trademagazin - Trademagazin

Unilever: “Poverty will return to Europe”
Date: 2012-08-27 12:00:51

“Poverty will return to Europe”- said Jan Zijderveld, European Director of Unilever group in the Monday issue of Financial Times Deutschland. The company known mostly for its Knorr, Rama and...

Magazine: He not only talks about it
Date: 2012-08-27 11:57:44

Lajos Jakab, the owner of Gastrobázis got fed up with everyone complaining about the quality of catering course books – he not only speaks but would like to act too:...

The kilogram per HUF price of eggs is under checking at the markets
Date: 2012-08-27 11:48:07

Vendors who do not indicate the kilogram per HUF price of eggs will receive only a warning for a while. According to the new regulation the kilogram per HUF price...

Auchan Hungary opened its 13th store in Hungary
Date: 2012-08-27 11:10:52

Among the former Cora stores, the unit in Fót is the first commercial center, which awaits the customers in the colors of Auchan. The Auchan group is present in Hungary...

Haribo doubles its production hall
Date: 2012-08-27 11:05:44

The Haribo Hungária Édességgyártó és Forgalmazó Kft. doubles its 5,000-square-meter production hall in Nemesvámos. The company will be given a non-refundable 800 million HUF worth state subsidy to carry out...

German business sentiment declines for the fourth month
Date: 2012-08-27 11:02:47

In August, German business sentiment declines for the fourth month. The business confidence index of the Munich-based Ifo Economic Research Institute declined to 102.3 points, mainly due to the uncertainty...

17th Hungarian Wine Route Rally has started
Date: 2012-08-27 11:00:04

The 17th Hungarian Wine Route Rally has started on Friday morning, 24 August 8 am from the City Park of Budapest. This year’s route goes through the wine regions of...

185 thousand proceedings initated in China, due to fake food products and pharmaceuticals in a year
Date: 2012-08-27 10:55:41

According to the report of the Ministry of Public Security, since August 2011 a total of 147 thousand underground laboratories were destroyed. Complaints from citizens also helped a lot to...

Zsindelyes is hosting the official summer-farewell party again
Date: 2012-08-27 10:43:55

Zsindelyes Pálinka Distillery orgainses the Zsindelyes Festival in Érpatak again, for the 6th time. After the great success of the previous years, the organizers are waiting the guests on the...

Ecotourism center to be handed over in Győrszemere
Date: 2012-08-27 10:10:55

An ecotourism center will be handed over in Győrszemere on Saturday: the vernacular architecture building will be the starting point of trips in the Sokoró region and can serve as...

Czech congress tourism increased
Date: 2012-08-27 10:08:50

Congress tourism grew in the Czech Republic. In the first half of the year the number of international congresses and conferences held in hotels increased by 12 percent in the...

GKI: Domestic expectations are permanently very pessimistic
Date: 2012-08-27 08:50:40

Following the almost permanent and pronounced fall in 2011, GKI-Erste confidence index (adjusted for seasonal factors) was close to stagnation in the first eight months of 2012. The modest increase...

2012 Shopper Engagement Study – part 1
Date: 2012-08-27 00:20:56

Recession, unemployment and frequently changing economic conditions force the majority of FMCG buyers in the USA to economise. When it comes to making shopping decisions, 76 percent have been measured...

Trade Marketing Klub: The scent of success
Date: 2012-08-27 00:16:10

Trade Marketing Club invited a special guest to its summer opening party, held on the beautiful terrace of Buda Sport Hotel: perfumer Zsolt Zólyomi, who earned his degree at the...

Another school year starts: discount stores and the internet are the primary source
Date: 2012-08-27 00:12:50

According to the latest report of AdvertisingAge (USA), a survey by the National Retail Federation found that American households with children in the 3-18 age group plan to spend 14...

Shopping experience and utilising digital tools in retail
Date: 2012-08-27 00:00:44

Market research company CompTIA recently published a study, according to which every third retailer in North America uses some kind of digital tool in-store and another 22 percent plans to...

HAPPY TEA product family
Date: 2012-08-26 22:38:37

New, fruit flavoured tea range to enjoy....

Selyemsonka ham family: dried prune version
Date: 2012-08-26 22:24:23

The popular Selyemsonka ham family welcomes a new member, the dried prune version....

New SoftMix product line
Date: 2012-08-26 22:19:49

The new SoftMix product line is top quality dry dog food that contains 15-percent of soft bits....

Joya 1 litre soy drink with calcium
Date: 2012-08-26 22:16:12

A soy drink with calcium that gives you strength: calcium is of essential importance for the human body....

Joya soy drinks 1 litre
Date: 2012-08-26 22:12:41

The irresistible vanilla drink also sports a new packaging: it is tender and smooth, it can be consumed in itself instead of milk or with iced coffee, shakes and milk-based...

1-litre Joya soy drinks
Date: 2012-08-26 22:08:06

From this autumn 1-litre Joya soy drinks are softer, silkier and creamier, thanks to advanced production technology; available in a new packaging....

Szintézis is 25 years old: from DOS to cloud storage
Date: 2012-08-26 21:53:30

Győr-based Szintézis Information Technology Zrt. was founded 25 years ago and its profile includes retail systems, outsourcing and system integration. 20 years ago they established Szintézis Romania – the company...

Praktiker is testing a new store format
Date: 2012-08-26 21:50:39

Nobody could escape the effects of the continuing economic recession. The DIY channel has also been suffering: sales have dropped and the number of buyers has decreased since 2009. On...

Supplying restaurants at the highest level
Date: 2012-08-26 21:46:55

Matusz-Vad Zrt. serves its growing number of Horeca partners with top quality products, innovations, a sales team and its own logistics system. The company was founded in 1994 and opened...

Sales growth with Eu.promotions
Date: 2012-08-26 21:44:03

The Milan-seated parent company of Budapest-based Eu.promotions Central Europe Kft. started implementing loyalty programmes, special promotions and charity programmes six years ago. Today they are active in 17 European countries...

If it is salad, it has to be eisberg!
Date: 2012-08-26 21:40:56

Slowly but steadily Hungarians’ taste is changing and kitchen ready salads can be found in shoppers’ baskets more often. Frisée, rucola or radicchio taste special and at the same time...

Coop: also a good neighbour when it comes to financial services
Date: 2012-08-26 21:37:24

Early June the COOP Group and GRÁNIT Bank signed a strategic cooperation agreement, creating the framework for providing shoppers with financial services in 3,000 COOP retail units. Dr István Rédei,...

Ostorosbor Winery addresses young people with wines that give value for money
Date: 2012-08-26 21:31:14

Péter Kiss, chief winemaker of Ostorosbor told us that the company’s main goal is to make wines with an excellent price-value ratio – top quality wines at affordable prices. The...

Touching the essence of things…
Date: 2012-08-26 21:27:10

After seeing, touching is the second most important sensory experience that influences shoppers. If a product is attractive visually but it does not feel good to touch it, it will...

Unilever: “Poverty will return to Europe” Date: 2012-08-27 12:00:51

Magazine: He not only talks about it Date: 2012-08-27 11:57:44

The kilogram per HUF price of eggs is under checking at the markets Date: 2012-08-27 11:48:07

Auchan Hungary opened its 13th store in Hungary Date: 2012-08-27 11:10:52

Haribo doubles its production hall Date: 2012-08-27 11:05:44

German business sentiment declines for the fourth month Date: 2012-08-27 11:02:47

17th Hungarian Wine Route Rally has started Date: 2012-08-27 11:00:04

185 thousand proceedings initated in China, due to fake food products and pharmaceuticals in a year Date: 2012-08-27 10:55:41

Zsindelyes is hosting the official summer-farewell party again Date: 2012-08-27 10:43:55

Ecotourism center to be handed over in Győrszemere Date: 2012-08-27 10:10:55

Czech congress tourism increased Date: 2012-08-27 10:08:50

GKI: Domestic expectations are permanently very pessimistic Date: 2012-08-27 08:50:40

2012 Shopper Engagement Study – part 1 Date: 2012-08-27 00:20:56

Trade Marketing Klub: The scent of success Date: 2012-08-27 00:16:10

Another school year starts: discount stores and the internet are the primary source Date: 2012-08-27 00:12:50

Shopping experience and utilising digital tools in retail Date: 2012-08-27 00:00:44

HAPPY TEA product family Date: 2012-08-26 22:38:37

Selyemsonka ham family: dried prune version Date: 2012-08-26 22:24:23

New SoftMix product line Date: 2012-08-26 22:19:49

Joya 1 litre soy drink with calcium Date: 2012-08-26 22:16:12

Joya soy drinks 1 litre Date: 2012-08-26 22:12:41

1-litre Joya soy drinks Date: 2012-08-26 22:08:06

Szintézis is 25 years old: from DOS to cloud storage Date: 2012-08-26 21:53:30

Praktiker is testing a new store format Date: 2012-08-26 21:50:39

Supplying restaurants at the highest level Date: 2012-08-26 21:46:55

Sales growth with Eu.promotions Date: 2012-08-26 21:44:03

If it is salad, it has to be eisberg! Date: 2012-08-26 21:40:56

Coop: also a good neighbour when it comes to financial services Date: 2012-08-26 21:37:24

Ostorosbor Winery addresses young people with wines that give value for money Date: 2012-08-26 21:31:14

Touching the essence of things… Date: 2012-08-26 21:27:10