Oatly and Carvel partner to bring dairy-free flavors to stores nationwide
The self-described “cult classic ice cream shoppe,” will offer oat-based soft serve, scoops, and ice cream sandwiches in 18 states.
Starting this week, Swedish oat-milk based company Oatly will introduce its products at Carvel locations in 18 states across the country. Both parties are aiming to give consumers a dairy-free way to enjoy the classic Carvel experience.
“With ice cream traditionally being reliant on cow’s dairy, we’re honored to collaborate with Carvel and present the first oatmilk-based, non-dairy frozen desserts available in Carvel shoppes,” said Drew Martin, executive vice president of commercial sales for Oatly North America, in the statement.
The new Oatly menu items include strawberry soft serve, cookies and cream, chocolate peanut butter, flying saucer sandwiches and frozen dessert cakes.
Since its IPO in 2021, Oatly has struggled to maintain its momentum as seen through slumping sales, but the company saw a 7% boost in stock price after the announcement. And just this month, the company announced new product launches for the first time in five years to appeal to a wider net of consumers.
“We are thrilled to bring Oatly products to Carvel,” said Jim Salerno, chief brand officer at Carvel. “We want to ensure guests enjoy the classic flavors and nostalgia of Carvel while we continue to innovate and expand to new guests.”
Related news
Candy giant Mars to invest $2 billion more in US manufacturing through 2026
Candy and snacks giant Mars on Tuesday announced plans to…
Read more >PepsiCo launching prebiotic versions of its namesake soda
The colas will debut online this fall and in stores…
Read more >NRF: Back-to-school shopping kicked off early this year
Concerns about potential price hikes due to tariffs have jumpstarted…
Read more >Related news
OKSZ: Margin stop sweeps inflation under the transparent carpet
According to three-quarters of the population, food prices are rising…
Read more >The names of meat products will be protected – the European Commission’s new proposal shows the way
The European Commission is taking another step towards a more…
Read more >The melon season is in full swing, the campaign has started
This year, a national campaign aimed at promoting one of…
Read more >