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Együtt hajóztunk (1. rész)
Az Anglia legyőzésére küldött Spanyol Armada 1588-ban 130 hajóból állt – ehhez képest 2023 szeptemberében Tapolcán, a Hotel Pelionban közel 1100 fős „hajóhad” gyűlt össze az idei Business Days konferencián....
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Hullámvasúton a HoReCa-fogyasztók
Ami biztos, az a változás, ami állandó, az a bizonytalanság – így szólt a mottója dr. Törőcsik Mária, a Pécsi Tudományegyetem Közgazdaságtudományi Kar professzora előadásának a Business Days 2023. évi...
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Kiszállítás egyre gyorsabban, leginkább azonnal
Az e-kereskedelem térnyerése jelentősen befolyásolja a logisztikai iparág alakulását. Az online vásárlás elterjedésével egyre nagyobb igény mutatkozik a gyorsabb, megbízhatóbb és hatékonyabb kiszállítási szolgáltatások iránt. A növekedés az utolsó kilométeres...
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Üzletek és éttermek kattintásnyi távolságban
A magyar e-kereskedelem hosszú évekig tartó, lassú, fokozatos növekedése a világjárvány idején egyik napról a másikra felgyorsult, elengedhetetlenné vált az érintés nélküli szállítás és fizetés, ami sok új innovációt és...
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Személyesen vagy online?
Az elmúlt években a koronavírus számos országban, így hazánkban is jelentős mértékben hozzájárult az online értékesítés népszerűségének növekedéséhez. Bár kijelenthető, hogy az online piac egyre nagyobb szeletét teszi ki a...
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Masters of boxing
After a strong surge during the COVID period, the e-commerce sector kept growing albeit slower in 2022, before it began to decline in 2023 – mainly owing to a reduction...
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Practicality and surprise in a single package
In 2022 the market for Christmas beauty gift sets expanded by nearly 8% in value, driven by increased price levels only, as sales were down more than 15% if measured...
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Monóban szól jobban a fűszerpiac
Nem lesznek kevésbé fűszeresek az év végi ünnepi asztal fogásai a drágulások miatt. A háziasszonyok (és -urak) mindent bevetnek, a lefelé váltástól a beszerzés helyének megváltoztatásán át a gazdaságosabb kiszerelésekig,...
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Small Christmas? Big Christmas!
It was a big question before last year’s end-of-year season how much families would tighten their belts when buying sweets for Saint Nicholas Feast Day and Christmas. The answer turned...
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MBH Bank – The biggest merger in Hungarian banking history
On 30 April 2023, the merger of MKB Bank and Takarékbank created a new universal bank as of 1 May, which has the most branches in Hungary. Our magazine asked...
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László Krisán: “There won’t be positive trends until consumer confidence strengthens”
An interview with László Krisán, the CEO of KAVOSZ Zrt. and the Hungarian representative of EuroCommerce’s board of directors This article is available for reading in Trade magazin 2023/6-7....
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Balázs Győrffy: “Agriculture is a sector of special strategic importance”
Our magazine interviewed Balázs Győrffy, president of the Hungarian Chamber of Agriculture (NAK). This article is available for reading in Trade magazin 2023/6-7. – What was 2022 like for Hungarian...
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Automation, private labels and veganism – international retail in 2022
Workforce shortage? Automation! This article is available for reading in Trade magazin 2023/6-7. In 2022 the workforce situation in FMCG retail wasn’t any better than in the previous year: both...
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Katalin Neubauer: “Big decline in entrepreneurship”
Our magazine sat down for a conversation with Katalin Neubauer, secretary general of the Hungarian National Trade Association (MNKSZ). This article is available for reading in Trade magazin 2023/6-7. –...
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Annus horribilis – ”1992 is not a year on which I shall look back with undiluted pleasure”.
No, I didn’t mix up the years. 30 years ago Queen Elizabeth II said this in a famous speech. That year the glory of the institution of the monarchy suddenly...
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Tamás Éder: “We can’t even make plans for the next day, let alone for the next few months”
Trade magazine met Tamás Éder, president of the Federation of Responsible Food Manufacturers (FÉSZ), and asked him about the federation’s past results and future plans. This article is available for...
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Shops adrift at the sea of costs
2022 was a difficult year for stores. Amidst the depressing inflation, families kept cutting back their spending month by month in the second half of the year, in terms of...
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Safety of supply is the biggest priority
Promising results This article is available for reading in Trade magazin 2023/6-7. Dr Beáta Felkai, deputy state secretary of food chain supervision at the Ministry of Agriculture gave an interview...
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Hungarian-owned retail chains: growing gap between Budapest and the rest of the country
This article is available for reading in Trade magazin 2023/6-7. Growing gap between Budapest and the country Andreas Christou, managing director of RetailZoom gave a presentation on the market...
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NIQ: Consumers are cautious at a global level, so in Europe and Hungary too
Csilla Zsigmond-Czikora, head of consulting and analytic insights at NIQ summarised the latest consumption trends for our magazine. 2022 was the year of inflation and Hungary is placed second in...
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In 2023 the key to success can be category and channel level analysis
According to Tünde Turcsán, FMCG director of GfK, the Hungarian consumer confidence index has kept falling in the last 1-1.5 years. This article is available for reading in Trade magazin...
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Let’s do sports!
This article is available for reading in Trade magazin 2023/5 SPAR Magyarország has been the name sponsor of the SPAR Budapest Marathon® Festival, one of the biggest leisure sport events...
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In the service of health
In the past few years, the popularity of functional foods has been growing, owing to the fact that in comparison with traditional food products, these can contribute to staying healthy...
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The 2022 ranking of FMCG retailers is out now – Unbeatable top 3
2022 was yet another year when discounters continued their superb performance. This is why it isn’t surprising at all that Lidl held on to the No.1 spot with a comfortable...
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The GKID-Mastercard eRANKING 2022 is already out
This article is available for reading in Trade magazin 2023/6-7. Stable market share for the top players In 2023 GKID – in collaboration with Mastercard – published the ranking of...
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Today free-from already means high quality
This article is available for reading in Trade magazin 2023/5 Gyopár Géger, brand manager of PICK: “There is a difference between one kind of meat and another. Bonafarm Group and MCS...
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Sugar-free zone
In the first half of 2022 there was dynamic growth in the soft drink category, and the low-calorie/zero sugar segment contributed this. However, in the second half of the years...
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All kinds of everything
First the pandemic then the war in Ukraine – these events had a huge impact on the category of gluten-free products as well. Ingredients, raw materials, packaging materials, energy and...
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This year’s “Inno d’Or – Innovation of the Year” awards were presented at the Innovation Day conference
For the third time, Trade magazine organised the award ceremony of the contest that first took place in 2021, as part of the programme of a one-day conference. There were...
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Totally dairy-free
2022 was full of challenges in the lactose- and dairy-free product category too, mainly owing to different economic effects and the high inflation. This article is available for reading in...
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