Company and Personal News

IMIGe turning into POS Media

IMIGe changed its name to POS Media Hungary in September. POS Media Hungary is a media holding established in 2007, where the English SAS is also a partner....

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News

Cheaper products boosting sales for Sainsbury. Sales of the third largest British retail chain were up by 8,4 percent (5,3 percent without fuel) in the second quarter ending on 4....

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New managing director for Hill and Knowlton

Zsófia Lakatos joined Hill and Knowlton Hungary Kft on 15. September, as managing director. She will be responsible for strategic planning and day to day operation. Previously, she had spent...

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Faith in ourselves instead of pessimism

Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....

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Tchibo islands in Interspar

„Tchibo islands” were opened in 6 Interspar hyper markets in the beginning of October. In addition to coffee, other brand products like clothing and sports equipment also appear at these...

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Question:

My question for István Tivadar Szabó, CEO of Cerbona is: How do you see the market position of functional food in Hungary in the light of the sales strategies followed...

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Two stars and two innovations for Spar

Marcia Cross from Desperate Housewives will be the face of the new Splenid product line recently launched by Spar. This is the first time that Marcia Cross appears in an...

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Answer:

We are proud to be able to answer this question as one of the leading companies in the category of cereals. Functional food is one of the driving forces behind...

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Sporty gifts from dm

HUF 40 million has been donated to 40 schools by the dm drugstore chain for the purpose of buying sports equipment. The „Together for the joy of sport” project is...

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Same but different…

What does being “different” mean? The answer is our unofficial slogan: „Fast, quality-conscious, need-oriented”. Qualiroll is not the only company in the world selling bandage, film, paper for plotters, labels...

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TESCO working with new agencies

A consortium formed by B&P CSR management and NetAktív Kommunikációs Ügynökség has been contracted by TESCO-GLOBAL Áruházak Zrt. to develop and execute Corporate Responsibility (CR) and Public Relations (PR) strategies...

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HUNGAROPACK – for the 25th time

81 nominations have been submitted for the 25th HUNGAROPACK Packaging Competition by 40 organisations. The five nominations achieving the highest scores (awarded by a jury) have been awarded the HUNGAROPACK...

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Mórakert opening store in Budapest

A store was opened in Budapest by Mórakert Szövetkezet on 22. September, where fresh fruits and vegetables are available directly from the farmers. Gro-ceries, pasta and eggs are also sold...

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Cherry Queen Marcipán

We like marzipan and we know countless forms of marzipan. Marzipan will now be able to take the place it deserves in the hearts of real gourmets: black chocolate bon-non...

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Stores opening

Spar, Szigetvár Open: 16 september Chain: Spar Store space: 702 m2 SKU: Több ezer Spar, Tiszakécske Open: 18 september Chain: Spar Store space: 902 m2 SKU: Több ezer Spar, Mezőkövesd...

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Coop Rally this year again

71 cars entered the third Coop Rally held this year. This race is an excellent tool for promoting excellent quality and safe Hungarian food. According to József Gráf, minister of...

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Dr. Oetker sütési hozzávalók

Questions from children related to the success of baking. Agency: BBDO Budapest Zrt. Customer: Dr. Oetker Magyarország Élelmiszer Kft. Product: Dr. Oetker sütési hozzávalók Apperance: RTL Klub, Viasat3, AXN, Hallmark,...

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Winter salami in prize winning packaging

An open design competition for packaging has been organised by Herz Szalámigyár Zrt. on the 120th anniversary of its foundation. The new packaging of their winter salami has been designed...

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Perfume and music in gyms

Mood Media has been contracted by Holmes Place International, an operator of premium category health clubs for providing background music in their entire chain. The agreement has been signed by...

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Knorr Ínyencek levese – Krémlevesek

The objective has been to make a TV spot which helps consumers discover the special world of Knorr cream soups. Agency: JWT Eastern Europe Marketing Kft. Customer: Unilever Magyarország Kft....

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Wine from Lekkerlandnál

As supplier of the gas station Lekkerland has to refresh its sortiment continously. In this retail chanel the specilities, the unique products are better to shop as on other markets....

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Tesco-IBUSZ Common Chirstmas Game

The costumers, who buy something in value minium HUF 500 in the Tesco small shops, can take part at the competition, where the main prize is a travel from the...

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Jamie Oliver's products in Hungarian Spar units

From today the famous chef's food and non food products are buyable in Interspar and Kaiser’s shops.  Spar always combinates in its wide sortiment the high quality and the fastidiousness....

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Wal-Mart cut forecast

No. 1 retailer reported third-quarter profit grow by 9.8%, but said a stronger dollar would squeeze its full-year profit.  Wal-Mart logged operating income of $3.03 billion, or 77 cents a...

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GlaxoSmithKline Kft. is the best workplace in Hungary

According to the common research of business daily Vilaggazdasag and Hewit „Best Workplace in Hungary” the employees of GSK (in the BEs category) and of Qunitiles Magyarorszag (in the SMEs...

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Special outdoor campagne for Twinnings

According to mediainfo.hu a hughe coffee-cup drives trough Budapest. On the Podium car of Celcsoport Media stands a 2×2 m big Twinings tea-cup, rounded by real grass.  Maresi Foodbroker Kft....

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Kraft Foods to close Brasso chocolate plant

International giant Kraft Foods will shut down its chocolate factory in Romania and lay off its 440 employees next year, saying it can no longer expand at its current location....

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Two Spar supermarket in one week

Last week in Pomaz opened a new Spar supermarket, this week the number of Spar units in Debrecen grow with a brand new supermarket in the mall, called Debrecen Fórum....

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TV2 Television chanel fires 35 people

The broadcast company prepares itself for the effects of the financial crisis, so it reorganises its newsprograms and the producer company behind them.  The TV2 Hungary is a subsidary of...

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Happy 25th Birthday Marché!

The first Marché restaurant was open in early November in 1983 in Stuttgart. Since than Marché has 79 restaurants, the concept won several international gastronomie award.   Marché International is...

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