Company and Personal News
New momentum for Update
Date: 2008-06-27 08:00:00
The Update program has reached a level of development where highly organised management, a professional approach and a uniform brand image are needed. In Hungary, seven people die every hour...
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Hungarian regional director for Bonduelle
Date: 2008-06-27 08:00:00
Miklós Ostermayer (42) was appointed the Central-Eastern European regional director of BONDUELLE in June. He is the first Hungarian professional to reach such a position in the market leading French...
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MasterCard for micro financing
Date: 2008-06-27 08:00:00
USD 740,000, one of the first donations by the Master Card Foundation is to be allocated to the development of MIXMarket 2.0, a next generation web platform for sharing public...
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Pöttyös retro
Date: 2008-06-27 08:00:00
A virus movie made by TotalCar has been used in the Pöttyös promotional campaign launched on 17. March. The movie focuses on a retro car restored by EastBlock....
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Digital division for TV2
Date: 2008-06-27 08:00:00
In order to enhance its presence in digital media platforms, a Digital Media Division is to be established by TV2 in June. This new organisational unit headed by Attila Fekete...
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New image for Kométa
Date: 2008-06-27 08:00:00
Kométa is to get a new image and packaging this year. Their logo has also become more dynamic and modern. Their new slogan is: „flavour is the passion we share”....
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New chairman for POP-Rafinanz
Date: 2008-06-27 08:00:00
Zoltán S. Soós is to assume the position of chairman of the board of the POP-Rafinanz group on 1. September. Revenues of POP-Rafinanz amounted to HUF 2,5 billion last year....
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New chairman for ÉFOSZ
Date: 2008-06-27 08:00:00
Éder Tamás, a director of Bonitas 2002 Kft. was elected the new chairman of ÉFOSZ at the assembly held on 24. April The former chairman, Dr. Péter Futó has become...
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New owner for Interfruct
Date: 2008-06-27 08:00:00
The Interfruct Cash&Carry chain is to be sold by SCD which intends to focus entirely on real estate development in the central European region in the future. Interfruct is to...
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Another award for Milli
Date: 2008-06-27 08:00:00
According to a survey conducted by Reader’s Digest, Milli has qualified for the reliable European Brand award again in the dairy products category. This is the fourth year that the...
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Lifestyle magazine by SPAR
Date: 2008-06-27 08:00:00
SPAR launched a lifestyle magazine under the title Harmónia on 22. May. Experts working for SPAR .will provide useful advice for readers on various subjects, including bio food, mineral water,...
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Dreher and Talmácsi for responsible drinking
Date: 2008-06-27 08:00:00
Dreher Sörgyárak Zrt. has launched a campaign for responsible alcohol consumption, which is unprecedented in Hungary. The message of the online and press campaign is communicated with the help of...
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40 years of Coca-Cola in Hungary
Date: 2008-06-27 08:00:00
Coca-Cola held a press conference on 17. June to commemorate that they have been present in Hungary for 40 years. Coca-Cola was born on 8. May, in Atlanta. The first...
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Coffee and breakfast a success for McDonald’s
Date: 2008-06-27 08:00:00
77 million guests visited McDonald’s units in Hungary last year, generating an increase increase in revenues of 9 per cent compared to 2006. 5 new units were opened in 2007....
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Football Toffifee for kids
Date: 2008-06-27 08:00:00
This year, Toffifee, a Storck product has joined the “Children’s Day for Everybody” event organised by United Way. Storck has been committed to an active lifestyle and a balanced diet...
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Whole Foods Market in Europe as well
Date: 2008-06-27 08:00:00
Excellent quality bio foods produced without chemicals and additives are sold by the Whole Foods Market chain. It not only supports local farmers but benefits those of the third world...
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Record sales for M3 Outlet Center
Date: 2008-06-27 08:00:00
Over 22,000 customers visited the M3 Outlet Center opened on May 17, at the first weekend. Triumph, Columbia, Puma, Gant and Replay are some of the brands represented in the...
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Eckes-Granini believing in strong local brands
Date: 2008-06-27 08:00:00
Thomas Hinderer, chairman of the board from the Eckes-Granini group visited Hungary in May. He discussed the international trends in the market of soft drinks with us in Siófok. –...
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Animated menu boards in KFC
Date: 2008-06-27 08:00:00
The Király utca KFC is the first one in Hungary to use animated menu boards. Animated menu boards are digital surfaces for displaying brand information in addition to product information....
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Stores opening
Date: 2008-06-27 08:00:00
CBA, Szombathely Open: 3 June Chain: CBA Store space: 2000 m2 SKU: 16 000 Aldi, Gárdony Open: 12 June Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Törökbálint Open:...
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Lekkerland continuing it strategy
Date: 2008-06-27 08:00:00
2007 was an exceptionally important year for Lekkerland. Many new agreements have been signed, including one with the leading petrol station chain. Lekkerland revenues doubled in 2007, compared to the...
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SIÓ Fresh & fruit
Date: 2008-06-27 08:00:00
2 tough, funny girls while driving a cabriolet in the city, sprinkling some guys by a water-gun, so they flirt cross the roads. The splashed guys treat it as a...
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Electronic shelf labels for CBA Premium
Date: 2008-06-27 08:00:00
The first food store equipped with electronic shelf labels in Hungary was opened on 3. June. The time has come for Pricer electronic shelf labels to enter the Hungarian market....
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Good egg for SPAR
Date: 2008-06-27 08:00:00
Spar Magyarország Kft. has been awarded a Good Egg Award in recognition of its efforts related to the prevention of cruelty to animals. This recognition is based on a survey...
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Vénusz Grill finomított napraforgóolaj grilles, füstölt ízesítéssel
Date: 2008-06-27 08:00:00
The time has come when you can make grilled food in your kitchen as well! Vénusz Grill edible oil will make food in the frying pan as delicious as if...
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Penta to buy Debreceni Hús
Date: 2008-06-27 00:00:00
The transaction has been cleared by the Hungarian and Slovakian competition authorities, according to the announcement. Czech-Slovak private-equity company Penta has taken over Hungary’s Debreceni Hús, Hungary’s second largest meat...
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