Company and Personal News

Brush instead of coffee, creative paper instead of canvas
Date: 2013-02-11 11:15:40

The creative application of NESCAFÉ® Dolce Gusto® and the Papyrus Hungária Zrt. successfully ended. The best applications were chosen by a renowned jury with the lead of Agatha Ruiz de...

The “We Support the Family” Program’s annual drawing competition was completed
Date: 2013-02-11 11:12:03

The program ended with a result of 16 million online votes, more than 6,600 children's drawings, about 130 kindergarten and primary schools with a valid tender and the participation of...

The Ministry of Rural Deverlopment will save the poultry processing plant in Kálmánháza
Date: 2013-02-11 11:00:04

The poultry processing plant in Kálmánháza, Szabolcs-Szatmár-Bereg County will receive ministerial help to survive. The stake is to save two hundred and fifty jobs and to maintain the market. Kálmánházi...

The local government of Pápa helps the Pápai Hús 1913 Kft. through its own company
Date: 2013-02-08 11:10:27

As the local government cannot directly give loan to the company, as a shareholder it can give a support of 650 million HUF through its own company to the Pápai...

Intelligent companies
Date: 2013-02-07 23:46:36

According to Ernő Ferenc Jancsich, an expert with Xapt Kft. the food industry creates a great challenge for business management software in the fields of base material supply and production....

IT-audit: hardly known in Hungary, almost an obligatory routine abroad
Date: 2013-02-07 23:34:17

Firms that have their IT systems audited from time to time can save significant amounts of money from their IT budget. Still, in Hungary one quarter of companies doesn’t use...

Production restarted in the meat plant in Gyula
Date: 2013-02-07 12:50:51

Quality food production has a great future in Hungary, Fazekas Sándor Rural Development Minister said on Wednesday in Gyula, where he visited the meat plant with Budai Gyula, Minister of...

Brandbank Hungary has been launched
Date: 2013-02-07 12:40:08

The Brandbank, that was founded 14 years ago is present in several European countries has been launched in Hungary too at the end of last year. The company's main profile...

Fast Food Restaurant for Kids: Chuck E. Cheese’s targets Hungary
Date: 2013-02-07 11:00:57

(HU) nchse-alapon...

Detergents, softeners: this is the age of rationalising
Date: 2013-02-07 00:34:10

This year both detergent and softener volume sales plunged by 10 percent. Softeners: the number of buyers fell considerably (the category’s penetration lowered from 68 to 65 percent from one...

Old and new tricks in washing
Date: 2013-02-07 00:29:57

Anna Siba, brand manager of Henkel Hungary’s detergents and household cleaners division is of the view that some consumers still wash their clothes driven by their old habits, but at...

A new look and more muscular promotional activity from Vöslauer
Date: 2013-02-07 00:23:15

Vöslauer is one of the key brands in the premium segment. Krisztina Papp, marketing and sales assistant of its distributor, IN-FOOD 2000 Kft. told our magazine that sales augmented in...

Brand evolution on a higher level (part 1)
Date: 2013-02-07 00:01:19

Today we already know that the classic ‘knows it-uses it-loyal’ type measurement is not enough in marketing any more. GfK has been researching the evolution of brands, with the help...

Hungarian Organic Wine’s success in Germany
Date: 2013-02-06 11:57:21

The Gajdos Winery's 2009 Cabernet Franc Selection wine has won a grand gold medal at the MUNDUS VINI BioFach International Organic Wine Awards in Germany. The Gajdos Winery is operating...

KFC antibiotics-tainted chicken destroyed in China
Date: 2013-02-06 10:19:29

The case of antibiotics-tainted chicken of Yum Brands Inc., parent company of KFC, has been placed on file for investigation, according to a statement from the Shanghai Food and Drug...

If it’s in-store, it has to be Win-Store!
Date: 2013-02-05 23:12:52

Since September 2012 we have been SPAR Hungary’s exclusive in-store media partner. Innovation doesn’t stop in 2013 either: from traditional in-store surfaces shelf communi- cation is the most successful in...

Are your promotions efficient enough? Tesco Collaborative Promo Picker can tell you!
Date: 2013-02-05 23:05:56

Collaborative Promo Picker, the new dunnhumby tool was introduced in October 2012. With the help of the new tool it becomes easier for you to understand why certain offers work...

eisberg – more than just salad!
Date: 2013-02-05 23:02:09

As part of its ‘Think Healthy!’ programme, eisberg Hungary Kft. invited more than 50 people to its 3,000m² production facility in Gyál, among them many kindergarten teachers and journalists. At...

Coop ended 2012 with professional recognitions
Date: 2013-02-05 22:58:25

The CSR Hungary Award was founded in 2008 and rewards responsible and sustainable corporate initiatives. In 2012 Coop won the award in the ‘Common responsibility – common causes – sports...

Cereals are the source of calcium even without milk
Date: 2013-02-05 11:25:52

Those who regularly consumes cereal for breakfast can bring the required daily amount of vitamins and minerals in right the proportions into their bodies. Thanks to the new recipe thanks...

Together for people in need
Date: 2013-02-05 10:54:05

For SPAR Hungary social responsibility has always been one of the company priorities. The Hungarian Maltese Charity Service has been SPAR’s strategic charity partner for 16 years. One of their...

Kids breakfast with 6 thousand calories
Date: 2013-02-05 10:27:23

A fry-up which weighs the same as a baby has been aptly named the Kidz Breakfast. Tipping the scales at 9lbs, this 6,000 calorie fry-up costs £15 at Jester’s Diner...

The prize show by Maresi cofeemilk and Austria Marketing is over
Date: 2013-02-05 08:44:01

The winners of the prize show by Maresi cofeemilk and Austria Marketing are probably just having fun at the ski-resorts near Villach in the Alpes, or are hiking in the...

Reliable consumer information anywhere, any time
Date: 2013-02-05 05:09:03

Rapidly developing new communication channels, social networks and innovations in mobile technology have drastically changed the way manufacturers and retailers have to reach consumers. GS1 Hungary’s SafeBrand service can be...

New Customer Management Director at the METRO Kereskedelmi Kft.
Date: 2013-02-04 11:30:53

Since February 2012, Horváth Imre leads the Customer Management department of METRO Kereskedelmi Kft. Horváth Imre has 12 years of professional experience in trade, trade marketing and brand marketing areas,...

Hungarian director in Unilever’s Central and Eastern European management
Date: 2013-02-04 11:21:17

From December 2012 Carra Anita holds the marketing director post of Unilever's detergent and cosmetics business in Hungary and in 18 countries of the Central and Eastern European region. Carra...

More sustainability accolades for Henkel
Date: 2013-02-04 11:15:39

Henkel has been honored a further three times as a leading proponent of sustainability in its sector – both within Germany and in comparison with its international peers. And the...

Seven hundred million HUF capital increase at the Gyulahús Kft.
Date: 2013-02-01 11:55:03

The local government of Gyula carries out a seven hundred million HUF worth capital increase at the Gyulahús Kft.. The Gyulahús Kft. is 100 percent owned by the local government...

Colgate-Palmolive’s after-tax profit increased in the last quarter
Date: 2013-02-01 10:55:28

The Colgate-Palmolive beauty company’s fourth quarter after-tax profit in 2012 was slightly above the expectations. After-tax profit increased by 1.4 percent, compared to last year, partly due to the implemented...

Chocolate paper or cigarette butt: Terracycle recycles everything
Date: 2013-02-01 10:51:52

Tom Szaky, the young leader of Terracycle has started the cigarette butt recycling program as the first in the world, which will be introduced among others in Hungary after Canada,...

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Company and Personal News

Brush instead of coffee, creative paper instead of canvas Date: 2013-02-11 11:15:40

The “We Support the Family” Program’s annual drawing competition was completed Date: 2013-02-11 11:12:03

The Ministry of Rural Deverlopment will save the poultry processing plant in Kálmánháza Date: 2013-02-11 11:00:04

The local government of Pápa helps the Pápai Hús 1913 Kft. through its own company Date: 2013-02-08 11:10:27

Intelligent companies Date: 2013-02-07 23:46:36

IT-audit: hardly known in Hungary, almost an obligatory routine abroad Date: 2013-02-07 23:34:17

Production restarted in the meat plant in Gyula Date: 2013-02-07 12:50:51

Brandbank Hungary has been launched Date: 2013-02-07 12:40:08

Fast Food Restaurant for Kids: Chuck E. Cheese’s targets Hungary Date: 2013-02-07 11:00:57

Detergents, softeners: this is the age of rationalising Date: 2013-02-07 00:34:10

Old and new tricks in washing Date: 2013-02-07 00:29:57

A new look and more muscular promotional activity from Vöslauer Date: 2013-02-07 00:23:15

Brand evolution on a higher level (part 1) Date: 2013-02-07 00:01:19

Hungarian Organic Wine’s success in Germany Date: 2013-02-06 11:57:21

KFC antibiotics-tainted chicken destroyed in China Date: 2013-02-06 10:19:29

If it’s in-store, it has to be Win-Store! Date: 2013-02-05 23:12:52

Are your promotions efficient enough? Tesco Collaborative Promo Picker can tell you! Date: 2013-02-05 23:05:56

eisberg – more than just salad! Date: 2013-02-05 23:02:09

Coop ended 2012 with professional recognitions Date: 2013-02-05 22:58:25

Cereals are the source of calcium even without milk Date: 2013-02-05 11:25:52

Together for people in need Date: 2013-02-05 10:54:05

Kids breakfast with 6 thousand calories Date: 2013-02-05 10:27:23

The prize show by Maresi cofeemilk and Austria Marketing is over Date: 2013-02-05 08:44:01

Reliable consumer information anywhere, any time Date: 2013-02-05 05:09:03

New Customer Management Director at the METRO Kereskedelmi Kft. Date: 2013-02-04 11:30:53

Hungarian director in Unilever’s Central and Eastern European management Date: 2013-02-04 11:21:17

More sustainability accolades for Henkel Date: 2013-02-04 11:15:39

Seven hundred million HUF capital increase at the Gyulahús Kft. Date: 2013-02-01 11:55:03

Colgate-Palmolive’s after-tax profit increased in the last quarter Date: 2013-02-01 10:55:28

Chocolate paper or cigarette butt: Terracycle recycles everything Date: 2013-02-01 10:51:52

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