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Magazine: The Trade Parliament was in session (Part 1)
This year our magazine organised the Business Days conference in Tapolca under the name Trade Parliament, between 16 and 20 September. A record-breaking 750 FMCG experts and decision-makers came to learn...
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Magazine: Tasty holidays!
Market players in the spice category are preparing for the end-of-year holiday season with great fervour. This is the time of the year when families diverge from the routine dishes eaten...
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Magazin: Figurák díszlépésben
A fizetőképes kereslet nevéhez méltóan egyre többet fizet év végén a szezonális édességekért. A piacon a kakaóbevonós mikulások és konzum szaloncukrok csillaga már korábban leáldozott. Immár a speciálisabb, hozzáadott értékkel...
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Magazin: Amikor igenis számít a külső…
Bár alig ért véget a nyár, és az év végi ünnepi időszak még távolinak tűnik, a gyártók és forgalmazók már javában készülnek a karácsonyra hagyományos és trendi ajándékcsomagjaikkal. Kínálatukat a...
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Changing loyalty programmes in retail
On average two thirds of European household participate in some kind of loyalty programme operated by a retailer. There are big differences between the countries, though, as in Belgium every...
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Mobile payment is ahead of a breakthrough in Hungary
About five years ago Apple Pay and Android Pay broke new ground in contactless mobile payment, especially in Western Europe. However, it is still early days in Hungary in this...
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Instant payment to be launched in Hungary next spring
The Central Bank of Hungary (MNB) has recently postponed the introduction of the instant payment system in Hungary – the new date is now 2 March 2020. By using the...
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Mobile payment with QR code can be the key to fewer cash payments
In the instant payment system mobile payment with QR code has become popular in those countries where the market regulator and market players developed an open-source standard, or where banks...
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Strong customer authentication has arrived
On 14 September, as part of the Payment Services Directive 2 (PSD2) entering into force, strong customer authentication (SCA) will be introduced in Hungary. This will entail changes in e-commerce,...
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