousand to 307.8...

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The Deichmann sold more than five million shoes in Hungary

The Deichmann Shoe’s gross sales in Hungary grew by 7.6 percent to 38.3 billion HUF last year, from the 35.6 billion HUF of a year ago – the company told...

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FMCG advertising: spending grew by one fifth

Calculated at rate card price, companies spent 20 percent more on advertising FMCG products in 2015 than in the previous year. Television commercials also had more viewers: FMCG products’ GRP...

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A new fruity flavour in the AirwavesCool chewing gum range

A new fruity flavour in the AirwavesCool chewing gum range. Orange, lemon and mint in an exciting combination make CoolFruit products really special. An explosion of freshness first, followed by...

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Magazine: Few of the many innovations have the power to break through

New products from Ariel, Garnier, Nivea, Lay’s, L’Oréal, Scholl, Vanish and other selected brands are featured in Nielsen’s 2015 Breakthrough Innovation Report. The market performance of 24,500 SKUs of 8,650...

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The Nébih has not yet met with extreme cases

The seasonal food chain control series of the spring has not yet revealed extreme cases – Pleva György food and feed safety director of the National Food Chain Safety Office...

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Gardenexpo from Friday to Sunday

Hungary's biggest outdoor living exhibition is re-opening its gates with a myriad of new solutions for your garden:garden furniture, machines and tools, outdoor cladding, shading technology, outdoor lighting, irrigation, heating...

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Whitening pork sector, struggling industry

Éder Tamás, Societal, President of the Hungarian Meat Industry Association analyzed last year in light of the reduction of VAT on pork at the traditional Easter press conference of the...

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Another campaign will be launched to popularize Hungarian milk

A larger than ever marketing campaign will be launched to popularize Hungarian milk – Fazekas Sándor, Minister of Agriculture announced on Thursday, at a press conference held in a store...

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Hungary is a net exporter of wine again

Hungary has become a net exporter of wine again. The country can fufill its wine needs and is able to export. The National Wine Excellence program has important role in...

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The Verpelét-based Asiafood restarted production

The Verpelét-based Asiafood Kft. has restarted production with an about one billion HUF EU and government support. The company's executives inaugurated the frozen pasta manufacturing plant on Thursday. At the...

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Retail sales doubled with the Baltic countries

Compared to 2010, retail sales doubled between Hungary and Estonia, Latvia and Lithuania. The foreign trade turnover increased by 9 percent last year – Szijjártó Péter foreign economic and foreign...

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More than 15 thousand people registered for this year's TeSzedd action within a week!

In one week, more than 15 thousand volunteers registered for this year TeSzedd! (Pick It Up!) national garbage collection action. The TeSzedd! action will take place for the sixth time...

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The NAV recommends inculpation in fraud cases worth 6 billion HUF

Two criminal organization dealing with the trade of chocolate and edible oil cheated almost six billion HUF Value Added Tax (VAT). The National Tax and Customs Authority (NAV) recommends inculpation...

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UNESCO: Neapolitan pizza can be a World Heritage Treasure

Italy nominated the Neapolitan pizza as a candidate for inclusion in UNESCO'S cultural heritage list for next year. It voted unanimously to protect the Neapolitan pizza as part of the...

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Neanderthal diet: 80 percent meat, 20 percent vegetables

Scientists from the Senckenberg Center for Human Evolution and Palaeoenvironment (HEP) in Tübingen have studied the Neanderthals' diet. Based on the isotope composition in the collagen from the prehistoric humans'...

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We hardly use mobile payment apps

The first mobile shopping and payment apps appeared in Hungary only a few years ago and the majority of consumers still don’t use them. Only 8 percent of online buyers...

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Google launching an online course in Hungary

As the digital marketing landscape continues to grow at a rapid pace, marketers are faced with new challenges and opportunities within this digital age. The Digital Marketing Course is an...

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Food industry’s institutional system to be restructured

Hungary’s government has decided to examine the possibility of closing 73 state institutions for good – many of which are operating in the agricultural sector. According to news website Vs.hu,...

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Metro’s prizeshow’s main award

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Magazine: Clean homes – more simply!

After years of stagnation the household cleaner category had commenced to grow in 2014 and this trend continued. We learned from Daniella Csefkó, retail marketing manager of Colgate–Palmolive Magyarország Kft....

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A decision was born in Brussels on the temporary reduction of EU milk production

The European Union backed temporary cuts in milk production on Monday, in an emergency move intends to tackle excess supply. The overproduction of milk has been a problem since the...

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