Posts From trademagazin

Házi Arany Étkezési Citromsav 15 g

Recommended primarily for making bottled fruits, especially for fruits with white flesh, to prevent browning....

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VIM mikroszemcsés súrolókrémek

Owing to their micro granules, members of the new and innovative VIm product line clean quickly and effectively. They are easy to rinse and leave no stains behind. They make...

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Baba Férfiaknak tusfürdõ és sampon

The new Baba Férfiaknak shower gel and shampoo cares for those who care for the whole family. An innovation by Baba for men. Baba. To make the family complete. Agency:...

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Coke Zero

Tongues in the movie titled Liar can only rely on taste in the absence of other senses. The eye can only rely on sight. The tongues want to persuade the...

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SIÓ Fresh & fruit

2 tough, funny girls while driving a cabriolet in the city, sprinkling some guys by a water-gun, so they flirt cross the roads. The splashed guys treat it as a...

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Vénusz Grill finomított napraforgóolaj grilles, füstölt ízesítéssel

The time has come when you can make grilled food in your kitchen as well! Vénusz Grill edible oil will make food in the frying pan as delicious as if...

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Haribo Goldbären 6 ízû

The plethora of flavour and colour combinations of HARIBO products encourages both adults an children to have fun. To make it an even more enjoyable experience, apple has been added...

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Rexona for Men Quantum aeroszol

Rexona for Men with Future ready protection shows us what kind of challanges we will have to face in a high-tech world. The robot turns up the heating to the...

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Increasing promotional spending in the US

According to a Nielsen survey conducted in the US, an increasing number of manufacturing enterprises use promotions. Both manufacturers and retailers want promotions to be effective. Both sides regard a...

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Manufacturing private labels no longer derogatory

Over 1,600 companies from 70 countries attended the largest ever PLMA exhibition held in Amsterdam, on 27-28 May. We asked the managing director of Mona Hungary, Bernadett Strasser-Kátai about what...

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Guest list helps in preparations

Detki Keksz is a regular exhibitor at PLMA. According to Mrs. Juhász, Marianna Lipusz, organisation has been excellent. The list of visitors sent by the organisers before the event has...

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Great Loss reaching its objective

The topic at the meeting of Trade Marketing and Sales Klub held on 5. June was the peculiarities in the marketing and trade marketing of low calorie and health products....

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New momentum for Update

The Update program has reached a level of development where highly organised management, a professional approach and a uniform brand image are needed. In Hungary, seven people die every hour...

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VIII. Univer Business Golf Championship

The idea of organising a golf championship for prominent members of the business community was conceived seven years ago. Both active golfers and leading business people open to the idea...

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Tesco for fruit and vegetable consumption

„The goal of the „Eat daily 3x fruit or vegetable!”action is to popular the eating fruit and vegetable between people. Tesco started the action to decrease the high number of...

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Burger King in Czech Republic

Burger King would enter the market through a franchise agreement with Poland-based AmRest. According to reports in the local market, Burger King could be preparing to enter the Czech Republic....

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More than HUF 2.2 billion dividend at Zwack

Hungary Zwack AGM voted on company's highest dividend HUF 1,100 pro shares.  Hungarian distiller Zwack has reported HUF 3.007 billion after-tax profit for the 2007-2008 business year. The AGM voted...

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Penta to buy Debreceni Hús

The transaction has been cleared by the Hungarian and Slovakian competition authorities, according to the announcement.  Czech-Slovak private-equity company Penta has taken over Hungary’s Debreceni Hús, Hungary’s second largest meat...

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Hungarians Drunk More Milk

In the first quater of 2008 the milk consumption grow, but people buy less „light” 1.5% milk and because of price, more 2.9% milk.  According to GfK's ConsumerScan research the...

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Nespresso Lattissima to buy in Budapest from September

The Nespresso Lattissima lets you make single-serving cappuccinos and lattes in a snap.  Co-developed by Nestle Nespresso and De'Longhi, the machine features Nespresso's hermetically sealed coffee system, a one-touch fresh...

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Two new Tesco Opening on Same Day

From 27 June start to work two Tesco supermarket, one in Sülysáp and other in Szolnok, which is company's 6th green store.   The Szolnok Tesco store has a „green...

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Domestic sales prices of industry rose by 11.7%

Export sales prices of industry, measured in HUF, decreased by 2.2% compared to the previous month and slightly, by 0.1% compared to the corresponding month of the previous year.  ...

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Beer companies merger cancelled?

Anheuser-Busch Cos Inc rejected InBev NV's $46.3 billion takeover bid on Thursday, calling it inadequate, but the largest U.S. brewer left the door open to a higher bid.  Anheuser's board...

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New tax stamp for alcohol drinks from July

The inspector can control the information on the tax stamps with a laptop and a bar-code reader direct in the store.   After the electronic data recording the product's way...

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It isn't worth not to pay the TV tax

The penalty is insignificant, but it has no sense therefore to come tax authorithy's horizon.   After nowadays rules TV tax must to pay for Hungarian Tax Authority, but first...

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1% fall in EU27's retail

For the eurozone countries the decrease was by 2.9% compared with the same month a year ago.   According to a Eurostat the highest increases were observed in Romania (18%)...

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In April the domestic retail turnover exceeded HUF 508 billion

Compared to the previous month, the volume of retail sales increased by 0.4% according to seasonally and calendar adjusted data.   According to calendar adjusted data, the volume of retail...

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Environmental Friendly Companies are looking for!

In the last six years 56 organisation with 67 tenders take part at the Environmental Economy Award. In this periode HUF 14.7 billion was saved by environmental friendly business solutions....

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Diageo to Sell Zwack Liqueur in the USA

After a success test periode the two companies signed a royalty agreement.  The selling starts in September, the costs and risks of brand building takes Deageo. This business don't affects...

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Green light from Brussels for SPAR-Plus transaction

European Comitee approved that SPAR Hungary can buy the Plus chain. In March Spar Hungary bought the 174 stores discount chain from Tengelman. The Plus chain had HUF 100 billion...

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