Company and Personal News
Wal-Mart sales increase in January
Date: 2009-02-06 02:13:58
Same-store sales excluding petrol at the country's largest retailer rose 2.1% last month, more than the 1.1% gain expected by Wall Street specialists. Like supermarkets in the UK, Wal-Mart said...
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New CEO for Friesland Hungária
Date: 2009-02-05 08:00:00
Johan Priem was appointed the new CEO of Friesland Hungária Zrt in January. After working in several positions for British American Tobacco in Europe, Africa and Asia, he joined the...
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Kinder Hűtött Finomságok
Date: 2009-02-05 08:00:00
The advertising spot made for Kinder Hűtött Finomságok focuses on the essence: it shows us that packaging has value because it can be exchanged for gifts. Agency: Consulting Kft./Well Reklámügynökség...
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For rubbing as well as drinking
Date: 2009-02-05 08:00:00
The „Vizek krémje“ collection is intended by Szentkirályi to enhance its position in the beauty market. The hand cream and body lotion developed jointly with EVM Zrt and launched in...
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Help from Tesco for people in need
Date: 2009-02-05 08:00:00
A substantial quantity of clothing was distributed by Tesco through several charitable and social organisations in December. A total of 150 palettes of clothing worth HUF 60 million was donated...
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Who is who?
Date: 2009-02-05 08:00:00
Peter Linzbach: Following a long period spent with the Otto group, he joined Metro eleven years ago as the purchasing director of the Cash&Carry sector. He has been working in...
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Stores opening
Date: 2009-02-05 08:00:00
Tesco, Balassagyarmat Open: 5 December Chain: Tesco Store space: 3000 m2 SKU: 22 000 Coop, Rákócziújfalu Open: 4 December Chain: Coop Store space: 2800 m2 SKU: n. a. Tesco, Ócsa...
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Munich no match for the Amsterdam PLMA yet
Date: 2009-02-05 08:00:00
Several events are organised by the Private Label Manufacturers Association every year where manufacturers get an opportunity to do business with retail chains. Among these, the exhibition held in Amsterdam...
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Stability and development by Magyar Cukor
Date: 2009-02-05 08:00:00
Though Hungary has become a net importer of sugar, Koronás Cukor, the leading local brand continues to be manufactured in the Kaposvár plant. The only remaining Hungarian manufacturer, Magyar Cukor...
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„Companies investing in marketing now, will get over the crisis sooner and will enhance their position”
Date: 2009-02-05 08:00:00
According to Michalis Christou, CEE regional director of Nielsen, it is possible to benefit from the crisis. Companies looking ahead and building the future will be able to enjoy ten-fifteen...
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Maspex Olympos taking over Plusssz
Date: 2009-02-05 08:00:00
From January 2009, Maspex Olympos Kft has taken over distribution activities of the Plusssz brand from VitaPlus Kft. The Plussz brand is owned by the Maspex Wadowice group which is...
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Award for Monarchia-marketing
Date: 2009-02-05 08:00:00
Monarchia Winery located in Eger was awarded the Wine Marketing Prize 2008, while the Eger Wine Region Foundation received an award for collective marketing, based on the decision made by...
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Zwack Hírős Kecskeméti product line
Date: 2009-02-05 08:00:00
Zwack Kecskeméti Pálinka Manufaktúra has launched its Hírős Kecskeméti product line recently, with Hírős Kecskeméti Barackpálinka in new packaging as the “flagship”. Hírős Kecskeméti products are based on 200 year...
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Bako Hungária in the course of expansion
Date: 2009-02-05 08:00:00
In March 2008, we reported that András Köves, former sales director of Bunge was appointed the new managing director of Bako Hungária. We asked him about the developments of the...
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2008 Mecénás Nap award for Stella Artois
Date: 2009-02-05 08:00:00
Stella Artois was awarded the Summa Artium Projekt prize last November for exemplary co-operation with the Museum of Fine Arts in their ‘Múzeum + “ program. Special glasses decorated with...
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Bonbonetti Kft. – about the year 2008
Date: 2009-02-05 08:00:00
Bonbonetti Ltd is the largest capacity and longest tradition confectionery manufacturing company in Hungary. Bonbonetti has stabilized its market situation and managed to grow continuously in last 4 years, achieving...
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New system for collecting PET bottles
Date: 2009-02-05 08:00:00
CORA has been the first to introduce a new system for collecting disposable PET bottles in Hungary. The system is based on the patented THERMO PRESS technology which reduces the...
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Forestry certificate: essential for sustainable forestry
Date: 2009-02-05 08:00:00
Supporting sustainable forests is more important than ever. Forestry certificates are essential for sustainable forest management. Forestry certificates are a guarantee of origin for purchasers of wood and paper products,...
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New Heineken Experience
Date: 2009-02-05 08:00:00
The Heineken Experience museum in Amsterdam was reopened following modernisation and expansion on 9. December. New interactive units including one where visitors can design and make a Heineken bottle themselves,...
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Auchan boosting number of its hyper markets outside Budapest
Date: 2009-02-05 08:00:00
According to Katalin Gillemot, communications director of Auchan Magyarország Kft., they succeeded in meeting sales targets in 2008 and also in increasing the number of shoppers. Average basket value dropped...
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New image for Mood Media
Date: 2009-02-05 08:00:00
The new image of Mood Media has been developed in compliance with the international image adopted in over 30 countries and is intended to emphasise its market leading position, reliability,...
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Revenues of around HUF 500 billion for the Coop-group
Date: 2009-02-05 08:00:00
According to László Murányi, CEO of CO-OP Hungary Zrt., their revenues totalled HUF 500 billion in 2008, which is 14 percent more then in 2007. 158 new stores were opened...
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IAB Hungary established
Date: 2009-02-05 08:00:00
IAB Hungary has been established by 46 advertising agencies and media enterprises, as a section of the Hungarian Advertising Association and also as the 19th member of IAB Europe (Interactive...
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dm building a logistic centre this year
Date: 2009-02-05 08:00:00
As Mariann Józsa, purchasing and marketing director has told us, the financial year starts on 1. October for drogerie markt. Sales grew at the planned rate in the first quarter....
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Polish CEO for Tchibo Budapest
Date: 2009-02-05 08:00:00
Since January, Andrzej Jackiewicz (41) has been the new CEO of the Hungarian Tchibo subsidiary. Apart from strategic expansion, retail and wholesale, he is also responsible for the recently opened...
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Modernised METRO stores more customer-friendly
Date: 2009-02-05 08:00:00
The average size of stores belonging to Metro Kereskedelmi Kft in Hungary is 8,000 square meters. At the end of 2008, the total number of Metro stores was 13, with...
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