Posts From trademagazin

The team of Focus Hungary expanded with a sales manager

Focus Hungary Ltd.’s sales manager arrived from SPAR. He will be in charge of the wider presentation, the development and sale, of the flyers online monitoring system, in-store surveys of...

Read more

Johnson & Johnson to buy a biotech firm

Johnson & Johnson will buy a Dutch biotechnology company for nearly 2 billion euros, after the two companies have agreed in the terms of the acquisition. It seems that the...

Read more

Leader change at Henkel

Dr. Friedrich Stara, 61 year old member of the Henkel Management Board and the company's Executive Vice President, leader of the detergents and household cleaners business-branch is scheduled to retire...

Read more

The winery of Németh János has been renewed

The enlarged cellar of Németh János has been ceremonially inaugurated. The Németh family has been dealing with winemaking for generations. Németh János has been dealing with vine and wine seriosly...

Read more

Declining room prices stagnant revenues

More foreigners, less domestic tourists, declining room prices, stagnant revenues – thus briefly the performance of hotels in Hungary can be described. The guest traffic of the four-star hotels increased,...

Read more

The development of the mineral water sector is a priority

The new Széchenyi Plan mentions the development of the mineral sector, as a priority. The natural mineral water is a Hungarikum, known for centuries. Its protection should be considered as...

Read more

The domestic firms are more credible than their foreign competitors

It is becoming less and less trust in the companies, The competition factor role of credibility increased. The results of B & P Braun & Partners Reputation this year's survey...

Read more

Hungarian EBay has been launched

The eBay online marketplace, that has been launched in 1995 is also available in Hungarian language. The Hungarian version of eBay, has been launched quietly, without any particular news coverage....

Read more

Hungary is the leader of worldwide spread pessimism

According to the research of the International Labour Organisation (ILO); The satisfaction with life in the region, decreased the most in Hungary and in Bulgaria. Beside Bulgaria satisfaction with life...

Read more

Unexpected downturn in the retail trade of the euro zone

Instead of the expected growth, the retail sales of the euro zone decreased in August, compared to the previous month. According to Eurostat; a 0.4 percent decrease occurred in the...

Read more

Tesco’s profit increased by nine percent

The largest British retail company reported about a 9 percent profit increase in the first half of the financial year. The good datas are mainly due to the increasing foreign...

Read more

GfK Hungária established a Call Center Award

GfK Hungária established a Top 10 Call Center Award. The Award can be win by customer service centers, so called call centers. The Call Centers, that reach good performance may...

Read more

Mars Hungary: food for shelter dogs

The Facebook campaign titled “A bowl of food” was launched in May this year. In the scope of the campaign, the Pedigree Adoption Program Facebook club members contribute to improve...

Read more

New eco-action from Tesco

Tesco Global Stores Ltd. pays particular attention to separate waste, so the chain launches a campaign of the recollection of PET bottles and aluminum cans for the second time this...

Read more

Report from the 12th International Day of Egg

Within poultry, egg production became the loser of the accession, the Hungarian egg production decreased by 20 percent. In the first eight months of 2009, 615 thousand less pullets breeded,...

Read more

Food prices on two years peak

According to the estimations of the UN Food and Agriculture Organization (FAO); Food prices rose to their more than two years of peak in September, mainly due to the increase...

Read more

New Hungarian products in the West-Hungarian Tesco stores

The range of Tesco expands with another Hungarian specialties. In June, the chain carried out negotiations with West-Hungarian small and medium-sized enterprises, so from the 4th of October more than...

Read more

The advantages of the whole grinded grain

Few people know that the supporters of a balanced diet may be the biscuits and muesli bars, which are easy to purchase and consume. "In fact, the whole grinded grain...

Read more

Internet Alliance for discounted prices

Recently, a new form of shopping has began to spread on the Internet. The basic idea is to bring together as many people who want to buy the same product...

Read more

Innovative promotion at METRO

The METRO Kereskedelmi Kft. launched a game in which their customers and employees can also participate for the prizes. The two-week campaign focused on the Fine Food private label product...

Read more

German retail sales decreased further

Contrary to the expectations in August a decline occured in German retail sales, following the decrease of July. Even the most pessimistic expectations were about only stagnation. In contrast, the...

Read more

Häagen-Dazs has new surprises for lovers of special chocolate tastes

The White Chocolate and the Raspberries has been available since early September in limited series. The taste magic of the delicious white chocolate and raspberry is a real experience, which...

Read more

Tesco hypermarket opened in Pécs

The latest member of the Tesco chain has been opened in Pécs. The new, 5,000-square-meter complex is waiting its customers, every day, from the 1st of October. The new Tesco...

Read more

No more secrets at IKEA

After seventy years of existence, IKEA announced its results for the first time. The world's largest furniture trade chain is a family owned business, so the owner can be secretive....

Read more

The recovery of retail trade may take two to three years

The Hungarian merchant’s turnover declines steadily since 40 months. Finally in July this year a 1.7 percent increase in sales occurred, compared to July 2009. The decrease, however, continues, only...

Read more

Pharmacies have nearly 7 billion annual revenues from the chemicals category

According to the Retail Index of Nielsen market research company; in the supply of the pharmacies, chemicals categories are playing an increasing role, reaching nearly 7 billion HUF revenues, between...

Read more

Population growth and urbanization increase the demand for milk

The global demographic changes also bring new challenges to the dairy industry. The annual milk consumption of the world’s population increases by about 2.4 percent, while its volume is rising...

Read more

The population of the developing countries enriched in crisis

Nearly 600 million people worldwide belong to the middle class. According to Allianz; the crisis decimated especially the giga wealth of Wall Street. The savings between the residents of the...

Read more

The number of credit cards increases in business, but reduces among the population

Despite the economic crisis, the number of business credit cards increases, while the number of household credit cards decreases. In the first half of 2010, the number of corporate cards...

Read more

Duck instead of goose

In recent years, the duck sector accelerated, gaining mainly the market of geese producers – found out at the professional conference organized on the occasion of the Duck Day on...

Read more
Oldal